The idea of Western brands as status symbols is even stronger in India than in many other developing countries‚ because Indians have a lot of exposure to the West. This exposure comes in varying forms: relatives who live abroad; travel in the Western world; exposure to Western tourists; a relatively common understanding of English and comprehension of English media; the influence of TV depicting Western lifestyles via satellite and cable channels; and recent social and cultural changes that reflect
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issue and full text archive of this journal is available at www.emeraldinsight.com/1751-1062.htm IJWBR 19‚2 A qualitative study of Chinese wine consumption and purchasing Implications for Australian wines The University of Western Australia‚ Perth‚ Australia Abstract Purpose ± This research aims to examine Chinese consumers’ wine consumption and purchasing behaviour. Design/methodology/approach ± The study‚ conducted during the Chinese New Year in early 2006‚ used in-depth interviews with
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of this study was to measure the oxygen consumption of goldfish in an ambient environment and dark environment and calculate if there was any difference in metabolism based on oxygen consumption. The experimental hypothesis was that the metabolic rate of the goldfish as measured by oxygen consumption differs in a dark environment than in an ambient environment. The null hypothesis was that the metabolic rate of the gold fish as measured by oxygen consumption does not differ in darkness versus ambient
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daily coffee intake. At the moment‚ I drink about 4-6 cups of coffee on average and I would like to limit it to 2-3 cups per day. Research has found that coffee consumption has both positive and negative effects on health (O’Keefe et al.‚ 2014; Ding‚ Bhupathiraju‚ Chen‚ Von Dam‚ & Hu‚ 2014; Nehlig‚ 2015; Snel & Lorist‚ 2011). Coffee consumption has been shown to reduce the risk of type 2 diabetes and other cardiovascular diseases such as obesity‚ hypertension‚ the development of Alzheimer’s and Parkinson’s
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own look‚ style and image. From this I want to argue that the world of consumption has a great influence on the way people create their identities. I shall explore important features of the nature and function of fashion‚ as it’s relevance offers models and materials for constructing identity. I then want to further my argument on whether consumption is seen as a passive process reflecting producer interests or an active process
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the problem and identify the negative behavior with the intent to minimize the problem. The idea is to develop techniques to learn to cope with the negative behavior. Once coping strategies are implemented the therapist can establish a steady baseline to evaluate the fluctuations in behavioral changes when the individual begins to develop substance urges. Developing relaxing techniques is a way to learn to cope with negative cognitive thoughts that result in negative behaviors. In order to develop
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Drinking is widely regarded as a socially acceptable practice and is embedded into the lifestyle of many cultures. In Australia alone‚ results from a 2015 survey reported that 86.4% of participants over the age of 18 consumed alcohol at some point in their life while 56.0% drank alcohol in the past month. It is possible for us to use alcohol safely. Many of us are able to control the amount of alcohol they drink and are known as recreational drinkers. They have the ability to refuse alcohol once
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KRAFT Group Report Report on the appropriateness of iD gum for teen market Chandra‚ Hafizhah Executive Summary The purpose of this report was to evaluate the appropriateness of the recently launched iD gum brand for its targeted market‚ teenagers and young adults. Research for this report included reviews of several marketing literature from journals and books‚ study of relevant psychological issues for the product and its target market‚ and several statistical data related to the target
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is facing strong competition from new entrants‚ including multinationals and niche players which are looking to gain a share of the fast-growing instant noodles category in India. Methodology to be adopted – We will study about instant noodles consumption behaviour of XIME Students by making selected representative sample of 100 people residing in hostel‚ take Questionnaires on various topics related to the purchase of instant noodles. We will also use storytelling technique to understand the association
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My major is earth and environmental studies‚ and I really care about some problems related to human and environment. To be honestly‚ I decided to choose “Over-consumption” to my persuasive speech topic as early as in the beginning of this semester. I felt I had responsibility to tell people the truth of the over-consumption and persuaded them to stop this bad situation‚ after I watched Greenpeace activist Annie Leonard’s video “story of stuff”. At the first time‚ I hesitantly think that this problem
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