The Aahh Spa BUSINESS PLAN Melissa Bailey Owner/Massage Therapist 7015 Sunset Strip Ave N.W. North Canton‚ Ohio 44720 (330) 265-2781 mbailey011@neo.rr.com Table of Contents Executive Summary Company Summary Products and Services Market Analysis Summary Strategy and Implementation Summary Web Plan Summary Management Summary Financial Plan Executive Summary The Aahh Spa is aiming to be the place to go for releasing stress and enjoying yourself. Through
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CLAYTON INDUSTRIES 1º Executive summary: Clayton Industries has been beaten by the current economic situation. But there is one European subsidiary that is suffering more than the rest. The Italian plant is having deep losses and needs to be re-established. The European head has appointed a new plant director in Italy to make this factory profitable or to take another decision to face the current scene and the possibility of growing in few years. 2º SWOT Analysis: Strengths: Support from
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2013 To: Brendan Smith President‚ Spa Works From: Vice President‚ IS Subject: Advisory committee members – Integrated IS system for Spa Works As per our discussion‚ I have compiled the list of people to be part of the advisory committee responsible for the new IS system to be implemented at Spa Works. These people will be the link between business and development needs of the new system. This project is being undertaken to streamline Spa Works reporting structure for better internal
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MARKETING – II CASE ANALYSIS Barilla SpA (A) SUBMITTED BY: Section A Group 9 Shivani Jain Anuj Peepre C. Narayana Reddy Santosh Kumar Pushpendra Singh Ritesh Kumar Mohammed Shahbaaz Executive Summary: Barilla SpA‚ an Italian pasta manufacturer is experiencing problems in manufacturing and distribution systems caused by fluctuations in demand. To eliminate these difficulties‚ Giorgio Maggiali‚ the Chief
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International Journal of Humanities and Social Science Vol. 1 No. 20; December 2011 Classifying the Hotel Spa Tourist: A M ultidimensional Qualitative Approach Rami F. Tawil Philadelphia University Faculty of Administrative and Financial Sciences Department of Hotel and Tourism Management Jordan. Abstract There is a sense of uncertainty regarding the classification of spa tourists that makes forecasting problematic. A qualitative study was undertaken to provide a greater level of insight
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Barilla Spa We need to regroup now and decide where to go with JITD. Is this type of program feasible in our environment? If so‚ what kind of customers should we target? And how do we convince them to sign up? Against Vitali’s proposal‚ “Just-in-Time Di stribution‚” met with significant resistance within Barilla. The sales and marketing organizations were particularly vocal in their opposition to the plan. A number of sales representatives felt that their responsibilities would be diminished if
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Barilla SpA was founded in 1875 by Pietro Barilla and has evolved into a large‚ vertically integrated corporation with flour mills; pasta and bakery factories located throughout Italy and is a global leader in producing and selling a multitude of these goods. Review of this case study shows a core problem of weekly demand fluctuations in the distribution order patterns which impacted manufacturing and other chains in the system. The fluctuations brought increasing operational inefficiency and cost
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Barilla Spa (A) Case Questions 1. Diagnose the underlying causes of the difficulties that the JITD program was created to solve. What are the benefits and drawbacks of this program? 2. What conflicts or barriers internal to Barilla doe the JITD program create? What causes these conflicts? As Giorgio Maggiali‚ how would you deal with these? 3. Why are Barilla’s customers so resistant to the JITD idea? How might Maggiali be more successful in persuading customer to at least try
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Barilla SpA is suffering from a problem of their own making - their distribution system is overly complex. That complexity is causing them to be unable to respond to their widely varying customer demand. Their customers‚ distributors‚ are forced to hold high inventories while simultaneously enduring stockouts on average of 7%‚ all because Barilla can’t rationalize their own processes to handle variability in demand. Barilla’s manufacturing process is long and inflexible. Given the high variability
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ASSIGNMENT 2: BARILLA SPA INTRODUCTION Barilla SpA (Barilla)‚ is an Italian manufacturer that sells pasta to retailers largely through third-party distributors. Barilla has been experiencing widely fluctuating demand patterns from these distributors. Such unpredictable patterns are problematic because a specific sequence of pasta production is used that minimizes the incremental changes in kiln temperature in order to keep the changeover costs low and the product quality high. This process makes
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