Macro Systems Robin Outlaw BSHS/325 March 23‚ 2015 Maria Perotta Macro Systems The macro system is a system designed to bring change within the community. Kirst- Ashman and Zastrow (2010) states a macro orientation involves focusing on the social‚ political and economic conditions and policies that affect people’s overall access to resources and quality of life (p. 31). This paper will be addressing the concepts of personal‚ interpersonal‚ and political empowerment. The way individuals
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Business Environment Analysis Background Environmental analysis is a systematic process that starts from identification of environmental factors‚ assessing their nature and impact‚ auditing them to find their impact to the business‚ and making various profiles for positioning. A common process of environmental analysis or scanning is discussed in the following section. Environmental Analysis Process A business manager should be able to analyze the environment to grasp opportunities or face the threats
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fast-casual Mexican food‚ Chipotle has played an important role in developing this category. Currently‚ Chipotle’s direct competitors include Taco Bell‚ Qdoba Mexican Grill‚ Moe’s Southwest Grill‚ so on. Their competition also includes a variety of locally owned and franchised restaurants. Many of Chipotle’s competitors have more financial resources‚ greater name recognition‚ or are better established in the markets in which their restaurants are located. However‚ Chipotle has their competitive strength
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favorite restaurant. The company I chose was Chipotle Mexican Grill‚ Inc (CMG). I know that this is crazy because its fast food‚ but I work less than 1 mile from one and I eat there at least 2-3 times a week. So as much money as I have invested in with just lunch a week. I was dying to find out their financial information and this assignment gave me my opportunity. Chipotle Mexican Grill‚ aims to do a few things but do them exceptionally well. When Chipotle (pronounced chi-POAT-lay) opened its first
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MACRO. POLITICAL In 1965‚ a group of local farmers from Yorkshire created ASDA. The company defines itself as “ Britain’s best value food and clothing superstore”. At its 245 stores and 19 depots across the UK‚ ASDA employs 109000 people and it sells mainly food but has started over the last years to sell not only groceries but jewerly‚ music and clothes. By building stores at areas built before‚ ASDA looks after its environment reducing building time keeping disruption to a minimum‚ they
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Chipotle operates under a single business strategy in which it generated at least 95% of revenue from corporate owed restaurant. The advantage of having a single business strategy is that Chipotle focused their operation on one idea to expand their opportunity and growth. They focus their growth on Chipotle Mexican Grill domestically and internationally. Chipotle devoted their effort to one concept allowed them to create a more comprehensive plan. All their departments are working towards the same
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One way that Chipotle markets its organization is their campaign to serve food/meat that is natural; purchased from good sources that do not use hormones through their raising process. *Finance/Accounting – This is the money portion of any business. This department would be responsible for accounting for the money going out and coming in. In Chipotle‚ obviously the sales generated money would be spent on leasing restaurant spaces
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Robinson-Hill June 25‚ 2014 Founder‚ Steve Ells After attending the Culinary Institute of America‚ founder Steve Ells original wanted to own a fancy‚ white table cloth restaurant‚ so in 1993 he started Chipotle to make the money to do so. Even after the initial expansions from the first Chipotle restaurant in Denver. Ells still was thinking about cashing out and going into the fine dining business. When the burrito business took off extremely quickly‚ Ells decided to stick with burritos. “There
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Chipotle successfully strives to maintain a consistent brand image across all of its marketing communications. The message strategy is clear: Chipotle is about ’food with integrity.’ The creative strategy has focused on clean images of their delectable cuisine and clever text reinforcing their fresh mantra. While Chipotle has shied away from more traditional television marketing‚ it has fully embraced social media marketing to hit its millennial audience exactly where they will be. Online. Chipotle
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Process Flow Take Selected Tortilla NO YES Wrap and Bill Add extras and/or Chips Add chosen Salsas Place chosen Bean type Chips/Extras Protein filling (Meat) YES Place Meat NO Place chosen type of Rice & Vegetables C)KANBAN u Chipotle is based on the KANBAN concept POSSIBLE KANBANs TO IMPROVE EFFICIENCY ITEM RECOMMENDATION BURRITO STEAMER USE 2 STEAMERS MEAT 2 CONTAINERS VEGETABLES 2 CONTAINERS D)JIT u TORTILLA v JIT can be implemented for tortillas. v Using one
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