MODEL PAPER-I SRI BALAJI SOCIETY PGDM - SECOND SEMESTER EXAMINATION BATCH: 2011 – 2013 Marketing Research Time : 3Hrs ------------------------------------------------- Marks: 100 Note: 1. Solve any four questions 2. Write full justification for your answers Que. 1: a) How do we decide that the statements/variables selected for Factor analysis are appropriate? (5) b) Following statements were considered
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Can the Music Industry Change its Tune? Introduction The music recording industry has been rocked by the peer to peer file sharing technology. The distribution of music is now available as a digital product (Blockstedt‚ Kauffman‚ Riggins 2004). The industry claims that the file sharing technology has caused a reduction in their profits. The increase in popularity of devices that play the digital music‚ such as the MP3 player‚ Apple iPod and the Dell JukeBox‚ are driving the demand for MP3-formatted
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THE IMPORTANCE OF CONDUCTING BASELINE SURVEYS BEFORE A PARTICULAR PROJECT HAS COMMENCED. The Baseline Survey is the first step in the project. A Baseline Survey gathers key information early in a project so that later judgments can be made about the quality and development results achieved of the project. The project’s monitoring and evaluation plan is closely linked to each (objective) level of the log frame and includes indicators of achievement and means of verification. The Baseline Survey
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Executive Summary The Customer Research Proposal on Dell Laptop on is given as the requirement of the course entitled Consumer Behavior. I have chosen product as Dell Laptop‚ Inc. It is among the world’s leading computer manufacturers that have transformed diversified into variety of business segments over the year. However‚ the research is realistic‚ which has a good possibility to be succeeded. Usually there are many laptops in the market and the market of laptop is competitive. However‚ we
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Comparison of Smooth Talk to “Where Are You Going‚ Where Have You Been?” Joyce Carol Oakes’s short story‚ “Where Are You Going‚ Where Have You Been?” was written in 1966 and twenty years later was made into a movie entitled Smooth Talk‚ winner of the 1985 U.S. Film Festival for best dramatic picture. The writing by Oates is loosely based on a true story described as “the tale of Charles Schmid‚ a twenty-three-year-old who cruises teenage hangouts‚ picking up girls for rides in his gold convertible”
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Joyce Carol Oates captured more than just the reader when she wrote the story‚ “Where Are You Going‚ Where Have You Been.” Oates recreates an event that took place in the mid-1960s‚ where a grown man‚ who had shaggy black hair and a boyish charm‚ would lure teenage girls into his car‚ rape and murder them‚ and then bury their bodies in the desert. The fate of the main character in “Where Are You Going‚ Where Have You Been” lies between Oates’s wavering suspense. From the beginning Oates shows the reader
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( BSBMGT401 A) Assessment 3 BURAK LACIN 20120124 PROBLEM SOLVING GROUP Scenario 1 PROBLEM DEFINITION Impact of the problem : Amount of sales reduction. Who is impacted: Clients. Behavior that need to change : lack of experience & awareness. Who need to change the behavior : Customer service employees of Star software Co. THE 5 Whys TECHNIQUE: Problem Statement : Customers are unhappy of late shipment of the products. | Question 1: Why the products delivery late to the customers
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important role in national food security and political stability. Rice also has a direct effect on social security because it is consumed by a vast majority of the total population and is an important source of income for more than 60 million people living in agriculture and rural areas. Rice is the country’s main crop‚ accounting for more than 90% of total cereal production. Since the 1990s‚ the volume of rice exports has risen dramatically‚ making Viet Nam the second largest rice exporter in the
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Lewin ’s Change Management Model Understanding the Three Stages of Change Unfreeze-Change-Refreeze. © iStockphoto/doram Change is a common thread that runs through all businesses regardless of size‚ industry and age. Our world is changing fast and‚ as such‚ organizations must change quickly too. Organizations that handle change well thrive‚ whilst those that do not may struggle to survive. The concept of "change management" is a familiar one in most businesses today. But‚ how businesses manage
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Oates ’ "Where Are You Going‚ Where Have You Been?": Arnold Fiend In Joyce Carol Oates ’ "Where Are You Going‚ Where Have You Been?" critics argue whether the character of Arnold Friend‚ clearly the story ’s antagonist‚ represents Satan in the story. Indeed‚ Arnold Friend is an allegorical devil figure for the main reason that he tempts Connie‚ the protagonist‚ into riding off with him in his car. Oates characterizes Arnold Friend at first glance as "a boy with shaggy‚ black hair‚ in a convertible
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