Rural shop audit – A study on FMCG brands sold in rural shops in Tamil Nadu K Arul Rajan Gone were the days when a rural consumer went to a nearby city to buy “Branded” products and services. The impact of globalization has made significant change in the rural markets and is felt as much as in urban. Trends indicate that the rural markets are coming up in a big way and growing twice as fast as the urban‚ witnessing a rise in sales. Today‚ rural markets are critical for every marketer
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TRADE AREA ANALYSIS Trade Area Analysis‚ Development and Mapping Trade area analysis and mapping describe the characteristics of the area around a store or network of stores. Without accurate trade area definitions‚ you cannot measure the key statistics that impact a store’s performance. Use trade area analysis to aid site selection and target marketing. Trade area analysis and mapping tell you: • Where a store’s customers are coming from • How many customers you have in a trade area
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Rural life vs Urban life Nowadays the smaller rural communities are considered to be more sociable and pleasant to live in than larger urban communities. Are these assumptions factual or are they merely based on sentiment? The most important difference can be found by comparing the sociological structure of farm life to the same structure in a city. Larger communities enable all members to have more privacy than in smaller communities‚ thus a certain sense of “anonymity” arises which in it’s
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Environment and Development expanded the concept‚ advocating for the achievement of sustainable livelihoods as abroad goal for poverty eradication. In 1992 Robert Chambers and Gordon Conway proposed the following composite definition of a sustainable rural livelihood‚ which is applied most commonly at the household level: "A livelihood comprises the capabilities‚ assets (stores‚ resources‚ claims and access) and activities required for a means of living: a livelihood is sustainable which can cope with
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Table of Contents SUMMARY 2 INTRODUCTION 4 BACKGROUND 5 Definition of Rural Development 6 Definition of Micro-credit 7 Microcredit programs in Bangladesh 8 CAPITAL MARKETS AND THE POOR 9 The neo-liberal response - walking barefoot where bankers fear to tread 11 Licensing Status of the NGO-MFIs in Bangladesh 13 Impact of micro-credit
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Nallathiga R. FROM MASTER PLAN TO VISION PLAN: THE CHANGING ROLE OF PLANS AND PLAN MAKING IN CITY DEVELOPMENT (WITH REFERENCE TO MUMBAI) Ramakrishna NALLATHIGA Number 4(13) / November 2009 Theoretical and Empirical Researches in Urban Management FROM MASTER PLAN TO VISION PLAN: THE CHANGING ROLE OF PLANS AND PLAN MAKING IN CITY DEVELOPMENT (WITH REFERENCE TO MUMBAI) Center for Good Governance Road No. 25‚ Jubilee Hills‚ Hyderabad 500033‚ Andhra Pradesh‚ India ramanallathiga@yahoo
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Key Result Areas” or KRAs refer to general areas of outputs or outcomes for which the department’s role is responsible. Key Result Area in simple Terms may be defined as Primary responsibilities of an Individual‚ the core area which each person is accountable. Importance of KRAs. • Set goals and objectives • Prioritize their activities‚ and therefore improve their time/work management • Make value-added decisions • Clarify roles of department or individual • Focus on results rather than activities
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Transportation: Towards A Liveable City CHUAH PEI JIN ABSTRACT Cities as we know them today are already dramatically changing. Our living environments are reshaping the way we live. Malaysia is planning for long-term sustainability‚ encouraging us to think about how we can shape it and new ideas that can transform our future. The importance of ecosystem has resulted in the concept of Livable City that becomes a popular concept which is widely used in most city center of established country but
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Journal of Economic Perspectives—Volume 12‚ Number 2—Spring 1998—Pages 139-160 Are Cities Dying? Edward L. Glaeser Is the city dying? Professional seers‚ such as Richard Naisbitt and Alvin Toffler‚ have argued that information technology is rapidly making the need for faceto- face contact juid cities obsolete. Experts on the inner city see inevitable urban decay when they note that 16.7 percent of families in cities with greater than one million inhabitants live below the poverty line (compsired
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THUA THIEN HUE AND HUE CITY 1. Basic information Area: lt has the natural area of 5‚053.9 square meters spread in the long and narrow land‚ with the average width of 60 km and the length of 127 km. It is along the direction of North West - South East parallel with the coast‚ with various terrains of mountains‚ hills‚ coastal plains and lagoons. 2. Location a.Geography location Locates in the North Central Coast of Vietnam‚ approximately in the center of the country at latitude of
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