a) Kotler‚ Keller and Burton discuss the advantages and disadvantages of globalization. List and describe these‚ using examples to illustrate your answer. (10 marks) b) Once a company decides on a particular country‚ it must determine the best mode of entry. List five modes of entry discussing one (1) mode of entry in detail (10 marks) Advantages: 1. Economies of scale in production and distribution 2. Lower marketing costs 3. Power and scope 4. Consistency in brand image
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of true information being passed around as common knowledge‚ it has become a kind of daily entertainment. Mum may read about some old actress‚ while Dad mutters about how the country is down in the dumps. I think that Newspapers are a thing of the past. They are because: We can simply get all the information and news we need faster and cheaper from the internet than waiting for the newspaper. Plus if we stop printing newspaper we will be able to save a lot more trees which will help us in the
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spaces provided. Any rough working should be done in this booklet. 0457/03 May/June 2009 2 hours For Examiner’s Use 1 2 3 4 5 6 7 8 Total This document consists of 14 printed pages and 2 blank pages. DC (NF/SW) 10594/4 © UCLES 2009 [Turn over 2 Section A Read the scenario and sources below. Answer all of questions 1 to 4. Scenario You are the Head Teacher of a popular school‚ the City School. The school is located in a wealthy but small city. In the local community people speak four
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0412 5637 Beside their own mourning of Dominik‚ Jasmin and Tuner are full of compassion for Elena. Nele‚ Ayla‚ Anni‚ Jasmin and many other friends are deeply moved listening to the funeral speech for Dominik. The day of Dominik’s funeral has arrived and Gerner‚ Elena‚ Tuner‚ friends and acquaintances have to say goodbye. 0312 5636 Mesut and Nele try to hide for a moment their grief for Dominik and they make a toast for their engagement together with Anni and Jasmin
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2014 TRIGONOMETRY Handed out: 25 APRIL 2014 Due Date : 14 MAY 2014 Validation Test : 14 MAY 2014 COMMON TEST: 16 MAY 2014 If you score below 50% in the validation test‚ then any marks awarded for completeness or punctuality will be ignored. Your percentage will be based purely on your test result out of 15. If you score 50% or more‚ then up to 10 additional marks may be added to your test result and your percentage will then be based on your combined total out of 25. Make sure
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w w ap eP m e tr .X w International General Certificate of Secondary Education MARK SCHEME for the November 2003 question papers 0580/0581 MATHEMATICS 0580/01‚ 0581/01 Paper 1 (Core)‚ maximum raw mark 56 0580/02‚ 0581/02 Paper 2 (Extended)‚ maximum raw mark 70 0580/03‚ 0581/03 Paper 3 (Core)‚ maximum raw mark 104 0580/04‚ 0581/04 Paper 4 (Extended)‚ maximum raw mark 130 These mark schemes are published as an aid to teachers and students‚ to indicate
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POL1004F: Introduction to Politics 02 April 2014 Word.Count:338 Authoritarian regimes hold power without accountability to the people they rule and lose power when they lose their legitimacy. The Apartheid government was able to remain in power for 50 years because it ensured that strong opposition was unable to grow against it and had the means to suppress it by force when necessary. When a society feels that its demands are being met‚ and that state action during crises is in its interest‚ it will
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DESCRIBE WAYS IN WHICH CONCEPT OF FAMILY HAS CHANGED ACROSS CULTURES AND OVER TIME Families in the world are very different. They come in different shapes and sizes‚ it can be based on different kinds of relationship‚ but what all families have in common that it is made of people you love and care. Over past 20 or more years families in the world has changed the most than it has changed in all history. Of course changes in the families are different among cultures and religions. It seems that United
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1. “Why Don’t We Complain” Question 2 Employing simple anecdotes‚ William F. Buckley argues in his essay “Why Don’t We Complain”‚ that as people continue to ignore rudimentary issues‚ their passivity is transferring into political indifference. Buckley begins with a simple story of how “train temperatures in the dead of the winter… climb up to 85 degrees without complaint” and how “For generations‚ Americans who were too hot‚ or too cold‚ got up and did something about it”. Although there were many
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Women: Past‚ Present‚ and the Future The definition of a female can be defined as: a person bearing two X chromosomes in the cell nuclei and normally having a vagina‚ a uterus and ovaries‚ and developing at puberty a relatively rounded body and enlarged breasts‚ and retaining a beardless face; a girl or woman. The definition of a Stepford Wife uses these qualities‚ but adds some to it for example: A woman must tend to the household duties‚ look perfect-all the time‚ have an impeccable meal
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