Marketing strategy Marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. A marketing strategy should be centered around the key concept that customer satisfaction is the main goal. Marketing strategy is a method of focusing an organization ’s energies and resources on a course of action which can lead to increased sales and dominance of a targeted market
Premium Marketing
September 1950‚ was a great military success for the USA. It was a high risk strategy; there was a large tidal change‚ no beaches‚ and a high possibility that the Koreans would mine the area. MacArthur appointed Lieutenant General Edward Almond with the 1st Marine Division to spearhead the attack. The leader of North Korea‚ Kim Ill Sung‚ was taken completely by surprise and therefore no mines had been placed on the harbour‚ despite Mao (the Chinese leader) warning him that this was likely US move
Premium Korean War South Korea World War II
Westmoreland’s Attrition Strategy General William Westmoreland had a responsibility to the people of the United States‚ the people of South Vietnam and the troops under his command‚ to lead them to an honorable victory. Instead‚ General Westmoreland failed to come up with an original strategy to fight the opposing forces and their effective guerrilla warfare. I will be analyzing General Westmoreland’s poor decision to use an ineffective attrition strategy in the Vietnam War and how some people consider
Premium Vietnam War
THE WAR BETWEEN SOUTH AND WEST The middle of the XIX century was a period of worsening economic and political conflict of Northern and Southern States. For a long time two dissimilar type of economy existed and developed in the framework of a single state‚ of course‚ competing among them‚ but not bringing the situation to tensions. However‚ in this period it became increasingly clear the inevitability that contradictions of the two systems will turn in the armed struggle for power‚ for the victory
Premium American Civil War Slavery in the United States
1937 Tesco opened Britain’s first self-service store. This new system allowed for the faster servicing of people and lowered the costs of labor. Throughout the 60’s Tesco used so called "pile it high‚ sell it cheap" strategy that was set in motion by Cohen. This new strategy proved to be unsuccessful. Tesco had a grocery market share of 29.0% and became UK’s largest retailer in early 2005 and was ahead of it competitors. The main reasons for this were: An "inclusive offer" . Tesco met the needs of
Premium Tesco
How successful was Nazi propaganda from1933 to 1939? How is Success of Propaganda Gauged? The Nazi propaganda machine is at times impressive‚ at times unusual‚ at times terrifying. "...Everything is propaganda." The Nazis understood human psychology. It was Goebbels’ simple realisation that‚ for instance in cinematic propaganda‚ there was a need for the viewer to be entertained. Otherwise‚ there would be no interest in watching at all. This is simply a single instance of the successfulness
Premium Nazi Germany Adolf Hitler Nazism
The north and south have always had different viewpoints upon their war. The north had battled because they needed to protect their unity. The south had fought to protect slavery and to keep their own state rights. Both sides had their reasons for battle. Now even though they did battle for different reasons‚ both sides also had thought that were similar to the other’s. Whether this is view is upon battle tactics or economical advances‚ the ideas might have been extremely similar. Unbeknownst to
Premium American Civil War Confederate States of America United States
The Civil War solved the issue of slavery regarding the African Americans. Once the Union had won the war‚ they proceeded to eliminate slavery across the entire United States‚ freeing all previous slaves. Through the Emancipation Proclamation‚ President Abraham Lincoln pronounced all slaves in states in rebellion against the Union free‚ with the promise that others will “recognize and maintain the freedom of said persons” (Lincoln 1862). With the addition of the 13th amendment‚ adopted in 1865‚ slavery
Premium American Civil War United States Abraham Lincoln
Was the Civil War Inevitable or Not? “A house divided against itself cannot stand.” Abraham Lincoln uttered these words on June 17‚ 1858 at the Republican state convention in Illinois. Three short years later‚ the first shots of the Civil War would be fired at Fort Sumter. Brothers fighting brothers‚ killing 620‚000 of their own. This would be the start of the bloodiest war in American history. The debate over popular sovereignty‚ the conflicting opinions on slavery‚ and the publication
Premium American Civil War Abraham Lincoln
Strategy assignment “ Edinburgh Zoo ” The preparatory group work was undertaken by: Introduction to the assignment and to Edinburgh Zoo This document reflects on a group work in respect of the current and estimated future strategy of Edinburgh Zoo. The group looked at the organisation using the contextual framework of an animal-related day-out fun-opportunity for families and tourists in Scotland‚ in particular for the inhabitants of Glasgow and Edinburgh. Due to collaboration limitations
Premium SWOT analysis