as an essential factor for people to engage in fashion purchasing. 1. INTRODUCTION AND BACKGROUND 1.1. Importance of the research In recent decades‚ the apparel production plays a vital role in the economy of a country. It is estimated that Clothing retailing was $23.9 million on September 2011‚ which take up. The expansion of Apparel industry in Australia poses challenges and heavy pressure to enterprisers who do not understand and analyse the factors of consumer requirement toward fashion
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The models for each season (more than 30‚000 of them last year alone) are developed together by the creative departments of the various brands. The sources of inspiration for the 300 designers (of whom 200 work just for Zara) include not just the trends that control the market but the wishes of customers‚ based on
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Fashion is a popular trend that describes a popular clothing style. In the 1800’s fashion in the United States became a very important factor in society that determined the social status‚ one’s identity depended on what clothes one was wearing. At that time an increase of wealth occurred‚ therefore‚ the focus on fashion and appearances also increased‚ and European countries were influencing it. The economic changes of the country were also a big factor in the evolution of fashion in the 19th century
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to become more independent‚ flappers came to be‚ mass-produced garments became available‚ and artistic movements increased in popularity‚ one can see how the fashions from the roaring twenties characterized the time and redefined womanhood. (1920s clothing 1) In the early 1920s‚ change advanced gradually as many women were reluctant to adopt the new styles and changes coming with the new era. From 1925 on however‚ the styles associated with the roaring twenties were excitedly accepted by the public
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in garments. Kids can‚ nonetheless‚ without some of the reasonable influences that come with age and understanding‚ become much more fanatical with clothes and latest fashion trends. Children who come to school in old-fashioned attire can be mocked at‚ become a laughing stock or even tormented. The expense of those clothing and clashes connected with them leads many schools and parents to review the school uniform. Parents’ Stance Few countries‚ on the other hand‚ are starting to overturn the
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Many organisations use marketing research to contribute to the development of their businesses because Market research can improve marketing strategies. Market research gives you concrete feedback regarding the product or service. You can use the information from market studies in your marketing strategy to define your target market‚ position your product‚ and price it appropriately. TOPSHOP is one of the world’s most internationally recognized fashion design talent schemes its part of the Arcadia
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Mehta‚ President of the Clothing Manufacturers’ Association of India (CMAI)‚ opines‚ “Having burnt their fingers in the last 2-3 seasons‚ the apparel brands were a little cautious this season. But this year will not be as dramatic as the last two EOSS because brands are not offering too many discounts this time‚ which in the long run is very good for the industry.” Actually‚ a similar trend of starting EOSS early was seen during the winter season as well. “This trend is here to stay as Indian
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Dress for Success As much as we all wish to deny it‚ the way we dress has a big impact on our success in life. One way to acknowledge this idea is through the use of school uniforms. Over time‚ schools have become aware of the importance of uniforms: In 2007–08‚ about 18 percent of public school principals reported that their school required students to wear uniforms. In 1999–2000‚ the percentage of principals who reported that their school required students to wear uniforms was 12 percent (“Fast
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tremendous. Have you ever wondered what influence your jam has on you? The music industry is one of the most influential parts of society. The music‚ the lyrics‚ the musicians and the buzz around all of this keeps us captivated. Musicians set the fashion trends‚ push the boundaries of what is acceptable and create new words used by millions of people around the world. There’s no doubt about it‚ the music industry created the world as we know it today. Music may just seem like lyrics combined with a beat
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Zara produces “knock-off” clothing based on designers whose creations have just been seen on the runway. This enhances Zara’s reputation as trendy and modern unlike Gap who concentrates more on basics in apparel. Zara’s prices are generally lower in Spain and higher in France because the French are willing to pay more for fashion. Zara’s fashions are priced as luxury items in the United States and in Japan. Zara targets mostly fashionable younger people who watch style trends. Zara sources about
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