Chapter 4 Outline Anything that affects marketers‚ affects consumers Marketing Environment- 1. The immediate environment a. Company’s capabilities- the firm itself b. Competitors and competitive intelligence- i. Competitive intelligence- proactive rather than reactive; to collect and synthesize information about their position with respect to their rivals c. Corporate partners- the people/other businesses the firm deals with 2. Macro-environment (CDSTEP)
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According to the biological approach the mental disorder Schizophrenia will have an underlying physical cause such as imbalance of hormones‚ brain damage and infection. There is strong evidence that biological factors influence the presence of Schizophrenia. There are certain chemical abnormalities that can be observed in people suffering from schizophrenia. Post-mortems on schizophrenics have shown unusually high levels of dopamine. Dopamine is a brain chemical that increases the sensitivity of
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1. Jim & Co. produces a single product. It runs an advertising campaign it is sure will differentiate its product from their competitors by making it more attractive. Assuming that Jim & Co. are correct‚ what will happen to the demand for its product and what pricing strategy should it employ? a. Demand will become more elastic and they should lower the price. b. Demand will become more elastic and they should raise the price. c. Demand will become less elastic and they should lower the
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interacts with biotic and abiotic factors in the environment (b) A niche is the range of physical and biological conditions in which a specie lives and way the species obtains what it needs to survive and reproduce (c) Resource: refers to any necessity of life‚ such as water‚ nutrients‚ light‚ food‚ or space (d) Part of an organism’s niche involves the abiotic factors it requires for survival (e) Biological aspects of an organisms niche involve the biotic factors it requires for survival (i) When and
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CASE 6 – ACCIDENT OR HOMICIDE? The shooting of Yoshi Hattori CHAPTER 6 – PRINCIPLES OF THE CRIMINAL LAW Factual guilt- guilty based upon the facts‚ though not necessarily legally guilty Legal guilt - proof of criminal liability beyond a reasonable doubt by admissible evidence within a court of law. Criminal liability - the degree of blameworthiness assigned to the defendants as a result of legal adjudication Elements of a crime – the five key elements common to almost all criminal statutes
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Chapter 1 Cost Accounting: Information for Decision Making Key Concepts 1 Describe the way managers use accounting information to create value in organizations. ♦ Cost accounting helps manages achieve the maximum value for their organizations by providing information for decision making and by measuring the effects of decisions on the value creation of the organizations. ♦ Value chain is the set of activities that transforms raw resources into the goods and services end users purchase
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CHAPTER 7 Fraud‚ Internal Control‚ and Cash Study Objectives 1. Define fraud and internal control. 2. Identify the principles of internal control activities. 3. Explain the applications of internal control principles to cash receipts. 4. Explain the applications of internal control principles to cash disbursements. 5. Prepare a bank reconciliation. 6. Explain the reporting of cash. 7. Discuss the basic principles of cash management.
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13. In June an investor purchased 300 shares of Oracle (an information technology company) stock at $20 per share. In August she purchased an additional 400 shares at $25 per share. In November she purchased an additional 400 shares‚ but the stock declined to $23 per share. What is the weighted mean price per share?(10%) ANS: $22.91‚ found by 14. The Bookstall‚ Inc.‚ is a specialty bookstore concentrating on used books sold via the Internet. Paperbacks are $1.00 each‚ and hardcover books are
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Chapter 11 Outline Congress is the lawmaking branch of government. The laws created by the men and women in the U.S. Congress affect the daily lives of every American in one way or another. The people you elect to Congress represent and advocate for your interests at the very highest level of power. The Structure and Make up of Congress Congress consists of two chambers. House and Senate‚ so they might act as checks on each other’s power and activity. The House was to represent the people and
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Chapter IX. The French Revolution pp. 361-415 France “replaced the ‘Old Regime’ with ‘modern society‚’ and at its extreme phase it became very radical‚ so much so that all later revolutionary movements have looked back to it as a predecessor to themselves.” The French Revolution occurred in the most advanced country of the day‚ the center of the Enlightenment. It was the most powerful‚ wealthy nation in Europe. It had the largest population (24 m) under one government. Paris was smaller than
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