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    Charisma

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    Charisma: myth or reality? There are about 60 definitions of charisma because it is difficult to determine meaning of this quality. Some people consider that charisma is constellation of complex and sophisticated social and emotional skills‚ and anyone can become a charismatic person. However‚ others think that charisma is a kind of magic and is relatively rare. What is charisma? Does it exist? Robert Greene said: ”Charisma is seduction on a mass level. Charismatics make crowds of people fall in

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    social identities? Discuss with reference to specific examples. This essay discusses how fashion helps convey the social identity of the rich and wealthy. Status includes class‚ gender‚ and ages. Status is important in today’s society. As Coco Chanel said‚ ”women should dress as plainly as their maids” (Davis 1992:57). A person who is wealthy is a symbol of a person who is successful and of high income in the society. Being wealthy can upgrade one’s status to a higher class‚ and to be associated

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    around the world helped them to design diverse products for all. 2.Who are L’Oréal’s greatest competitors? Local‚global‚ or both? Why? The major competitors for L’Oreal are companies like‚ Lakme‚ LVMH Moet Hennessey Louis Vuitton‚ Estee Lauder and Chanel etc. The skin care‚ makeup‚ fragrance and hair care businesses are characterized by intense competition over the world. As each company products are close substitutes to one another. 3.What has been the key to successful local product launches such

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    Luxury

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    six months” Oscar Wilde‚ poet‚ novelist‚ dramatist and critic 1854-1900   “Fashion is not something that exists in dresses only. Fashion is in the sky‚ in the street‚ fashion has to do with ideas‚ the way we live‚ what is happening” Coco Chanel‚ French fashion designer 1883-1971 4 Someone said… What is Fashion “Fashions fade‚ style is eternal” Yves Saint Laurent‚ French fashion designer 1936-2008 “Fashion is like a fruit‚ you couldn’t eat it a day before and you can’t eat

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    Keeping Culture Alive

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    people of Samoa to know‚ practise and live their culture. To achieve this‚ a two-week vocational skills training started this week. The training is teaching skills in weaving‚ sinnet binding (afa)‚and navigation. Year 10 and 11 students from Chanel College‚ Maluafou College‚ Papauta College‚ Pesega College‚Laumua o Punaoa College and St Joseph’s College are taking part. While the vocational skills training has been run for 12 years‚ it’s the first time sinnet binding and navigation has

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    Advertising Agencies

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    P3 Advertising Agencies What are advertising agencies? An advertising agency is a service based business dedicated to creating‚ planning‚ and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client’s products or services. An agency can also handle overall marketing and branding strategies and sales promotions for its clients. Why would a business hire an advertising agency? For a business

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    E-commerce in retail

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    browsing experience that matches its competitors in terms of its navigation system. Product selection is also inadequate in comparison with its in-store product lines‚ offering only the most customary brands. For instance‚ brand names such as Mac‚ Chanel and Cole Haan are excluded from the online selection. This discrepancy between in-store products and online products prevents Hudson’s Bay from providing a seamless omni-channel experience and will inevitably deter customers from solely relying on

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    Houndstooth Essay

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    houndstooth‚ which was one of their favorite design motifs to design a pointed court shoe featuring the pattern.[6]The 1960s saw the pattern revived during Ann Klein’s menswear line and Geoffrey Beene combined the pattern with lace. Fashion houses like Chanel‚ Louis Vuitton‚ Emporio Armani and Moschino[7] used houndstooth during their collections in the 1990s and mid 2000s. The pattern seems to be reinvented every 20 to 30 years‚ it has been recreated in a slew of bright colors.[8] The Australian department

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    Nivea Sun Case Study

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    Introduction In 1911‚ the German consumer goods company Beiersdorf brought the now virtually universally known skin cream named Nivea onto the market. Nivea has now grown to be the largest skin and beauty care brand in the world‚ selling products in around 200 countries. Nivea Crème was the first true cosmetic moisturiser‚ and is still Nivea’s signature product. However‚ to meet ever-evolving customer needs and to further penetrate the personal care and cosmetics market; it has extended the Nivea

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    MGMT 522 week3 quiz

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    1. (TCOs C‚ H) Describe customer perceived value‚ total customer benefit‚ and total customer cost. How do the total customer benefit and the total customer cost affect the consumer’s perception? Explain. (Points: 5) Total customer benefit (TCB) is the value the customer expects to see from the product‚ services and assets.   Total customer cost (TCC) is the bundled expected cost to achieved the benefit.   Customer perceived value (CPV) is the customer’s evaluation on difference between TCC and TCB

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