Chipotle operates under a single business strategy in which it generated at least 95% of revenue from corporate owed restaurant. The advantage of having a single business strategy is that Chipotle focused their operation on one idea to expand their opportunity and growth. They focus their growth on Chipotle Mexican Grill domestically and internationally. Chipotle devoted their effort to one concept allowed them to create a more comprehensive plan. All their departments are working towards the same
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Submitted to: (Professor Thomas E Griffin) Submitted by: (Stevenson Saby‚ Kristopher Thomas‚ Echo Dong‚ & Momoco Xie) (ss3304@nova.edu) (Cell 561-386-0597) Date of Submission: August 6‚ 2014 Title of Assignment: CASE STUDY SUNSET GRILL CERTIFICATION OF AUTHORSHIP: We certify that we are the authors of this paper and that any assistance we received in its preparation is fully acknowledge and disclosed in the paper. We have also cited any sources from which we used data‚ ideas of
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deaths linked to the company’s plant‚ which resulted in twenty eight years in prison for Parnell. In December Chipotle was served with a subpoena. In 2011 the FDA was signed into a law. Ever since then they have been investigating on food safety. E. coli is Chipotle’s problem. Their sales went down 30% from A year earlier‚ according to the SEC filing. E. coli was such a problem for chipotle it closed down 43 restaurants in Washington‚ and Oregon... after 22 cases were linked to the restaurants. Thankfully
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Chipotle is a fast casual restaurant that was founded by Steve Ellis in 1993.Chipotole serve customized burritos and salads to its customers. Chipotle is now growing at rapidly pace globally‚ where is has 1‚500 location and 37‚310 employees. Chipotle main competitors are place like Qdoba‚ Taco bell‚ and many more places. Also‚ Chipotle is very competitor in the market‚ it make adjustment to the competition like not charge for extra guac because Qboda doesn’t. They are a major competitor in the food
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leader in Mexican Restaurant Quick service industry is being threatened by less customer visit frequency; company should try new multi-cuisine food to fit into existing successful Model. Hypothesis: To increase customer visit frequency & gain new food lovers & customers‚ Chipotle should expand its stores or open new line of multi-cuisine restaurant to serve its valued customers by maintaining its quality & standards. Analysis Plan / Solution Approach: To achieve this ‚ Chipotle should try
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SUMMARY In this case‚ we can appreciate the Sunset Grill at Blue has operational failures on management of capacity and demand which should be considered to solve to get success. Also it explains how the Sunset Grill at Blue was a restaurant which his aimed was to provide affordable meals that appealed to the entire family during their vacations. This restaurant offered breakfast items and lunch menu through the day. The franchisor of this restaurant always was focused on how he could save waiting
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for frying. Adjust the heat with a touch of the control valve. Operating instructions : 1) Place grill on level ground. Insert tapered end of tubing into the hole in the base of the grill. (CAUTION: Make sure the cooker is level and the burner is facing up.) 2) Attach grill connector to propane cylinder. 3) Completely open propane valve. 4) Slightly open control valve at grill connecter and light cooker at top of tube immediately (CAUTION: DO NOT stand directly over cooker when
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Be The Grill Master Many people like to cook outside‚ weather it be hotdogs and hamburgers‚ or steaks and ribs. But when it comes to grilling people are pretty divided. On one side there are those who prefer grilling with gas‚ and on the other side there are those who prefer charcoal. One grilling method offers a speedy set-up and convenient and easy clean up‚ where as the other involves playing with fire‚ and becoming the grill master. It really comes down to personal preference and there is
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Chipotle‚ Inc. History of Chipotle Steve Ells is the founder and CEO of Chipotle. Steve is a trained chef and opened his first Chipotle store in 1993 at a former Dolly Madison ice cream store in Denver‚ Colorado. His goal was to serve high quality‚ delicious food quickly and in a “fast-casual” setting (Ells). As Chipotle began to grow and expand‚ Steve took the initiative to learn about the way most of the food in the US is produced and processed. He was quite disturbed when he discovered
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and economic differences and possible rivals that can represent pressure or rejection of the market they want to explore. Also‚ they do not use the right strategies and approach to reduce risks or get the benefits of such market. In the case of Chipotle‚ I believe the company failed to appeal its menu to the British community. Just imagine if an authentic Chinese restaurant chain decide to offer real Chinese food at their Americans clients‚ I’m more than sure they will close business due to the
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