Chapter # 1 Introduction to Course: Small Business & Entrepreneurship CONTENTS What is small business? What is special about small businesses? What is entrepreneurship? What resources support entrepreneurship and business development? 2 What Is “Small Business”? Independently owned and managed business that does not dominate its market. Committee for Economic Development Owner manages company directly (independently) Capital supplied by one individual or a small group Area of
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Principles of Marketing‚ 14e (Kotler) Chapter 12 Marketing Channels: Delivering Customer Value 1) Which of the following is NOT a typical supply chain member? A) resellers B) customers C) intermediaries D) government agencies E) raw materials supplier Answer: D Diff: 1 Page Ref: 340 Skill: Concept Objective: 12-1 2) ________ the manufacturer or service provider is the set of firms that supply the raw materials‚ components‚ parts‚ information‚ finances‚ and expertise needed to create
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Principles of Marketing‚ 14e (Kotler) Chapter 13 Retailing and Wholesaling 1) ________ includes all the activities involved in selling products or services directly to final consumers for their personal‚ nonbusiness use. A) Franchising B) Retailing C) Brokering D) Wholesaling E) Disintermediation Answer: B Diff: 1 Page Ref: 374 Skill: Concept Objective: 13-1 2) In recent years‚ ________ has been growing fast. This includes selling to final consumers through direct mail‚ catalogs‚ telephone
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Principles of Marketing‚ 14e (Kotler) Chapter 15 Advertising and Public Relations 1) Any paid form of nonpersonal presentation and promotion of ideas‚ goods‚ or services by an identified sponsor is called ________. A) sales promotion B) direct marketing C) advertising D) personal selling E) public relations Answer: C Diff: 1 Page Ref: 436 Skill: Concept Objective: 15-1 2) A company’s total marketing communications package consists of a special blend of advertising‚ sales promotion
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The Cosmic Perspective‚ 7e (Bennett et al.) Chapter 19 Our Galaxy 19.1 Multiple-Choice Questions 1) What is the diameter of the disk of the Milky Way? A) 100 light-years B) 1‚000 light-years C) 10‚000 light-years D) 100‚000 light-years E) 1‚000‚000 light-years Answer: D 2) What is the thickness of the disk of the Milky Way? A) 100 light-years B) 1‚000 light-years C) 10‚000 light-years D) 100‚000 light-years E) 1‚000‚000 light-years Answer: B 3) What kinds of objects lie in the
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Fundamentals of Multinational Finance‚ 5e (Moffett et al.) Chapter 8 Foreign Exchange Rate Determination Multiple Choice and True/False Questions 8.1 Exchange Rate Determination: The Theoretical Thread 1) The important thing to remember about foreign exchange rate determination is that parity conditions‚ asset approach‚ and balance of payments approaches are ________ theories rather than ________ theories. A) competing; complementary B) competing; contemporary C) complementary; contiguous
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Fundamentals of Multinational Finance‚ 4e (Moffett) Chapter 2 Financial Goals and Corporate Governance Multiple Choice and True/False Questions 2.1 Who Owns the Business? 1) The authors suggest that the most likely progression of ownership goes from A) 100% privately held‚ to 80% privately held‚ to 40% privately held‚ to 0% privately held. B) 0% privately held‚ to 40% privately held‚ to 80% privately held‚ to 100% privately held. C) privately held firms stay private‚ and publicly traded firms
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Committee of the College of Business And Accountancy In Partial Fulfillment of the Requirements For the Degree of Bachelor Science in Accountancy By: Amoranto‚ Charmaine Marie G. Gonzales‚ Charisse Bernadette D. Remolacio‚ Dianne G. . Chapter 1. The Problem And Its Setting INTRODUCTION Gelatin is a translucent‚ brittle‚ flavorless solid substance. It is commonly used as a gelling agent in food‚ pharmaceuticals‚ photography‚ and cosmetic manufacturing but it is commonly used as a foodstuff
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Chapter 1 BANCO DE ORO BDO Unibank‚ Inc. (PSE: BDO)‚ commonly known as Banco de Oro and BDO‚ is the largest bank in the Philippines. It belongs to the SM Group of Companies‚ one of the country’s largest conglomerates owned by tycoon Henry Sy. Following the Banco de Oro-Equitable PCI Bank merger‚ the bank has since become Banco de Oro Unibank‚ Inc. Corporate Profile Banco de Oro is a full-service universal bank. It provides products and services to the retail and corporate markets including lending
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Principles of Marketing‚ 14e (Kotler) Chapter 10 Pricing: Understanding and Capturing Customer Value 1) ________ is the amount of money charged for a product or service. A) Value B) A demand C) Price D) A wage E) Salary Answer: C Diff: 1 Page Ref: 290 Skill: Concept Objective: 10-1 2) Price is the only element in the marketing mix that produces ________. A) revenue B) variable costs C) expenses D) outfixed costs E) stability Answer: A Diff: 2 Page Ref: 290 Skill: Concept Objective:
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