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    FORECAST PROCESS IMPROVEMENT • LESSONS FROM SUCCESSFUL COMPANIES THE VALUE OF INFORMATION SHARING IN THE RETAIL SUPPLY CHAIN: TWO CASE STUDIES Tonya Boone and Ram Ganeshan PREVIEW Retail supply chains are complex‚ with each company in the chain having multiple echelons of distribution. Forecasting and requirements planning are further challenged by managers’ reliance on “local” rather than chain-wide retail demand to make key operational decisions. A frequent consequence is the bullwhip effect

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    The evolving value chain of the car industry The automotive industry is one of the most progressive and forward-thinking industries. It confronts a number of trends that create new challenges while also providing opportunities for growth. One of the major trends is the demands of operating in a “connected” world. For more than 100 years the automotive industry has created competitive advantage mainly through engineering excellence. Moving forward‚ this will no longer be sufficient. Automotive manufacturers

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    | Products | | Existing | New | Markets | Existing | Market Penetration | Product Development | | | *Development of more apps (22)(23)*Geographically net sale increased 2010 in (America ‚Europe‚Japan ‚Asia specific) –(iPhone) – (Financial Table 3.4 & 3.5) (21)*Net Sales - increased by Product in 2010 – (Financial Table 3.4 & 3.5) (21) | *Apple pricing decoy(27)*Apple & Microsoft joint force(28)*Apple pushed iPhone for business(29) | | New | Market Development | Diversification

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    Michael Porter’s Value Chain History of Value Chain • Popularized by Michael Porter’s book best seller “Competitive • • Advantage” 1985 Creator of “5 Forces model” Helped Gereffi in the late 1990s develop Global Value Chain. Michael Porter’s Background • Born May 23‚ 1947 in Ann Arbor‚ Michigan • Received MBA in 1971 Harvard Business School • Competition and company strategy • 6 time winner of the McKinsey Award Value • The Value is the extent to which a good or service is perceived by

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    I would like to use the Value Chain Analysis to study the importance of the Human Resources function in the study of a firm’s value chain. However‚ the latest trend has been the outsourcing of HR – especially the transactional roles in HR as they are seen as non-value adding and a non-differentiator in the value chain. Some of the areas of HR that are in the process of being outsourced are Recruitment‚ Payroll processing‚ Training‚ Benefits Management‚ etc. These areas are seen as transactional

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    CASE STUDY: ANALYSIS OF NIGERIA BOTTLING COMPANY VALUE CHAIN BOTTLER OF COCA COLA PRODUCT. Nigeria bottling company produce‚ sell and distribute a range of non-alcoholic beverages including four of the world’s best selling brands: Coca-Cola‚ Coca-Cola light‚ Fanta and Sprite. In addition‚ nbc product portfolio includes a variety of other sparkling and still beverages including: - fruit juice drinks - premium table water Nbc aim is to offer consumers

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    Case 4-2 : ECCO A/S – Global Value Chain Management. ECCO is a worldwide company acting on the market of the shoes manufacturing. It has been created for more than 40 years and is one of the leaders of the market. The company key point in his product is the quality with a combine production: manual and machinery‚ a production of their leather made in-house and a unique direct injection technology. With this different assets the firm aimed to become the producer of the world’s most comfortable

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    entity‚ which add to its value. This statement will lead to an increase profits for this entity. Loyalty Under Armour have their own market‚ they will not loss the any customer from this market‚ and this type benefit also became their strength‚ can let the Under Armour became the first sport equipment in US. Innovative culture A company with an innovative culture continuously produces new and inventive products. An innovative culture can boost a company’s brand value‚ because consumers associate

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    1) Explain whether competence-based thinking is more suitable for e-business strategy formulation than the activity-based approach outlined in the value chain concept. Competence-based thinking focuses heavily on the resources and capabilities of a firm. It is thought to take a resource-based approach towards creating competitive advantage (Core competence‚ 2010). It considers how the different recourses and capabilities of a firm are used in conjunction with one another. Rather than looking

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    his 1980 book of Competitive Advantage. Companies conduct value-chain analysis by looking at every production step required to make an item and recognizing approaches to build the proficiency of the chain. By concentrating on the value of the activities could give the organization many benefits from when they got the crude materials to make the completed products and offer them to customers. The general objective is to convey maximum value for the slightest conceivable total cost and create a competitive

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