Vol. 2 (8)‚ 2012‚ 434-443 RESEARCH ARTICLE RESEARCH ARTICLE Brand Awareness and Customer Preferences for FMCG Products in Rural Market : An Empirical Study on the Rural Market of Garhwal Region 1 Anupam Jain and 2Meenakshi Sharma* ABSTRACT The purpose of this study is to examine the brand awareness in rural area and to study the interest of consumers in branded products of Fast Moving Consumer Goods (FMCG). The brand awareness is showing increasing tendency everywhere and Garhwal Region
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The Wolves Among Christian Youth In a nation where school shootings are commonplace on the weekly news‚ students need friends wherever they can find them. What students do not need is even more people groups pushing their agendas on them like cookie cutters‚ shaping them however their superiors please. Nonetheless‚ in private education and perhaps even more so in Christian religious private education‚ we find an increasing amount of this oppressive totalitarianism. Whether on purpose or totally
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worldviews. I will define a worldview? Articulate the biblical/Christian Worldview (what is believed). How might/should a biblical worldview influence the way you think‚ treat people on daily basis. • I. Part One: What is a worldview? Define what the term “worldview” means. Use descriptive phrases to support your definition. (25-50 words) What is a Worldview? A person’s worldview‚ whether it be Christian‚ humanist is a personal insight about meaning and reality. It
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Onward Christian Soldiers While reading a version of the speech given by Urban II at Clermont in 1095‚ I wondered why a pope would want to start a war. So I did some research found a few reliable sources on the internet about the same speech and including my textbook. My objective in this paper is to find out why would any Christian be willing to go to war for a piece of property and or did the pope have an ulterior motive? As it turns out‚ that piece of property I was wondering about is actually
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IMPACT OF BRAND SWITCHING‚ BRAND CREDIBILITY‚ CUSTOMER SATISFACTION AND SERVICE QUALITY ON BRAND LOYALTY Rizwan Arshad1‚ Idrees Akbar2‚ Abdul Muqtadir3‚ Urooj shafique4‚ Hafsa Zia5‚ Waheed Naseer6‚ Shoaib Ahmad Amin7 1(Faculty Member‚ Department of Management Sciences Islamia University of Bahawalpur‚ Pakistan) 2(Student‚ Department of Management Sciences Islamia University of Bahawalpur‚ Pakistan) 3(Student‚ Department of Management Sciences Islamia University of Bahawalpur‚ Pakistan) 4(Student
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brand design + strategy BRAND ASSESSMENT WHAT IS A BRAND? Though a brand is oftentimes mistaken as a variety of different things‚ it’s important to understand its ambiguous nature. A brand is not simply the logo‚ nor the visual identity. A brand is not the product‚ the service‚ the slogan or the advertising campaign. A brand is not even controlled by the company behind it. Rather‚ a brand is a collection of perceptions that reside in the mind of the consumer/customer. It is the gut feeling
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In the Bet Christian States struggles with imprisonment for fifteen years of his life. This is Internal conflict because it is man vs. man. In that fifteen years‚ he deals with loneliness and depression. He is offered ways to help‚ like wine‚ music‚ and books. He denies the wine‚ tobacco for a year. After being confined for some time he writes several letters‚ but rips them up when he is finished. In his second year of confinement he is silent in the lodge. The Bet is Internal conflict because Christian
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BRAND AWARENESS OF INDUSTRIAL PAINTS OF GOA PAINTS & ALLIED PRODUCTS SUBMITTED BY:- Jayalekshmi S.P. PGDM: - TPS 20th BATCH Roll No: - 20024 Corporate Guide Faculty Guide Mr. Ajith Vasudevan
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1. What are some ways the Christian gospel is perceived in our culture? 2. What are some specific moral reasons people may reject the Christian gospel? 3. What are some specific emotional reasons people may reject the Christian gospel? 4. What are some specific intellectual reasons people may reject the Christian gospel? 5. What can Christians do to address these objections and better communicate the Christian gospel? (1) The Christian Gospel is perceived in various ways within
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the Role and Relevance of the Wine Brand in the Creation of Value in the Wine Industry Abstract This essay will first of all discuss the definition or content of brand and wine brand‚ then clarity values that it can be created. Next‚ the essay will cover the function of wine brand or how it achieves creating value. Finally‚ the importance of position of wine brand in value creation will be discussed. Key words brand‚ brand value ‚brand equity‚ value creation‚ wine industry Table of Contents
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