Shampoo in India was derived from the Hindi word ‘Champi’ meaning hair massage. The introduction of shampoo in India dates back to the British reign in the country. Being a recent development the growth of shampoo or rather the penetration levels of shampoo in the India has been commendable. The shampoo market in India is estimated to be Rs 2‚500-3‚000 crore. The shampoo market is India is categorized according to the benefits they provide. Mostly consisting of three kinds of shampoos cosmetic
Premium Brand Unilever Marketing
He is generally clear of seborrheic dermatitis or tinea versicolor except a faint scaly patch over his right anterior axillary fold and over his left posterior auricular fold. He has one 5-6 x 2.5-3 cm mildly psoriasiform low plaque over his right anterior proximal thigh
Premium Medicine Blood Patient
Research Methodology Objective Chapter1 1.1 Introduction 1.2 Product Portfolio 1.3 Head & Shoulder variants 1.4 SKU¶S & Pricing Chapter 2 2.1 Distribution Channel 2.2 Promotion 2.3 Margin Chapter 3 3.1 Competitor Scanning 3.2 Clinic All Clear Variants 3.3 SKU¶S & Pricing 3.4 Distribution Channel & Margin 3.5 Dabur Vatika Antidandruff Variants 3.6 SKU¶S & Pricing 3.7 Distribution Channel & Margin Chapter 4 4.1 Data Analysis 4.2 Issues 4.3 Recommendation Webiliography Page 2 Research
Premium
speaks again “Introducing Nurofen Cold and Flu.” The scene changes back to the women and it shows her body and how the medicine targets the aching areas. The narrator says‚ “It’s dual action works with your body to target aches and pains and help clear nasal congestion” Now the women is smiling and helping her students as the narrator is talking “So to get on with
Premium Influenza Common cold Debut albums
the identification and testing of the assumptions made in a business plan‚ the formulation of “hedging actions” and the construction of “what-if” scenario’s. In short‚ this means that uncertainties are identified‚ a test is designed to make things clear and while waiting for the uncertainty to become certain you think of what (not) to do if the original prediction proves to be false. The point of assumption based planning is therefore not to demand the highest degree of accuracy for all assumptions
Premium Management Project management Planning
the reasons and factors in growth of Chik Shampoo. Is the size of that segment is one of the main reasons for its exponential growth. Try to identify the details of various other competitors in that segment and elaborate upon the positioning strategy of the company. Ans: CavinKare Private Limited had succeeded in carving out a very prominent share of the fast moving consumer goods market. One of the most successful CavinKare products being “CHIK SHAMPOO” in tapping low income markets in India. CavinKare
Premium Marketing Rural City
Team name: Two idiots Institute IMT Ghaziabad Team Members: Sankha Mandal: sankha78@gmail.com 9434134144 Udai Singh : udai_singh@rediff.com 7838590282 Rural market- opportunities- “India lives in her villages”‚ a maxim attributed to Mahatma Gandhi‚ rings true when we see rural India retaining its old domination of the national population and economy in its 627000 villages‚ even after six decades of a development model that cherishes urbanization and industrialization
Premium Rural Population Rural area
consumer goods. The dominate P&G brands have five segments: Beauty‚ Grooming‚ Health Care‚ Fabric Care & Home Care‚ and Baby Care & Family Home Care. Among hundreds of brands‚ Head & Shoulders‚ a power brand from P&G‚ is world’s NO.1 anti-dandruff shampoo‚ which made its debut in India in 1997 after nearly a decade of research. According to the latest Nielsen date‚ Head & Shoulders led the anti-dandruff category at 13% while its closet competitors‚ Dove and Garnier Fructics were at 7.8% and 5.9%
Premium Marketing
This ad shows a beautiful woman in a colourful Hijab (a Muslim headscarf) next to a bottle of what seems to be shampoo with limes‚ water and a lotus flower surrounding it. There is a paragraph in Arabic with the only English words being “Lively Clean and Fresh”. After some investigation I discovered that this ad was part of a campaign for “Covered Hair” by the Western Hair Care Company Sunsilk in Pakistan. It was aimed at young girls and women who cover their hair as part of religion‚ but are still
Premium Semiotics Ferdinand de Saussure Islam
Johnson and Johnson Baby Shampoo‚ gives parents especially mother‚ some benefits as the consumers when they purchase this product for their babies. Better quality products always being look by the people (Wood 2009). The specialties of this product is the ingredients selected are made naturally from natural origin‚ it will not hurt the baby’s eyes when they consuming the product. When the baby take a bath‚ they would not stop moving because the baby do not understand and just get excited to play
Premium Marketing Target market Target