ADVANCED DIPLOMA IN BUSINESS ADMINISTADTION SUPERVISOR: Simon Koffi KPOTCHIE TITLE: Investigation on quality‚ price and distributions problem of china telecom in shanghai DATE: 2012.5 Project submitted in partial fulfillment Of the requirements of the ADVANCED DIPLOMA IN BUSINESS At RAFFLES EDUCATION COLLEGE SHANGHAI‚ CHINA [pic] Declarations: I declare the following: 1) That the material contained in this internship company
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Evaluation of the Effectiveness of Premiums Promotion‚ Limited- time Discount and Loyalty Card Promotion—Based on Product Life Cycle 31 August 2012 Abstract In recent years‚ sales promotion tactics are extensively used to achieve different marketing targets. The aim of this project is to analyze the effectiveness of premiums promotion‚ limited-time discount and loyalty card promotion according to the marketing targets in the first three phases of product life cycle‚ which can help companies maximize
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Place Marketing The concept of place branding has emerged in recent years as a powerful instrument and it is becoming more popular all over the world. Place branding is important today because in the global marketplace of instant communication and growing democracy‚ the opinions of the people count as much as the opinions of the powers in charge. As a consequence of expanding globalization‚ the need for place branding is more important than ever. Having a positive brand is necessary to compete with
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yet. Effects to Nike’s growth are also affected not only by domestic economy but also by the international economy. The continued weak Euro and Asian recession could potentially hurt Nikes international sales and growth. Nike’s extreme sports product line is seen as inferior quality compared to competitors and is hurting sales and brand image. CUSTOMERS In 1998‚ Americans spent $38 billion to buy over 1.1 billion pairs of shoes. Sporting Goods Manufacturers Association revealed that athletic
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721-89-09/721-91-09 Mobile: (917) 716-76-16 ics_manila@cdo.ph Ground Floor‚ Gilmore IT Center‚ Aurora Boulevard corner 1st Street‚ Quezon City‚ Telefax # (63)(2) 416-77-58 If other vendors will offer a lower price‚ please inform us and we will drop our prices further! As of April 1‚ 2013 - (Prices subject to change without prior notice) INTEL CORE i5/i7 Processor! NEW (socket 2011) INTEL SANDY BRIDGE! Intel i7-3820 (3.6ghz‚ 10MB) 12‚295 Asus P9X79 12‚995 Asus Sabertooth X79 15‚995 Asus Rampage IV
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Wal-Mart Stores: Every Day Low Prices in China Why the ‘Every Day Low Price’ does not work in China? From the cost structure and supply chain management perspective: Rigorous cost control -Compared to many local competitors‚ Wal-Mart is subject to a number of unfavorable fees and charges. Transportation cost is high as import makes up a large proportion of inventory. Opening stores in prime location also increases land and rent lost. The undercapacity of distribution centres also contribute
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1. Introduction Promotion is the marketing term used to describe all marketing communications activities. Integration of all the elements of promotion mix is necessary to meet the information requirements of all target customers. This simply means that the promotion mix is not designed to satisfy only the prospective buyer or only the regular buyer. Some elements of the mix may be aimed at the target customer who is unaware of the product‚ while others may be aimed at potential customers who are
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TOPIC: ADMINISTERED PRICES AND OPEN MARKET PRICES: ANALYSE WITH THE HELP OF CONSUMER BEHAVIOUR. SUBMITTED TO: MR.MANDEEP SINGH SUBMITTED BY: SABA MASOD ROLL NO: B43 Sec :-sm1001 Index 1.Introduction 2. Review of literature 3. Administered price and consumer behaviour. 4. Open market price and consumer behaviour.
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4P’s - PROMOTIONS ! The most widely used methods of promotions are advertising and personal selling. Advertising utilizes the media: newspaper‚ magazines‚ radio‚ television‚ billboard‚ mail‚ and yellow pages. Personal selling is done on a person-to-person basis with a customer. Advertising has a several objectives. Among other things‚ the more important ones are to increase sales‚ to introduce a new product‚ or to sustain an establishment business. There is no magic formula for successful advertising
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Tourism Promotion – stimulates sales through information dissemination Three Objectives of Tourism Promotion 1. Make the product widely known. 2. Make the product attractive to encourage people. 3. Make the product attractive without being dishonest. Three goals of Tourism Promotion 1. Informative promotion – used to inform the public of your product. 2. Persuasive promotion- devising persuasive message. 3. Reminder promotion – used to remind people of their positive experiences. Goals of Promotion
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