For exclusive use University of New South Wales‚ 2015 www.hbr.org BEST OF HBR 1998 Too often‚ companies try to impose Western models of commerce on developing countries. They’d do better— and learn more—if they tailored their operations to the unique conditions of emerging markets. The End of Corporate Imperialism by C.K. Prahalad and Kenneth Lieberthal • Included with this full-text Harvard Business Review article: 1 Article Summary The Idea in Brief—the core idea The Idea in Practice—putting
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Information Management and Business Review Vol. 4‚ No. 4‚ pp. 223-233‚ Apr 2012 (ISSN 2220-3796) Brand Elements Lead to Brand Equity: Differentiate or Die Mosarrat Farhana University of Dhaka‚ Bangladesh mosarrat_58@yahoo.com Abstract: The aim of this paper is to discuss brand elements and to explore its contribution to brand equity based on some relevant research reviews and some examples of prominent brands where brand elements have played a significant role to reach consumer’s head and heart
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FRAMING HEALTH MATTERS The Food Industry and Self-Regulation: Standards to Promote Success and to Avoid Public Health Failures Lisa L. Sharma‚ MBA‚ MPH‚ Stephen P. Teret‚ JD‚ MPH‚ and Kelly D. Brownell‚ PhD Threatened by possible government regulation and critical public opinion‚ industries often undertake self-regulatory actions‚ issue statements of concern for public welfare‚ and assert that self-regulation is sufficient to protect the public. The food industry has made highly visible pledges
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1st Oct’10 to 7th Oct’10 COVER STORY C U R R E N T A F F A I R S N E W S L E T T E R The Ayodhya dispute… Data & Statistics Cover Story Personalities of the Week Business News International News Social & Political News Top Cabinet Portfolios 2 3 4 5 9 10 11 COMPILED BY TOP 10 HEADLINES OF THE WEEK 1. 2. 3. 4. 5. 6. 7. 8. 9. India to drive past China to record world’s fastest auto sales growth Business world using CWG to assess India DD Hikes Advertising Rates For CWG’s Closing
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Introduction The internet has become an ongoing emerging source that tends to expand more and more. The growth of this particular medium attracts the attention of advertisers as a more productive source to bring in consumers. Internet marketing is the process of marketing or selling of goods and services over the Internet. It refers to the marketing efforts done solely over the Internet .Internet marketing makes your selling in a rapid way. Internet Marketing is an all-inclusive term for marketing
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Accounting for Derivative Instruments Page 1 of 22 Appendix 17A Accounting for Derivative Instruments Until the early 1970s‚ most financial managers worked in a cozy‚ if unthrilling‚ world. Since then‚ constant change caused by volatile markets‚ new technology‚ and deregulation has increased the risks to businesses. In response‚ the financial community developed products to manage these risks. These products—called derivative financial instruments or simply‚ derivatives—are useful for managing
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Working Paper #06 Frameworks for Measuring Innovation: Initial Approaches Susan Rose Stephanie Shipp Bhavya Lal Alexandra Stone Science and Technology Policy Institute March 2009 Athena Alliance 911 East Capitol St.‚ SE Washington‚ DC 20003 www.athenaalliance.org | info@athenaalliance.org Frameworks for Measuring Innovation: Initial Approaches About Athena Alliance Athena Alliance is in the vanguard of identifying‚ understanding‚ analyzing‚ and educating on the information‚ intangibles
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Chapter 3 Purchasing and e-Procurement 3.1 The Role of Purchasing 3.1.1 Introduction to purchasing The role of purchasing is to obtain raw material‚ components‚ parts‚ as well as information that are needed for the production of goods or providing services. The purchasing process includes many aspects‚ such as request for quotation (RFQ)‚ supplier market analysis‚ supplier selection‚ contract negotiations‚ and purchase plan implementation. The purchase function plays a liaison role between various
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A R T I C L E www.hbr.org Ten Ways to Create Shareholder Value by Alfred Rappaport Included with this full-text Harvard Business Review article: 1 Article Summary The Idea in Brief—the core idea The Idea in Practice—putting the idea to work 2 Ten Ways to Create Shareholder Value 13 Further Reading A list of related materials‚ with annotations to guide further exploration of the article’s ideas and applications Product 1069 This article is made available to you by Al Rappaport. Further posting
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Inhalt Introduction ................................................................................................................................................................................ 3 Expert Introduction ................................................................................................................................................................. 3 Konrad Beikircher ..................................................................................................
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