SUBMITTED BY DEEPMALA UID NO: 13MBA1051 OF UNIVERSITY SCHOOL OF BUSINESS CHANDIGARH UNIVERSITY GHARUAN MOHALI DECLARATION Requirements for the award of degree of M.B.A. submitted in the USB department under Chandigarh University‚ Gharuan is an authAszentic record of my own work under the supervision of Ms. Sanjit Kaur. The matter
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Oma History Hero Honda dealers tied up with Stalwart Homestyle to source 100% of its Home Decor solutions. They planned to launch 2 stores in Delhi and Chandigarh. OMA is a creative initiation booked by Hero Motors group & Stalwart homestyles- the largest handicraft exporters in India. They sensed a great vacuum in this segment that needed a corporate-driven‚ luxury-oriented home decor brand.“The concept to launch OMA was to offer innovative and affordable luxury. OMA was established in
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Website: www.cbseacademic.in Tel: 23212603 Tele Fax: 23234324 E-mail: director@cbseacademic.in Central Board of Secondary Education (An autonomous Organisation under the Union Ministry of Human Resource Development‚ Govt. of India) ‘Shiksha Sadan’‚ 17-Rouse Avenue‚ New Delhi – 110 002 CBSE/ACAD/Dir(Arti)/2013 Circular No: Acad-73/2013 Dated : November 06‚ 2013 All the Heads of Institutions affiliated to CBSE‚ Subject: Modified syllabus-2014 ‚ Design of assessment and sample
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Socio-cultural Impact of Eco-Tourism Dr. Anjani Kumar Abstract Ecotourism is entirely a new approach in tourism. Born in its current form in late 1980s‚ ecotourism came of in age in 2002‚ when the United Nations celebrated the “International year of Ecotourism. Today’s market place is becoming greener and more environmentally sensitive than ever‚ with 85 percent of the industrialized world does citizen believe that the environment is the number one public
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Dabur 1.)About Company - History(head ‚ when started ‚ FMCG‚Logo) ‚ overview of financial details. 2.)Portfolio 3.)Successful Brands ‚ not so Successful 4.)Any announcement or signals of new launch. 5.)Market Capitalization ‚ sales penetration etc. 6.)Future Forecast ‚ Recommendation 7.)Competitors. Dabur - Celebrate Life - Banyan Tree- Longevity - healthy-banyan tree- protection.- 4th Largest FMCG in India - 127 years of legacy- $5 Billion Capitalization -Revenues of 6146 Crores-Leading
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HISTORY- Crocs‚ Inc. is a shoe manufacturer founded by Scott Seamans‚ Lyndon "Duke" Hanson‚ and George Boedecker‚ Jr.—to produce and distribute a foam‚ clogdesign acquired from a Quebec company called Foam Creations. The shoe had originally been developed as a spa shoe. The first model produced by Crocs‚ the Beach‚ was unveiled in 2002 at the Ft. Lauderdale Boat Show in Florida‚ and sold out the 200 pairs produced at that time. Crocs was the title sponsor of the Association of Volleyball Professionals
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DIGITAL COMPETITION RADISSON BLU In a world crammed with hotels that practically have the same look and feel‚ it often becomes really difficult for hotel brands to stand out from the crowd. The Rezidor Hotel Group called in our help to launch a digital summer campaign for Radisson Blu‚ a premium hotel brand that sets itself apart from the mass by focusing on a unique design and atmosphere in every single hotel across the world. We developed an online two-phase competition where we not only wanted
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Prime Minister of India Incumbent: Dr. Manmohan Singh Date of Birth: Sept. 26‚ 1932 Term: May 2009 to date. This is his second straight five-year stint as prime minister. Unlikely to run for office in future. Key facts: -- Singh’s reputation was forged in his time as finance minister in the 1990s‚ when he pushed through a series of economic reforms which set the stage for India’s subsequent boom and entry onto the world stage as a rising economic power. -- He seemed an unlikely choice for prime
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Introduction In early 2000‚ Pawan Bhatia (Bhatia)‚ the CEO of Domino’s Pizza India (Domino’s) was a man in a hurry. Ever since Bhatia took over as the CEO of Domino’s in November 1999‚ he had been frantically reworking the pizza chain’s India strategy. Bhatia was planning to open 150 new outlets by the end of 2002 covering 23 cities‚1 including Bhubaneshwar (Orissa) and Jamshedpur (Bihar). In late 1999‚ Indocean Chase‚ the private equity fund bought a 25% stake in Domino’s operations in India from
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CASE STUDIES PIZZA HUT INDIA Overview Launch of a New Pizza Crust - Freshizza Create awareness for the introduction of the new pizza crust ‘Freshizza’‚ highlighting FRESHNESS of the dough as a key ingredient for a perfect pizza. Situation Analysis Each Pizza Hut restaurant prepares fresh dough several times a day on premise‚ unlike competing brands whose stores receive crusts from a few central commissaries making the dough older by 1- 2 days. This fact had not been leveraged by Pizza
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