CUSTOMER PROFILING OF HYUNDAI i20 AND MEASUREMENT OF SATISFACTION LEVEL JSV HYUNDAI Submitted by: Ishan Chandra BBA A7006409011 MARKETING Under guidance of: MR. AMIT KUMAR SRIVASTAVA Mrs. Rashmi Tripathi ASSISTANT SALES MANAGER SR. LECTURER ABS‚ Lucknow (SUMMER INTERNSHIP REPORT IN PARTIAL FULFILLMENT OF THE AWARD OF FULL TIME BACHELOR IN BUSINESS ADMINISTRATION (2010-11) AMITY BUSINESS SCHOOL AMITY UNIVERSITY UTTAR PRADESH
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The research register for this journal is available at http://www.mcbup.com/research_registers European Journal of Marketing 35‚3/4 248 The current issue and full text archive of this journal is available at http://www.emerald-library.com/ft Corporate identity‚ corporate branding and corporate marketing Seeing through the fog John M.T. Balmer Bradford School of Management‚ The University of Bradford‚ UK Keywords Corporate identity‚ Corporate Communications‚ Brands‚ Corporate
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Journal of Emerging Trends in Economics and Management Sciences (JETEMS) 3(3): 191-195 © Scholarlink Research Institute Journals‚ 2012 (ISSN: 2141-7024) jetems.scholarlinkresearch.org Journal of Emerging Trends in Economics and Management Sciences (JETEMS) 3(3):191-195 (ISSN:2141-7024) The New Fraud Triangle Model 1 Rasha Kassem and 2Andrew Higson 1 British University in Egypt Cairo-Suez Desert Road‚ El Sherouk City 2 School of Business and Economics‚ Loughborough University‚ Loughborough
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1.0 Introduction China introduced market reforms in the early 1980s; only a third of the economy is now directly state-controlled. Since joining the World Trade Organization in 2001‚ China has rapidly become an economic force‚ doubling its share of global manufacturing output and creating a commodity-market boom. In 2004 China became the largest exporter of information and communication technology (ICT) exports. In China‚ the Hi-tech industry‚ that includes software industry is a recent phenomenon
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on creative suggestions such as revised strategy‚ organization restructuring and teambuilding‚ their effects and potential risks. 2013 Bridge to the World Case Competition 1 1. Company Overview Description: The SK Group is one of the four major chaebols in South Korea. The group was founded in 1953 as a textile production company. By 2008‚ the SK Group had a USD $27.4 billion market capitalization with USD $83.5 billion revenues and USD $6.8 billion net profit. The SK Group employed 30‚000 people globally in 106 different locations
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A decade ago‚ India didn’t have a single mall. A year ago‚ there were less than a half-dozen. But within two years‚ more than 250 are expected to be operational. It’s an enormous shift in a nation that for decades proclaimed itself a socialist state. After independence in 1947‚ India celebrated `swadeshi‚’’ or locally produced goods‚ and Mohandas Gandhi dreamed of a nation of small villages earning their living through cotton spinning and farming. So not everyone is happy about the new consumerism
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5. Describe the competitive environment of the industry and how it relates to LEGO’s strategic choices. LEGO is one of the major players in its industry as it is the world’s largest manufacturer of toys in terms of sales. The environment is highly competitive and recently was largely affected by the financial crises. Since 1958‚ LEGO’s core and original product‚ composed of bricks with interlocking tubes‚ has represented a competitive advantage for the company. However‚ as the company operates
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network will help the Philips brand reach more outlets and reduce the cost per unit. The downfall of Philips’s consumer business - especially TV - began in late 1990s. The reasons were beyond the control of the management. The entry of Korean chaebols such as Samsung and LG started eating into the market
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QEH Working Paper Series – QEHWPS111 Page 1 Working Paper Number 111 Reinventing industrial strategy: The role of government policy in building industrial competitiveness Sanjaya Lall 1 The paper reviews the nature of current globalization and the growing divergence in competitive performance in the developing world. It considers the case for industrial policy‚ contrasting the neoliberal with the structuralist approach. It argues that there is a valid case for selective interventions in overcoming
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The Advancement of Selected Brands of Smartphones in the Philippines Submitted by: Trisha Marie S. Daza Rachel A. Dela Cruz Alfredo Ross G. Duran Jr. Alyssa Chriseth C. Honrado Mary Novelyn B. Ledesma A research paper submitted to Professor Ernesto P. Fajardo as a partial requirement in the course of Technical Writing October 3‚ 2014 Far Eastern University-Makati Makati City‚ Metro Manila Approval Sheet This term paper has been presentedby Rachel A. Dela Cruz‚ Mary
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