Executive Summary The purpose of an executive summary is to summarize a report. Executive summaries are written for executives who most likely do not have time to read the complete document. Therefore‚ the executive summary must cover the major points and be detailed enough to mirror the content yet concise enough for an executive to understand the substance without reading the entire report. An executive summary differs from an abstract. Readers use an abstract to decide whether to read the complete
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Guideline for Writing an Executive Summary of On-Job-Training: An executive summary is a brief overview of a report designed to give readers a quick preview of its contents. Its purpose is to consolidate the principal points of a document in one place. After reading the summary‚ your audience should understand the main points you are making and your evidence for those points without having to read every part of your report in full. In your case‚ your executive summary is going to be read by the
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Executive SummaryOctober 1‚ 2014Executive SummaryThe purpose of an executive summary is to summarize a report. Executive summaries are written for executives who most likely do not have time to read a complete document. Therefore‚ the executives summary must cover the major points and be detailed enough to mirror the content yet concise enough for an executive to understand the substance without reading the entire report. An executive summary differs from an abstract. Readers use an abstract
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Citibank: Launching the Credit Card in Asia Pacific INTRODUCTION Citibank is one of the major international banks and it is the consumer banking arm of financial services giant Citigroup. Citibank was founded in 1812 as the City Bank of New York‚ later First National City Bank of New York. As of March 2010‚ Citigroup is the third largest bank holding company in the United States by total assets‚ after Bank of America and JPMorgan Chase. Citibank has retail banking operations in more
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Citibank Frits Seegers : President of Citibank California Lisa Johnson : Area Manager James McGaran : Branch Manager of Los Angeles Area Branch. Lisa Johnson Los Angeles area Manager. Joined the company in 1978 in Chicago and moved to California in early 1988. Her area was the biggest in the division and included two regions that had previously been managed separately. Supported many managers and was well versed with the events in each branch. James mcgaran Working in the banking industry
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Citibank Performance Answers Answer 1: James has been given an overall rating of Above Par. Except the rating for Customer Satisfaction all other ratings for him are above Par. The sheet is attached as a supplement Answer 2 describes the substantiation of each of individual ratings. Answer 2: Financial – Above Par. Clearly James has driven growth‚ as indicated in 48% increase in contribution margin year over year. Given the size of the branch‚ ensuring a growth of 48% indicates significant
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inventions and fast paced society always looking for a way to save. Citibank in particular has adapted very well to this type of society‚ which will be explained in the paper. Change 3 One industry that is ever changing is the banking industry. It is always trying to accommodate the mass market and appeal to a new generation while still holding on to their affluent clients. One bank in particular is Citibank. This organization has made the changes throughout the year
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Citibank has been known world wide for being one of the largest commercial banks and one of the major international banks. Besides that‚ it is also a public company- FIRST NATIONAL CITY BANK OF NEW YORK as well as the third largest foreign bank in BRUNEI but it has only two branches set up in BRUNEI. For more information‚ Citigroup has the world’s largest financial services network‚ spanning 140 countries with approximately 16‚000 offices worldwide. The company currently employs approximately 260
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How to Write An Executive Summary? Whether you’ve put together a business plan or an investment proposal‚ you’re going to need an executive summary to preface your report. The summary should include the major details of your report‚ but it’s important not to bore the reader with minutia. Save the analysis‚ charts‚ numbers and glowing reviews for the report itself. This is the time to grab your reader’s attention and let them know what it is you do and why they should read the rest of your business
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An Executive Summary The term ‘executive summary’ is used to describe a short piece of writing that offers the key highlights contained in a longer report in such a way that readers can rapidly become acquainted with a large body of material without having to read it all. Its purpose is to highlight the problem or proposal covered‚ the main issue(s)‚ concise analysis and the conclusions or recommended action points for the reader. Whilst it is presented at the front of the report‚ it should
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