one way to do (business/ organization) strategy and discuss. According to what I have researched‚ there are four different generic strategies that strategic business units use. These are Cost Leadership strategy‚ Differentiation strategy‚ Focus strategy and Integrated Cost Leadership-Differentiation strategy. For me‚ these are all such big help but if I were asked to choose just one‚ I will choose the Integrated Cost Leadership- Differentiation Strategy. It is defined as the strategy used by companies
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CASE “Citibank: Performance Evaluation” Harvard Business School 9-198-048 rev: October 14‚ 1999 The Performance Scorecard: a strategic management tool Frits Seegers‚ President of Citibank California‚ is convinced that “in a competitive marketplace where businesses compete for customers‚ customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy”1. Fulfilling customers’ expectations is a critical issue for the long term business sustainability
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E-Business Paper Best Buy is the largest consumer electronics retailer with stores in some of the largest countries in the world. The Best Buy website is one of the top ten retail websites in the United States. Over one billion customers visit the Best Buy websites with over six hundred million visiting the United States stores annually. A store website gives customers the ability to shop when and where they want. The same competitive pricing found in stores is also found online. Most times
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e-Business Model The rapid growth of e-commerce on the Internet has created a challenge for traditional bricks and mortar businesses. Businesses must now change their focus about their own business models‚ target market‚ products‚ and services‚ and ultimately their own benefits. This paper will compare and contrast the business models of a business to business (B2B)‚ a business to customer (B2C)‚ and a customer to customer (C2C). The Internet Capital Group (ICG) was selected to represent a
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MARKETIN STRATEGY IN E-COMMERCE Marketing Strategy and E-Commerce Introduction With the rapidly advancing technologies that are occurring in modern business‚ organisations are required to be ready‚ and able to adapt within their ever-changing environment. It is true across all diverse industries that in order to stay competitive‚ organisations must be able to utilise the various tools that technology has to offer. Technological factors have been of growing importance‚ particularly in recent years
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Communication PROJECT REPORT Citibank – Performance Evaluation Submitted to – Dr. Payal Mehra Date – 26/10/2012 Submitted By Group 8‚ Section C Anuradha Tyagi (PGP28128) Aditya Singh (PGP28158) Bholendra P.Singh (PGP28143) K. Aditya Das (PGP28139) Vishal Raju (PGP28155) Shweta J. (PGP28159) Table of Contents 1. Abstract 2 2. Brief Overview of the current situation 3 3. Strategy for Case Analysis 5 4. Case Analysis 6 5. Recommendations
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Date:………… Background The case discuses about the evaluation of performance of James McGaran‚ Branch Manager of Citibank in Los Angeles by his Area Manager‚ Lisa Johnson‚ and the discrepancies that crept in during the evaluation process. In the case‚ it can be seen how Lisa Johnson had failed to reflect some of the performances properly leading to a stalemate position in the performance evaluation of an efficient manager like James McGaran. James McGaran was a branch manager of Citibank in Los Angles and
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the years 2007 through 2009. Concerning McDonald’s performance‚ there are three milestones that I want to recognize: First‚ our 2009 comparable sales increase marked the sixth consecutive year of positive sales in every geographic segment of our business. Second‚ our increasingly relevant menu options‚ combined with clear competitive advantages in convenience and value‚ enabled us to serve 60 million customers per day last year. This is up 2 million from the prior year and a remarkable 14 million
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of E-business in the next ten years By George (Hongjun Jiang) Student Number: 1563617 The future of E-business in the next ten years 1. General introduction of e-business Human being is experiencing a great era of “e-everything”. According to Dave Chaffey‚ Electronic business (E-business) is “All electronically mediated information exchanges‚ both within an organization and with external stakeholders supporting the range of business process”. E-business is one style of business which
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Advantages of E-Business Strategy E-business is the new mantra of businesses in today’s world and its advantages vary on the type of business or organisation based on their products or services. As the saying goes ‚ one man food is another man poison so strategy that is best for firm A might be the least efficient for firm B. E-business gives a business/firm the opportunity to open its portal to the global market and become a part of the global business community. The most important feature of e-business
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