"Coca cola promotion strategy" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 42 of 50 - About 500 Essays
  • Powerful Essays

    Initiative Report Coca Cola

    • 2851 Words
    • 12 Pages

    Initiative report Coca-Cola Conference 125 Years of Sustainable Happiness Client: Coca Cola Date: September 21th 2012 Date conference: 24th – 26th April 2013 Declaration 1. This work is composed by us. 2. This work has not been accepted in any previous application for a degree or Diploma‚ by us or anyone else. 3. The work of which this is a

    Premium Project management Coca-Cola Social responsibility

    • 2851 Words
    • 12 Pages
    Powerful Essays
  • Satisfactory Essays

    Supply Chain of Coca Cola

    • 7352 Words
    • 30 Pages

    SUPPLY CHAIN AND LOGISTICS OF COCA-COLA COMPANY 2011 HARSHIT B BAFNA TYBBM (IB) ROLL NO - 06 DECCAN EDUCATION SOCIETY’S BRIHAN MAHARASHTRA COLLEGE OF COMMERCE SUPPLY CHAIN AND LOGISTICS OF COCA COLA PROJECT REPORT Submitted for the fulfillment of requirement for BACHELOR OF BUSINESS MANAGEMENT IN INTERNATIONAL BUSINESS [BBM-IB] Degree Course under University of Pune GUIDANCE: Prof. SushmitaNande Madam A PROJECT BY: HARSHIT BAFNA T. Y. B.

    Premium Coca-Cola Soft drink

    • 7352 Words
    • 30 Pages
    Satisfactory Essays
  • Powerful Essays

    Coca Cola Ethics Issues

    • 1698 Words
    • 7 Pages

    1 2.1.1 Assessing Corporate Reputation 1 2.2 Assume you have become the CEO at Coca Cola. Outline the strategic steps you would take to remedy the concerns emanating from the company’s board of directors‚ consumers‚ employees‚ business partners‚ government s and the media. What elements of social responsibility would you draw from in responding to these stakeholder issues? 3 2.3. What do you think of Coca Cola’s environmental initiatives? Are they just window dressing or does the company seem

    Premium Corporate social responsibility Business ethics Corporation

    • 1698 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Coca Cola Supply Chain

    • 5509 Words
    • 23 Pages

    analyzed Coca-Cola India’s supply chain with respect to the following: • Inventory management • Quality management • Vendor management We have detailed out the practices and policies adopted in the company and highlighted noteworthy practices in this project. We have described recent trends in operations in the areas chosen. We also have identified a problem the company is facing‚ analyzed it and have suggested a solution for the same. Introduction The Coca-Cola Company

    Premium Quality management Management Quality assurance

    • 5509 Words
    • 23 Pages
    Powerful Essays
  • Better Essays

    5 Strength & Weakness of Coca Cola Coca Cola INTRODUCTION The purpose of this integrated essay is to explore the strengths and weaknesses of Coca Cola (Coke) using the Value Chain Analysis Framework developed by Michael Porter. Using Exhibit I from Porter ’s Framework‚ I examined the linkages and strategic significance of Coke ’s value system. DESCRIPTION OF THEORIES/CORE CONCEPTS According to Michael Porter (1985)‚ information technology changes the way companies operate by specifically targeting

    Premium Coca-Cola

    • 1013 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Coca-cola and Supply Chain

    • 3149 Words
    • 13 Pages

    IMPLEMENTATION OF NEW PRACTISES OR MODIFICATION OF CURRENT PRACTICES TO IMPROVE THE PERFORMANCE OF THE SUPPLY CHAIN. CASE STUDY: COCA-COLA BOTTLING COMPANY OBJECTIVES: The main purpose of this report is to suggest the implementation of new practices and also to modify current practises to improve the performance of the supply chain in the logistics department of the Coca-cola bottling company and also to manage the flow of goods‚ information and other resources‚ including energy and people‚ between

    Premium Supply chain management Coca-Cola Supply chain

    • 3149 Words
    • 13 Pages
    Powerful Essays
  • Powerful Essays

    35 Iss: 10‚ pp.904 - 926 5 6. Burkitt‚ L. 2014. China Accuses Coca-Cola of Illegally Using GPS. [online] Available at: http://m.asia.wsj.com/articles/SB10001424127887323826704578357131413767460?mobile=y [Accessed: 2 Apr 2014]. 7. Coca-Cola GB. 2014. Reducing Carbon Footprints & Transport Emissions. [online] Available at: http://www.coca-cola.co.uk/environment/a-greener-fleet.html [Accessed: 2 Apr 2014]. 8. Coca-colastore.com. 2014. Coca-ColaStore.com :Customer Care. [online] Available at: http://www

    Premium Logistics

    • 4974 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    PROJECT REPORT ON “Coca Cola” Submitted by Jignesh Sunil Sanghvi 1ST SEM MBA (VTU) Submitted to Prof. Reshma Lecturer MBA (VTU) Dayananda Sagar College of Engineering Department of Management Studies Bangalore ACKNOWLEDGEMENT The satisfaction of having completed my project would be incomplete without mentioning the people who made it possible and whose constant guidance has helped me secure immense amount of learning. I would like to take this opportunity to thank and express my sincere

    Premium Coca-Cola

    • 1925 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Coca Cola Case Study

    • 1024 Words
    • 5 Pages

    Analysis Coca-cola Amatil’ brand Mount Franklin market segment from case study This essay depend on the case study ‘water‚ water‚ everywhere’ to analysis Coca cola Amitil’ brand Mount Franklin bottled water’s major market segment‚ and justify the reason of why this is the prime target segment for Mount Franklin. Coca-cola Amatil’s brand Mount Franklin is the number-one brand of bottled water in Australia. An effective market segment can be a reason of that. ‘A market segment consists of a group

    Premium Marketing

    • 1024 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Coca Cola Brand Audit

    • 2627 Words
    • 11 Pages

    per glass “ * History of Coca Cola: Coca cola was invented in Atlanta‚ Georgia‚ in his backyard‚ May 1886‚ by Doctor John Pemberton‚ a pharmacist‚. He has a motto to benefit and refresh everyone it touches‚ so that people include the drink in their happiness. The name for “Coca Cola” was given by his bookkeeper Frank Robinson‚ the flowing letters that remain a part of its famous logo. He can be regarded as the first ad-man for the launch and promotion of Coke‚ as it was his suggestion

    Premium Coca-Cola

    • 2627 Words
    • 11 Pages
    Better Essays
Page 1 39 40 41 42 43 44 45 46 50