Management Science Prof. Dennis Berino April 3‚ 2012 Case Study Southwestern University Traffic Problems Submitted by: Bullen‚ Nino Joseph Comandao‚ Isaac Donato‚ Anna Rica I. Background Southwestern University is experiencing an increased interest in its football program since it hired a big-name coach. As such‚ there have been increased sales in their season tickets. This increase in sales has also increased the traffic problem of the town which is also
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Chapter – 7 Saturn: An makeover image ( case study question answer) Q.1 Using the full spectrum of segmentation variables‚ describe how GM has segmented the automobile market. We know that there are four variables of marketing segmentation. They are – 1. Geographic variables 2. Demographic variables 3. Psychographic variables 4. Behavioral variables. By using these full spectrum of segmentation variables‚ GM has segmented the automobile market That are described below- Demographic: Age—younger
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------------------------------------------------- Chapter 7 Case Study - 1. Review the data-flow diagrams you developed for questions in the Petrie’s Electronics case at the end of Chapter 6 (or diagrams given to you by your instructor). Study the data flows and data stored on these diagrams and decide whether you agree with the team’s conclusion that the only six entity types needed are listed in the case and in PE Figure 7-1. If you disagree‚ define additional entity types‚ explain why they are necessary‚ and modify PE Figure 7-1 accordingly
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1. Fixed costs per game include $20‚000 food service salaries‚ $4‚800 to cover costs of 6 concession stands (this includes electricity‚ hot water‚ and security)‚ $1‚260 in hourly wages for 36 concessionaires. Total fixed costs per game: 20‚000 + 4‚800 + 1‚260 = $26‚060 2. Soft drink sales need to cover 25% of fixed costs‚ or $6‚515 Coffee sales need to cover 25% of fixed costs‚ or $6‚515 Hot dog sales need to cover 20% of fixed costs‚ or $5‚212 Hamburger sales need to cover 20% of fixed
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Q4 - OE_Strengths What do you see as Southwestern Energy’s particular strengths as an investment? "Exposure to natural gas prices. Exposure to the commodity price. Runway and liquidity position would be another one. Specifically‚ cash balance. Large cash balance." Q5 - OE_Weaknesses What do you see as Southwestern Energy’s particular weaknesses as an investment? "The number one weakness is the balance sheet. They have too much debt. The capital structure is too complicated. There’s too many different
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I. Company Background Southwestern University (SWU) is located in Stephenville‚ Texas. They have recently hired a new well-known football coach and because of this‚ they are expecting an increase in their fan base for this sport. Their season ticket sales have gone up‚ meaning more revenues‚ however‚ this also means increase in customer complaints due to traffic problems whenever there’s a game. Dr. Marty Starr‚ SWU’s president‚ has asked University Planning Committee to see how they can solve
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[pic][pic]Services Marketing and the Extended Marketing Mix (7P’s) What is services marketing? A service is the action of doing something for someone or something. It is largely intangible (i.e. not material). A product is tangible (i.e. material) since you can touch it and own it. A service tends to be an experience that is consumed at the point where it is purchased‚ and cannot be owned since is quickly perishes. A person could go to a café one day and have excellent service‚ and then return
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overall impression of Southwestern Energy and using a six-point scale where 6=a very positive impression and 1=a very negative impression‚ please tell me how you would rate the company. "Uncertain. They’re a great company. The CEO is a moron when it comes to explaining it." Q4 - OE_Strengths What do you see as Southwestern Energy’s particular strengths as an investment? "It’s the rate of change in capital intensity in 2019." Q5 - OE_Weaknesses What do you see as Southwestern Energy’s particular weaknesses
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Term Project Part II Southwestern University EOQ – 2006 My suggestion for Maddux would be to place his order with First Printing for both the programs‚ and the inserts. For the programs‚ Maddux should base his order on D=300‚000. He should order 31‚622 programs each order. This will equate to ten orders placed throughout the season‚ saving him over $45‚000 compared to Quality Printing‚ and only cost him an extra $2‚500 in pick-up costs. For the inserts‚ Maddux should base his order on D=250
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Target Case: Moe’s Southwestern Grill Moe’s Southwestern Grill or “Moe’s” as everyone calls it‚ was founded in Atlanta‚ Georgia in the year of 2000. The founders of this fun and inviting restaurant is Martin Sprock. Martin Sprock is the founder of Raving Brands. Tony LaGratta was hired by Sprock to further his southwestern grill‚ starting with 17 restaurants in 2001‚ they franchised drastically until eventually extending the company to over 300 restaurants by 2007. Now in 2016 they are expanded
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