APPENDICES Appendix1: History Of Coca-Cola The world’s most recognized trademark in the World! It is recognized by 94% of the world’s population. The world has changed in many ways since pharmacist‚ John Styth Pemberton first introduced the refreshing taste of Coca-Cola in Atlanta‚ Georgia. However‚ the pure and simple magic of one thing remains the same - Coca-Cola. The name and the product mean so many things to hundreds of millions of consumers around the globe. Coca-Cola products are served more than
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Hong Kong Tourism development is very important in Hong Kong. It has benefitted Hong Kong’s economy and employment throughout the years. Tourism currently rates second among the four key industries in Hong Kong. It contributes to the employment of other industries like retail trade‚ food and beverage‚ accommodation and transportation. Currently‚ Hong Kong Tourism Commission‚ which is a Government department‚ plays a part in supporting the development of new attractions and events. The Hong Kong
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201KM GROUP PROJECT CASE STUDY 4 McDonalds and Hong Kong McDonalds celebrated its 50th anniversary in April 15‚ 2005 and remained true to the statement "As far as I can tell‚ the only place you can’t get a Big Mac is in outer space." (1990) The company operates as a global business through franchising. In 2004‚ the company reported to have established 30‚000 local restaurants located in 115 countries across five continents. It is the biggest fast food retailer conquering markets
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The tourism in Hong Kong Hong has a lot of tourism‚ and a lot of places t go and vist but these 10 are the most famous and favorites. * Avenue of stars Stunning views of the harbour tower above you‚ while the names of Hong Kong’s movie icons lie beneath your feet * The peak Out-of-this-world view of skyscrapers‚ the glittering harbour and the green hills of the distant New Territories * Ladies market About a klick of street-market bustle and clothing‚ accessories and souvenir bargains
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tourism industry in Hong Kong further lost its lustre? For years‚ a huge amount of tourists from all over the world had flooded into the territory in search for Hong Kong¡¦s shoppers¡¦ and gourmets¡¦ paradise. However‚ recently‚ Hong Kong seems losing its edge in luring tourists. Hong Kong used to supply goods with cheap prices because of its simple tax system which charges low tax on almost every item except cigarette and alcohol. Because of that‚ clothes in Hong Kong are of good quality but
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Obesity in Hong Kong Introduction The problem of obesity in Hong Kong is a significant issue that the community as a whole is trying to arouse public awareness to it. According to the statistics provided by a research done by the Hong Kong Department of Health‚ the estimated percentage of overweight and obese of the whole population in Hong Kong are 17.8% and 21.2% respectively(Hong Kong Department of Health 2009). This report will elaborate more on the reasons for obesity and the suggest preventive
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The image of Hong Kong is well known as “shopper’s paradise” and “Pearl of the Orient”. Further‚ according to the International Market Research Study‚ it shows that the lack of new appeals in Hong Kong is a significant reason for it not being considered as a vacation destination. Therefore‚ it is necessary to expand the appeals of Hong Kong. Why not use our existing natural resources as tourist attractions? To maintain the competitiveness‚ Hong Kong should build up its own unique and special character
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JetStar Hong Kong 1. Jetstar Hong Kong is a proposed low fare airline‚ based at Hong Kong International Airport which plans to commence services in 2013.1 2. It will be formed as a strategic alliance between China Eastern Airlines and the Qantas Group. The two carriers will invest as much as $198 million‚ with each company holding a 50% share.1 3. It will initially serve short-haul routes to cities in China‚ Japan‚ South Korea and South East Asia.1 4. The business strategy of JetStar
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1.0 Introduction Hong Kong is one of the most important tourism destinations in the Pacific Asia region for its unique landscape and shopping convenience. According to statistics‚ a total number of 41921310 people visited Hong Kong in 2011‚ that is 16.4% more compared to 2010 (Hong Kong Tourism Board 2012).Total tourism expenditure was 263142.71 million HK dollars and shopping accounts for most of them because it is the main purpose for individual visitors (Hong Kong Tourism Board 2012). Therefore
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Walt Disney Company. However‚ in evaluating the past 4 years of attendance and operating figures of their newest park – Hong Kong Disneyland‚ it goes to show that the park performance is far from ideal. Why does the Disney magic not work in the hub of Asia – Hong Kong? This paper will answer that question‚ and after consolidating the lessons learnt from Tokyo‚ Paris and Hong Kong Disneyland‚ we will recommend the items Disney should consider before investing in a theme park in mainland China. Following
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