Data mining is a concept that companies use to gain new customers or clients in an effort to make their business and profits grow. The ability to use data mining can result in the accrual of new customers by taking the new information and advertising to customers who are either not currently utilizing the business ’s product or also in winning additional customers that may be purchasing from the competitor. Generally‚ data are any “facts‚ numbers‚ or text that can be processed by a computer.” Today
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Q) What are Secondary Data? Secondary Data Secondary data is information gathered for purposes other than the completion of a research project. Data previously collected by someone else‚ possibly for some other purpose that can be used later for making decisions if found suitable for the purpose‚ other than the original one. Secondary data can be acquired from the internal records of the organization‚ their departments‚ subsidiaries or sister organizations and also from external sources‚ such
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Data Mining Information Systems for Decision Making 10 December 2013 Abstract Data mining the next big thing in technology‚ if used properly it can give businesses the advance knowledge of when they are going to lose customers or make them happy. There are many benefits of data mining and it can be accomplished in different ways. The problem with data mining is that it is only as reliable as the data going in and the way it is handled. There are also privacy concerns with data mining
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Data Mining: What is Data Mining? Overview Generally‚ data mining (sometimes called data or knowledge discovery) is the process of analyzing data from different perspectives and summarizing it into useful information - information that can be used to increase revenue‚ cuts costs‚ or both. Data mining software is one of a number of analytical tools for analyzing data. It allows users to analyze data from many different dimensions or angles‚ categorize it‚ and summarize the relationships identified
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DATA INTEGRATION Data integration involves combining data residing in different sources and providing users with a unified view of these data. This process becomes significant in a variety of situations‚ which include both commercial (when two similar companies need to merge their databases and scientific (combining research results from different bioinformatics repositories‚ for example) domains. Data integration appears with increasing frequency as the volume and the need to share existing data explodes
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Be Data Literate – Know What to Know by Peter F. Drucker Executives have become computer literate. The younger ones‚ especially‚ know more about the way the computer works than they know about the mechanics of the automobile or the telephone. But not many executives are information-literate. They know how to get data. But most still have to learn how to use data. Few executives yet know how to ask: What information do I need to do my job? When do I need it? In what
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CUSTOMER DATA In the term of customer data‚ technology now day give a big role to evaluate the concepts by the overall to moving ownership of the customer when they are away from the individual departments and different it at the enterprise level. In the customer relationship management concept‚ individual that in the each department has responsible for the customer. The success factor for Customer Relationship Management (CRM) is by deploying technology that provides various levels of data access
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Collecting Data Shauntia Dismukes BSHS/405 June 1‚ 2015 Tim Duncan Collecting Data Data collection is the process of gathering and measuring information on variables of interest‚ in an established systematic fashion that enables one to answer stated research questions‚ test hypotheses‚ and evaluate outcomes. In this paper I will define the importance of data collecting in the helping field. While working in the helping field‚ there are many important things that must happen
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number of articles on “big data”. Examine the subject and discuss how it is relevant to companies like Tesco. Introduction to Big Data In 2012‚ the concept of ‘Big Data’ became widely debated issue as we now live in the information and Internet based era where everyday up to 2.5 Exabyte (=1 billion GB) of data were created‚ and the number is doubling every 40 months (Brynjolfsson & McAfee‚ 2012). According to a recent research from IBM (2012)‚ 90 percent of the data in the world has been
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DATA DICTIONARY Data Dictionaries‚ a brief explanation Data dictionaries are how we organize all the data that we have into information. We will define what our data means‚ what type of data it is‚ how we can use it‚ and perhaps how it is related to other data. Basically this is a process in transforming the data ‘18’ or ‘TcM’ into age or username‚ because if we are presented with the data ‘18’‚ that can mean a lot of things… it can be an age‚ a prefix or a suffix of a telephone number‚ or basically
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