White collar crime and credit card fraud are complex crimes that are generally related to business‚ industry‚ and economic schemes. The U.S. Department of Justice defines white collar crime as a “nonviolent‚ illegal activities that rely on deceit‚ deception‚ concealment‚ manipulation‚ breach of trust‚ subterfuge‚ or illegal circumvention” (Criminal Investigation‚ 11th Edition). Statically these sophisticated crimes are usually committed by caucasian and european men. No matter the circumstances‚
Premium Crime Criminology Criminal justice
2 6 SWOT analysis of Samsung 6 TOWS matrix analysis 8 3. Question 3: 8 4. Question 4: 10 Conclusion 11 Executive Summary 11 Personal experiment 11 List of References 13 List of Tables Table 1: Brand ranking by value in 2005 5 Table 2: SWOT of SAMSUNG 7 Table 3: TOWS matrix of SAMSUNG 9 List of Figure Figure 1Brand Value from 2001 -2005 5 INTRODUCTION In every successful business‚ marketing plays an important role in its performance in the purpose of maximizing the brand value. Marketing is the
Premium Marketing
marketing academia as the 4Ps Marketing Mix framework‚ “the Rosetta stone of marketing education” according to Lauterborn (1990). The Mix has its origins in the 60’s: Neil Borden (1964) identified twelve controllable marketing elements that‚ properly managed‚ would result to a “profitable business operation”. Jerome McCarthy (1964) reduced Borden’s factors to a simple fourelement framework: Product‚ Price‚ Promotion and Place. Practitioners and academics alike promptly embraced the Mix paradigm
Premium Marketing
Case 1: Citibank Indonesia 1. Citibank’s budgeting process is based on a bottom-up method. It is not compromised of specific goals to be attained by individual operating units‚ but is composed for the corporation as a whole. Citibank was aiming for long-term goals‚ which call for profit growth of 12-15% per year‚ 1.25% return on assets‚ and 20% return on equity. These standards are set for the entire company‚ and individual sectors‚ such as international branches‚ usually set their own higher goals
Premium Management Budget Budgets
to as notetakers or personal data assistants Audio books which is play on special playback equipment Special gadgets such as B-Touch Mobile Phones‚ Braille Rubik Cube‚ Safe and Sanitary Mug‚ The Eye Stick – Walking Stick that Sees‚ Tactile Flash Cards for Learning‚ Feel the Time‚ Sign Language Voice Translator‚ Navigation Bracelet‚ Touch Color Painting Tablet‚ Color Sensor Helps See with Sound‚ Braille Polaroid Camera and others. Setting advertisement budget. What should be the infomercial and
Premium Mobile phone Blindness Laptop
Evaluation of Marketing Tool-SWOT Analysis Introduction The aim of this paper is to critically evaluate the SWOT analysis as one of popular tools in marketing. SWOT analysis is an analysis method of identifying all external and internal factors for organization strategies (Rauch‚ 2007). It is considered in this paper that though SWOT analysis has limitations‚ it can be improved to be more effective as its development. This paper firstly focused on the definition of SWOT analysis. And then it discussed
Premium Strategic management
TASK: As a marketing consultant‚ working for Coca-Cola‚ you are required to provide them with a report based on your analysis of the situation highlighted in the attached report form the Guardian newspaper and your own research. Your report should cover the following areas; A marketing audit of their business One new marketing objective for Coco-Cola. You should indicate the actions the company would have to undertake for the next twelve months to achieve this objective � INTRODUCTION This
Premium Marketing
Linnette Gomez Marketing Strategy Hw week 2 1. What FedEx strengths provide it an advantage against UPS? The biggest advantage that FedEx had over UPS high speed internet tracking system that provides easier and better tracking service for all customers including large businesses. UPS did not have this technology the time FedEx had it‚ UPS only had their trucking service meanwhile FedEx invested in their tracking systems as well as their air delivery system that contain tracking systems too. 2
Premium Internet Marketing Tracking
Credit Card Accountability Responsibility and Disclosure Act The Credit Card Accountability‚ Responsibility‚ and Disclosure Act was signed into law by President Obama on may 22‚ 2009 and is suppose to protect consumers and to “bring some common sense and rationality into our financial system” (Robert Gibbs‚ the White House spokesman). The act forces credit card issuers to rework their market and profit strategies while it makes the life in many ways easier for consumers who already hold a credit
Premium Barack Obama President of the United States United States
biggest fast food chain restaurant in the world is McDonald’s. This report will show the marketing strategies of McDonald’s‚ facing Burger King as one of its competitor. In this case‚ it also affects in McDonald’s success. There are some issues that make McDonald’s a good competitor achieving growth economic‚ advanced technologies and many more issues. McDonald’s also has been using two marketing strategies such as advertise and promotion . Besides that‚ McDonald’s would be able to know what its
Premium Marketing Fast food Hamburger