DATA MINING FOR POTENTIAL CUSTOMERS: East – West Airlines/Telcon Jermaine Paul 12/12/2013 BUSINESS PROBLEM East-West Airlines (EA) is entering into partnership with the cellular service provider‚ Telcon‚ by marketing their service through direct mail. In order to achieve this‚ EA dataset is provided to categorize their customers to identify which ones would be likely to purchase Telcon’s services through direct mail. If the accurate categorization is done the partnership will save
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firm to perform a SWOT analysis in order to assess its current position in its industry. Citibank‚ like any other firm‚ has strengths‚ weakness‚ opportunities‚ and threats to consider in order to compose an effective plan for the future. Identifying the strengths of a company can give that company focus to know which areas it should continue to build on in order to pursue competitive advantages. Although Citibank has many strengths‚ its three major strengths are: diverse range of products‚ global reach
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Data Mining Project on IMDB website ABSTRACT The Internet Movie Database (IMDb) is an online database of information related to movies‚ television shows‚ stars‚ etc. We chose to do our project from 2008 to 2011 year’s movie database. We extracted data like Movie‚ Director‚ Star‚ Image Url‚ Studio from the IMDb website. For this extraction of data we used a tool named Mozenda. After the data extraction‚ the data was analyzed. For a particular star‚ his/her movie‚ director‚ studio with whom the
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diabetic patients’ therapy scheme. A case is defined as a set of features collected during a visit. A taxonomy of prototypical situations‚ or classes‚ has been formalized; a set of cases belonging to these classes has been stored into a relational data-base. For each input case‚ the system allows the physician find similar situations that already took place in the past‚ both for the same patient and for different ones. The reasoning process consists of two steps: 1) finding the classes to which the
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Policy and Purpose The purpose of the GTCC is to serve as the primary payment method for DoD personnel for official travel expenses incurred during TDYs and also allows access to the GSA City Pair Program. Military personnel who violate and misuse the travel card can be prosecuted under Article 92 of the Uniform Code of Military Justice (UCMJ) for failure to obey a lawful order or regulations‚ as well as any other applicable article of the UCMJ based on the nature of the misconduct involved. Civilian
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Chapter 3 – Data Visualization Chapter 4 – Summary Statistics Data Mining for Business Intelligence Shmueli‚ Patel & Bruce © Galit Shmueli and Peter Bruce 2010 Data Visualization • “A picture is worth a thousand words” • Data visualization and summary statistics help condense data • Effective presentation • Supports data cleaning (identify missing values‚ outliers‚ incorrect values‚ duplicates) and exploring (combine some groups) • Helps identify suitable variables • Mandatory initial step for
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Case 6: CitiBank 1. On a social standpoint‚ CitiBank is faced with more of their customers expanding their businesses globally and becoming e-enabled. Hence‚ CitiBank had to adapt to this new social trend by shifting to e-space. For instance‚ sophisticated‚ corporate customers wanted to collect payments online and have access to more efficient Web-enabled financial processes. Politically‚ regulators who became more cautious about privacy issues and wanted banks to be able to quickly identify
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1. EXECUTIVE SUMMARY The opening of Citibank Express Service in the departure side of the airports will provide great convenience for Citibank customers (especially business customers and holiday makers). Citibank Express Service which features new product promotions and an online banking facility will offer high accessibility and convenience to Citibank customers when they are at the airports waiting to board their flights. Citibank Express Service will serve better existing customers‚ attract
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Measurement in Physical Education and Exercise Science‚ 17: 171–186‚ 2013 Copyright © Taylor & Francis Group‚ LLC ISSN: 1091-367X print / 1532-7841 online DOI: 10.1080/1091367X.2013.805137 Data Mining in Elite Sports: A Review and a Framework Bahadorreza Ofoghi Institute of Sport‚ Exercise‚ and Active Living‚ Victoria University Melbourne‚ Victoria‚ Australia Victorian Institute of Sport Albert Park‚ Victoria‚ Australia John Zeleznikow and Clare MacMahon Institute of Sport‚ Exercise
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1. Analysis of Budget Process at Citibank Direction and control of Citibank’s international branches are conducted via two formal management processes. Each year‚ top management sets sovereign risk limits for its independent branches based on proposals by country managers. Country managers may choose to operate with self-imposed limits below this upper guideline. Following‚ there is the budget setting process‚ where headquarters only provides administrative guidelines but not specific targets‚ with
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