Tammy MacLean November 16‚ 2011 Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture Introduction/General Problem Statement: Doug Allred was Vice President of Customer Advocacy organization of the Cisco’s corporation. This organization was erected to consolidated all functions that directly touched the customer but sales to provide high-quality customer service. Since August 2001‚ the IT market turned down and brought severe challenges to Cisco as the company had to lay off 18%
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Cisco Systems‚ Inc. (NASDAQ: CSCO‚ SEHK: 4333) is an American-based multinational corporation that designs and sells consumer electronics‚ networking and communications technology and services. Headquartered in San Jose‚ California‚ Cisco has more than 65‚000 employees and annual revenue of US$40.0 billion as of 2010. The stock was added to the Dow Jones Industrial Average on June 8‚ 2009‚ and is also included in the S&P 500 Index the Russell 1000 Index‚ NASDAQ100 Index and the Russell 1000 Growth
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Case Analysis: Cisco Name: _ _______________________________ 1) Describe who Cisco is and what are its main strategies. Cisco is a company‚ founded in 1984‚ that deals in computer networking. This includes the manufacturing and selling of networking equipment such as routers and technology for VOIP. Their main strategies when they began included assembling a broad product line so they can be a one-stop shop for business networks. This strategy includes acquiring many companies‚ as
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CASE STUDY WEEK 2 CISCO 1- How is building a brand in a business-to-business context different from doing so in the consumer market? From reviewing the text and in reading the Cisco case study‚ it seems that business-to-business marketing consists of a more direct approach through very specific channels of distribution. Business-to-business success is centered around more personal relationships between the partner companies. In the Cisco case this was demonstrated by Cisco ’s business to business
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Assignment‚ Chapter 6 (Short Answer) Management What Would You Do? Cisco Systems‚ Palo Alto‚ California. Your board of directors wants to know: How should Cisco grow? Your response was‚ “Well‚ the way we’ve grown in the past is. . . .” “No. That’s not the question. Looking backward is easy. How should we grow in the future? Should we build or buy?” And with the next board meeting in only 3 months‚ you don’t have much time to come up with the answer. Cisco started in 1984 as the plumbers of the Internet
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INDIVIDUAL CASE REPORT Cisco Systems Inc.: The Viking Challenge Submitted to: Mr. Dave Swanston Submitted by: Vishal Gupta ID: 125821880 20th March 2013 Executive Summary Cisco Systems Inc. is a $100 B technology company which provides internet networking solution to telecommunication and broadband service provider corporations. Cisco is leader in developing the networking equipment for the industry. Cisco wants to develop a new generation
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SUMMARY DEL MONTE FOODS ● Industry: Food Manufacturing ● Location: San Francisco‚ CA ● Number of Employees: 17‚600‚ including a workforce of 7800 full-time and 9800 seasonal workers. BUSINESS CHALLENGE ● Provide role-based access to network resources for employees and business partners‚ regardless of location ● Reduce network and administrative costs ● Safeguard confidential business information on the network NETWORK SOLUTION ● Flexible and adaptive security appliance provides a variety
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SUMMARY January 1994 Cisco’s legacy system surpassed its standard modification requirements and encountered a malfunction that resulted in corrupting the database. The company was almost completely shut down for two days. It became clear that the legacy system would not continue much longer and a solution was required. Cisco was faced with the dilemma of selecting from three potential solutions to the system issue: 1) Upgrade to the new version of the legacy‚ 2) Implement a single integrated replacement
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of the industry—and most participants and observers in 2006 seemed to accept the logic of consolidation—an offer for Arcelor was unlikely to have been anticipated by the industry. Arcelor had been created in 2001 by the merger of three European steelmakers—Usinor (France)‚ Arbed (Luxembourg)‚ and Aceralia (Spain)—that were themselves‚ in turn‚ the result of previous mergers in their respective countries. Mittal Steel and Arcelor were at that point the two largest and most global steel producers;
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Managing Information Technology Case Study 2: Cisco System Architecture: ERP and Web-enabled IT Cisco System Inc. is the leading company in the computer communications and networking industry. It became a public company since 1990‚ was founded in 1984 by two Stanford computer scientists‚ and the core business began with multi-protocol routers. It later continued to dominate the “Internetworking” market‚ which in turn reflected in its first year on Fortune 5000 in 1997
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