Bananas: Chiquita in Colombia No one laughs at the banana in its areas of origin. It is too serious a business‚ on which jobs and lives depend. Peter Chapman‚ Author of Jungle Capitalists. For Chiquita Brands International‚ a pioneer in the globalization of the banana industry‚ bananas are not only serious business‚ they represent an array of economic‚ social‚ environmental‚ political‚ and legal hassles. Since its founding more than a hundred years ago as United Fruit Company‚ Chiquita has been
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amount of money to the AUC for God knows when ! plus they will have their current profits and they can sell their company in Colombia and gain extra money that will enable them to start again somewhere else. they are a well-developed corporation‚ if they did a good strategy with a well written plan they will manage to start up over and maybe even better ! In conclusion‚ Chiquita was in a bad situation‚ and as a normal corporation whose aim is to make profits they need to consider what’s in their best
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Executive Summary This report details several international management problems that Chiquita has been faced with over the past two decades. Many of these problems are to do with the company’s previously poor image when it came to Corporate and Social responsibility. Over the years Chiquita faced many accusations about the conditions workers were faced with at many of their facilities in Latin America and have also had their environmental policies questioned many times in the press. The company
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Contents Chiquita Banana Overview 2 PESTEL analysis for the European Union 2 Political: 2 Economic: 3 Sociocultural Factors: 3 Technological: 4 Legal: 4 Environmental: 5 Marketing Mix 6 Product: 6 Price: 6 Place: 7 Promotion: 7 SWOT Analysis 8 Strengths: 8 Weaknesses: 8 Opportunities: 9 Threats: 9 Internationalization Strategy and Viability 10 Chance: 11 Incoterm 12 Possible incoterms for the company 12 Solution 12 Appendix A 14 Works Cited 15 Chiquita Banana Overview
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a. How did the Common Market Organization for Bananas (“CMOB”) affect Chiquita? Six firms dominated the banana industry in the early 1990’s‚ three from Europe and three from the United States. In 1994‚ the three United States producers‚ Chiquita‚ Dole‚ and Del Monte‚ accounted for approximately 72.4% of world banana sales. Chiquita accounted for 48% of worldwide banana sales and 66.4% of banana sales of the three U.S. producers. Prior to 1994‚ Europe accounted for nearly 40% of world banana
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Colombia is a country located along the equator line with a mostly monotonous climate; for many years‚ it was well-known because of its coffee‚ emeralds‚ flowers and unfortunately‚ drugs. But this view has been changing since people visit and observe the nation --. Our wounds from civil war and drug trafficking has been healed and currently Colombians welcome every tourist with open arms ready to show their culture and their wonderful land. This country deserves to be known. It has an unimaginable
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Colombia is a country who is ranked #4 for the best soccer team according to FIFA and has improved as a country overall (“FIFA”). With soccer being the most popular sport in the world‚ many people think of a country based on their soccer team. There are multiple negative stereotypes about Colombia that the soccer team has begun to eliminate. The Federación de Futból Colombiana‚ impacts Colombia in a positive way. The international soccer team from Colombia changes how Colombia is viewed in the world
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Peeling Away The Problem Chiquita dramatically lost profits in the early 1990’s and while the EU’s new policies played a role in contributing to those losses they were not ultimately the cause. After eight years of solid performance Chiquita faltered in 1992‚ reporting a $284 million net loss. This loss was due to many factors‚ including but not limited to‚ the EU’s new policies. In the new regime the European Union enacted quotas on bananas that favored the former island colonies of European
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Midterm Terrorist Payments Alex McAdams was offered to join the Board of directors of Consolidated Mines International Inc. CMI’s revenue for 2004 was approximateley $4.5 billion dollars and it employs about 25‚000 people worldwide. It operates mines located in Central America and northern South America. In deciding whether to accept the board seat Alex needs to consider allegations of questionable business practices. Also‚ political unrest in several of the Latin American countries has pushed
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Colombia is a very beautiful country. It includes very beautiful waters‚and landscapes. Colombia is located in North Western South America next to Venezuela. “Colombia is a land of contrasts and contradictions: its breathtaking beauty versus‚its miserable slums‚its elaborate shows of courtesy‚and its uncontrolled violence‚its torrid jungles and ice covered peaks‚ its widespread poverty (although not the worst in Latin America) and the considerable happiness of its people. It has strong tradition
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