Frito-lay North America Frito-Lay North America manufactures‚ markets‚ sells and distributes salty and sweet snacks. Products manufactured and sold in North America include Lay’s and Ruffles brand potato chips‚ Doritos and Tostitos brand tortilla chips‚ Cheetos brand cheese-flavored snacks‚ Fritos brand corn chips‚ a variety of branded dips and salsas and Rold Gold brand pretzels. Low-fat and no-fat versions of several brands are also manufactured and sold in North America. ◦ PepsiCo Beverages North America
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INDUSTRY ANALYSIS:- About ITC Market Capitalization :- US $ 18 billion Turnover :- US $ 4.75 billion Diversified presence in • Cigarettes‚ • Hotels‚ • Paperboards & Specialty Papers‚ • Packaging‚ • Agri-Business‚ • Packaged Foods & Confectionery‚ • Information Technology‚ • Branded Apparel‚ • Personal Care‚ Greeting Cards‚ Safety Matches and other FMCG products Corporate Strategies:- • Developing a portfolio of world class • Continuous
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Pepsi-Cola (formulated in 1898)‚ Diet Pepsi (1964) and Mountain Dew (Introduced by Tip Corporation in 1948). Frito-Lay‚ Inc. - Fritos brand corn chips (created by Elmer Doolin in 1932)‚ Lay’s brand potato chips (created by Herman W. Lay in 1938)‚ Cheetos brand cheese flavored snacks (1948)‚ Ruffles brand potato chips(1958) and Rolled Gold brand pretzels (acquired 1961). Pepsi co is the world leader in the food chain business. It consists of many companies amongst which the prominent one is Pepsi
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1) Keys to success. Explain supply chain of the company and draw the supply map. Pepsi has go to market strategy‚ so company tries to cut the costs by bringing the product directly to the market they try to have less wear houses but it didn’t mean that distribution and wear houses were not connected. Warehouse Infrastructure Initiative became the Direct shop Delivery Transformation Initiative. Pepsi Company has a supplier code to clarify their health and safety while distributing their product; they
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of brands like Frito Lays‚ Kurkure‚ Haldiram‚ Pringles‚ Bingo etc? 2)Please indicate your sex. Male Female 3 Of the following‚ which is your most preferred brand of packaged salted snacks? Frito Lays Bingo mad angles Haldiram Namkin Cheetos Kurkure Pringles Other‚ please specify 4 What is it that makes you prefer a particular brand? Brand Name Variants offered Price Anything‚ which is easily available Taste Survey Page 1 5 Where would Bingo figure in your list of preferred
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SWOT ANALYSIS OF FRITO-LAYS KURKURE ACKNOWLEDGEMENT This project comes out to be a great source of learning and experience. A lot of effort has been put by various people to make this project a success. This has greatly enhanced our knowledge about FMCG market in India. We greatly acknowledge our indebtness to Prof. Ashok Kumar‚ for helping us throughout this project and for providing us in-depth knowledge. This project is acumination of efforts of our entire team whose sincere
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INVESTMENT RECOMMENDATION PEPSICO INC ------------------------------------------------- Investment Recommendation BUY PEPCICO INC Dec. 10‚ 2011 INVESTMENT THESIS: * PepsiCo is increasing its investment in China‚ PepsiCo Americas Beverages and in Nutrition growth initiatives. This initiative will help the company to grow the annual earnings more than 10% on a longer term. * PepsiCo is the world’s largest snack food company‚ controlling 40% of the US snacks market and around
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OCEAN ACIDIFICATION‚ NO RED HOAX - 22 million tons of carbon is dumped into the ocean - Making seawater more acidic - Affecting plant life and marine life - Doing horrors to our marine fishing community Donald Trump‚ our very own cheeto president‚ is claiming all these horrors we are doing to our environment is not only true‚ but a hoax made by the Chinese. Not only is he an idiot for thinking this‚ but he is neglecting God’s green earth. For those of you who don’t know what Ocean Acidification is
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proper standards for packaging and quality but some big companies are still investing a lot on packaging and quality. Pepsi Foods Ltd.‚ now known as Frito-Lay Ltd. produces Pakistan ’s largest snack food manufacturer’s brands including kukure‚ Cheetos and Lay’s. Limiting our scope to Frito-lay Ltd. we are discussing lay ’s only. History: Lay ’s is the brand name for a number of potato chip varieties as well as the name of the company that founded the chip brand in 1938. Lay ’s chips are marketed
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of our top chips snacks. Frito-lay is one of the major chips snack makers in our country. This multi-pack chips from Frito-lay is a classic mix of twenty varieties of snack packets. The snack set includes individual snack packs of Lays‚ Doritos‚ Cheetos‚ SunChips‚
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