“Advertising: 15 Basic Appeals” by Jib Fowles (from "Mass Advertising As Social Forecast") 1. Need for sex- surprisingly‚ Fowles found that only 2 percent of the television ads‚ he surveyed used this appeal. It may be too blatant‚ he concluded‚ and often detracts from the product. 2. Need for affiliation- the largest number of ads use this approach: you are looking for friendship? Advertisers can also use this negatively‚ to make you worry that you’ll lose friends if you don’t use
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“Hot‚ Flat‚ and Crowded” by Thomas Friedman is a book that addresses all about our environment. It addresses in detail what goes on within our environment and what will happen in the future if we do not take care of it. Friedman‚ throughout his whole work successfully talks about how the environment will change and how it will affect the people who live in this environment. Throughout the whole book‚ he tells about different factors that happen in the environment in our country and different countries
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Progressive Tax vs. Flat Tax The United States economy‚ as known by all‚ is not in its best shape. One way in which the government gains money is by imposing taxes on people. There are many taxes that are placed on different things that everyone needs or already has. The United States uses a taxation system which is criticized by many. The system used in Progressive Tax; however‚ many people believe the system of Flat Tax‚ or Proportional Tax‚ should be the system that is used for taxing
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m Thomas Friedman’s book The World Is Flat analyzes the progress of globalization and how it has changed core economic concepts. After traveling to numerous countries‚ he came up with the conclusion that the world is “flat‚” in the sense that competitive playing fields between industrial and emerging market countries have been leveled. He provides frequent examples of how countries‚ such as China and India‚ are becoming part of large global complex supply chains. Freidman assures that change is
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The Awakening‚ which was written by Kate Chopin‚ was about a woman named Edna‚ who discovered her aspiration of what she wanted from life throughout the story. Kate Chopin was considered an advocate for feminism during the 20th Century because of the novels she wrote. The definition of a feminist would be “the doctrine advocating social‚ political‚ and all other rights of women equal to those of men” (Dictionary). The novel was her discovering what her purpose was as an individual‚ but considering
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These characters are known as flat characters. Flat characters tend to remain stagnate through a story or novel. In most occasions‚ flat characters will not take a round character’s viewpoint‚ persona‚ drive‚ observation‚ or behaviors. In the story “The Lottery” the town elder old man Warner shows traits of a flat character. Throughout the story old man Warner believed that if the village had stopped holding the lotteries
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World is Flat – Thomas Friedman 1. Do you agree or disagree with Friedman’s assessment that the world is flat? Be sure to justify your answer I agree with Friedman that technology has made the world flat. But there is another point of view disagree with Friedman stating that there are still many people that do not have access to technology and for them the world is still round. 2. What are the potential impacts of a flat world for a student performing a job search? In a flat world it
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In the 1800’s prior to the Women’s rights movement gaining momentum‚ conventional family life which did not allow women individual rights was still in the mainstream. Kate Chopin who was living a conventional life‚ had taken on a new role after the death of her husband. As a widow and mother of six‚ Chopin returned to her home town of St. Louis where she was raised as by 3 generations of very intelligent and strong-willed women. Not only was Chopin influenced by those very women‚ but her observations
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SUMMARY ‘’THE KISS’’ KATE CHOPIN In a room with a dimly condition there Brantain sits in a shadow‚ he brave himself to stare the handsome girl who sits in front of firelight. The girl calmly stroked his cat and occasionally stared slowly toward brantain with small talk. She knows if braintain love her‚ she waiting brantain confidently to declare his love and she will certainly accept it. Brantain was enormously rich‚ although he is unattractive but Nathalie like him because his can give her
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U.S. History P.4 D-Day The event that I reenacted was the D-Day invasion. After the German conquest of France in 1940‚ the opening of a second front in western Europe was a major aim of Allied strategy during World War II. On June 6‚ 1944‚ under the code name Operation Overlord‚ US‚ British and Canadian troops landed on the beaches of Normandy‚ France‚ on the English Channel coast east of Cherbourg and west of Le Havre. Under overall command of General Dwight D. Eisenhower and‚ on the ground
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