Corporate Values‚ Google became a very successful company in the world. Google’s integrality in providing search result helps Google to succeed. There is great potential revenue can be generated from their search service. However Google corporate value “Don’t be evil” refuses to compromise the integrity of search results. The quality search result is important to secure user’s usability of search engine and the confidence in Google. Google’s emphasis on technologies helps Google to excel its competitors
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NUMBER: 004MKT412 GOOGLE COMPANY Table of Contents Introduction 2 Executive Summary 2 Enterprise innovation-products and services 2 Innovation from entrepreneur network 3 Innovation from Management team‚ marketing and operation 4 Innovation from company’s culture and current and future business 6 Reference 8 Introduction Nowadays‚ whenever people want to look up and search for anything that either complicated or simple‚ the first thing that is coming up definitely is Google. Google is familiar
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Company Overview History Google Inc. is an Internet/computer software company which hosts many internet based and software services and products. At its core is google.com –the world’s top search engine. Google’s stated mission is “to organize the world’s information and make it universally accessible and useful”. Google was founded by two PhD candidates at Stanford University –Larry Page and Sergey Brin. It was incorporated on Sept. 4‚ 1998 and went public on Aug. 19‚ 2004. The company’s
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external factors that are influencing Google and will force it to adapt in order to continue its success and market edge. Although all of these changes can be a threat for Google‚ and they also represent an excellent chance for Google to improve their company and products offered. One of the biggest external factors that influence Google is the constantly changing Mobile technology and communication market. Phone technology is constantly changing and Google must be able to change alongside it to
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GOOGLE’S ALGORITHM: ==Algorithm== PageRank is a [[probability distribution]] used to represent the likelihood that a person randomly clicking on links will arrive at any particular page. PageRank can be calculated for collections of documents of any size. It is assumed in several research papers that the distribution is evenly divided among all documents in the collection at the beginning of the computational process. The PageRank computations require several passes‚ called "iterations"‚
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Management Google began as a research project in January 1996 by Larry Page and Sergey Brin‚ two Ph.D. students at Stanford University‚ California. They hypothesized that a search engine that analyzed the relationships between websites would produce better results than existing techniques‚ which essentially ranked results according to the number of times the search term appeared on a page. Originally the search engine used the Stanford University website with the domain google.stanford.edu. Google is now
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* GOOGLE’S MANAGEMENT * * Google was elected as a best company to work for in 2013 by Forbes. It means that Google has most attractive managing method for employees compared to other companies. They use unique managing method in company’s operation which other company don’t do. Therefore‚ I would like to research about their managing method. The first is Company’s over view that includes their mission statement and their corporate philosophy. The second is management method that includes
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1) Factor behind Google early success: a) Advanced Algorithm. b) The high growth of World Wide Web c) Better and more efficient algorithm d) Receive great funding from two huge venture capitals e) Well combined CPC and CPR to charge the advertisers f) Business Model innovation (Search engine‚ contextual‚ Froogle‚ local advertiser‚ etc.) g) Product Improvement (fine tune the algorithm‚ give software to optimize clients’ ads) h) Innovation management (Google unique atmosphere that is very supportive
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CONTENT: I. INTRODUCTION …………………………………………………………………………………… 3 II. CREATIVITY TOOLS IN GOOGLE………………………………………………………………… 3 1. Brainstorming ……………………………………………………….. 3 2. Six thinking hats …………………………………………………… 4 3. Fish bone ……………………………………………………………..5 III. GOOGLE’S INNOVATION MANAGEMENT………………………………………………… 5 1. Managing human resources ……………………………………… 5 2. Managing knowledge acquisition ………………………………… 6 3. Managing the organizational culture ……………………………… 6
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Command and Control - What Is It? Why Is It Important In The Public Services? Command and control is vital to the Uniformed Public Services and to the way they function and operate. If there were no command and control the Public Services would not have the ability to take control of situations in order for them not to get out of hand. It is important because it maintains order and helps the Public Services run smoothly and efficiently. If there is very little‚ poor or no command and control then
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