OBJECTIVE OF THE REPORT To observe the nature and setup of the organization so as to determine the performance level of the sales managers and how they carry out their marketing functions by laying emphasis on communications. HYPOTHESIS How does communication help the sales managers to plan and implement the sales strategies? METHODOLOGY The method applied for this research based on Causal-Comparison as it investigates a cause and effect relationship between two or more variables‚
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The trading industry is a complex one that involves dealing with many different stakeholders while making strategic alliances with suppliers of raw materials‚ manufacturers and transporters. A porters 5 forces analysis reveals that the suppliers in this industry (including those that supply raw materials and those that manufacture) are highly fragmented and are high in number. As a result no single supplier firm commands a dominant market share in their respective product markets. Trading companies
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Sales PromotionActivities In NestléBangladesh Ltd Introduction Sales Promotion is a most commonly used phenomenon in today’sbusiness world. It’s two way benefit is that it helps to increasesales as well as it increases customer loyalty. So most of thebusiness firms consider it as an important marketing tools. NestléBangladesh Limited is food and beverage manufacturer. It is thesubsidiary of it’s mother company world’s largest food andbeverage manufacturer Nestlé S.A. Before going to thediscussion
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Aspect of sales management that you are going to look at? |Why is this aspect important? Which questions are you going to ask? Priority of the aspect? | | |Customer analysis |This aspect represents the key success factor in assessing the business and setting the future goals | | |both in terms of customer planning and meeting the customer needs through organizing and reallocating | |
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The Downside of Leaseback Jigar. Kamdar Loss of residual property value is perhaps the major disadvantage of the sale-leaseback is that the seller transfers title to the buyer. Owners can minimize this disadvantage by including a repurchase option in the leaseback. However‚ a repurchase option changes how the sale-leaseback arrangement is reported for accounting purposes. The lease will be recorded as an asset and capitalized‚ and the obligation to make the future lease payments will be shown
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Michael Leigh Article Summaries 9-5-10 Trading Barbs: A Primer on the Globalization Debate Globalization of world trade is a long term event that has been increasing living standards and overall economic welfare for many nations. However an increase in the number of job loses in industries that are exposed to international competition causes some people to dislike the effects of globalization. Angus Maddison believed that economic advancement over time was sustained by conquest or settlement
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Riordan Manufacturing: Improving Sales Methods Riordan Manufacturing requires an innovative information system proficient in the organization of product sales‚ which allows management of data by employees using computers and mobile devices. The new system must contain customer records‚ password protection for each sales agent’s individual account‚ and use data encryption to promote confidentiality of client and corporate data. A web-based‚ customer relationship management (CRM) system allows
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Revenue and sales maximization Revenue maximization Maximizing sales revenue is an alternative to profit maximization and occurs when the marginal revenue‚ MR‚ from selling an extra unit is zero. The notion that business firms (especially those operating in the real world) are primarily motivated by the desire to achieve the greatest possible level of sales‚ rather than profit maximization. On a day-to-day basis‚ most real world firms probably do try to maximize sales rather than profit. For firms
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Conflict on a Trading Floor The case describes the ethical dilemma occurred in FirstAmerica Bank. The sales department of the bank was preparing a 700 mln. USD loan contract for one of the bank’s former client: Poseidon Cruise Lines. Poseidon intended to order a large cruise ship for their fleet to a French shipyard‚ which required a contract to be signed for five years and in French francs. This in turn raised concerns in Poseidon management‚ related to the possible economic costs/losses related
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The Sale of Human Organs If your loved one was faced with a life or death situation would you do everything in your power to help them. The easy answer to this would be yes but thousands of people are dying every year because there just aren ’t enough organs to be transplanted. There are hundreds of thousands of individuals in need of life-saving organ transplants‚ but the wait list is so long‚ that human organ sales should be legal. This has the potential to allow patients to look for organs
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