ปัญหาที่ John Mackey ต้องการจะทราบก็คือ จะทำอย่างไรให้ whole food market สามารถมีrevenue $10 billion และ มีสาขามากกว่า300 สาขาภายในปี 2010 โดยยังคงรักษาคุณภาพในสินค้าและบริการ และชื่อเสียงที่มีอยู่ได้ ซึ่งข้อมูลที่แสดงในปี 2004 พบว่าบริษัทมี revenue $3.86billon และมี 172 สาขาในประเทศอเมริกา แคนาดา และอังกฤษ จากการวิเคราะห์สถานการณ์สภาพแวดล้อมทั้งภายนอกและภายในของ Whole food market ทำให้สามารถนำมาใช้ประเมินตัวเลือกกลยุทธ์ในการดำเนินธุรกิจเพื่อหาทางเลือกที่ดีที่สุดได้ดังนี้ • เนื่องจากลูกค้าเป็นพื้นฐานหลักของความสำเร็จของบริษัท
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1) Background Whole Foods Market‚ established in 1980‚ took 27 years to build up its brand equity and became a leader in natural and organic foods across the United States. The sales of Whole Foods Market kept increasing and generated profit every year except in the year 2000. Ever since the first Whole Foods Market opened in Austin‚ Texas‚ more and more people began to know about it and had more access to natural and organic foods. Consumers want to buy natural and organic foods because they believe
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| Whole foods Market | Financial Findings | Table of contents: Summary of Operations…………………………………………………………….3-4 Financial position…………………………………………………………………….4-6 Financial ratios……………………………………………………………………...6-10 Historical view of the financial performance…………………………………....11-13 Industry comparison……………………………………………………………….14-15 References……………………………………………………………………………..16 Appendix……………………………………………………………………………16-28 (Investopedia) (Investopedia) (Yahoo Finance) II. Summary
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Whole Foods Market Financial Analysis Whole Foods market generated $8.0 billion in sales in fiscal 2009‚ an increase of 1.0% over the previous years. Yet in fiscal 2009 same-store sales were down 4.3% over the previous years. Operating income for Whole Foods was $284.3 million in fiscal 2009‚ up to 20.4% over the previous year. This improvement was largely due to stringent cost-containment measures that Whole Foods put into place in the face of the recession economy. The ratio comparison in table
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that I chose is Whole Foods Market (WFM). I chose Whole Foods Market because this is a business that was built from a small market to a huge nationwide supermarket chain that markets delicious natural groceries and prepared foods that involve local producers that help sustain communities and businesses within; and it’s a place I know and shop. Whole Foods is a national grocery store chain that specializes in natural and organic foods‚ some of which are produced locally. Whole Foods is not only devoted
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Home assignment on Whole Foods Market 1. Related products Whole Foods Market only sells products that meet its self-created quality standards for being "natural"‚ which the store defines as: minimally processed foods that are free of hydrogenated fats as well as artificial flavors‚ colors‚ sweeteners‚ preservatives and products that are listed on their online "Unacceptable Food Ingredients" list. Whole Foods Market has also announced that it does not intend to sell meat or milk from cloned animals
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Founded in 1978 in Austin‚ Texas‚ Whole Foods Market started as a small grocery store before becoming a supermarket with more than 450 stores in the United States‚ Canada‚ and the United Kingdom. Nowadays‚ it employs more than 91‚000 people and it is dedicated to organic healthy food. It describes itself as a “dynamic leader in the quality food business” (“Our core values‚” 2017) where it stresses the importance of quality over quantity‚ in addition to promoting high standards of excellence. Dedicated
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Case Study #1 1. What are the chief elements of the strategy that Whole Foods Market is pursuing? In 1997 John Mackey the “Cowboy of doing things” developed the slogan “Whole Foods‚ Whole People‚ Whole planet”. This slogan is a symbol used to explain the purpose and future of the Whole Foods Market. This slogan made for seven core values that resonates throughout the company. These values go above making money and making a world a better place‚ but also include long term education and empowerment
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The Strategy Management Process Introduction: Organic food is known for being the healthiest type food on our planet. These foods are produced from the earth naturally without any type of modern synthetic inputs such as pesticides and chemical fertilizers. They also do not contain any genetic modified organisms‚ and are not processed using irradiation‚ industrial solvents‚ or chemical food additives. Whole Foods has been offering these types of foods at all of their locations starting with their
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Industry Analysis Dominant Industry Characteristics Since going public in 1991‚ Whole Foods has focused on acquiring other small owner-managed natural and organic food stores as well as opening new stores of their own. However in 2002-2006‚ they decided that instead of making acquisitions‚ Whole Foods growth strategy would be based on opening new stores. Whole Foods chooses upscale‚ urban metropolitan areas to place their stores. These locations are high traffic shopping locations‚
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