This book is dedicated to my friends and colleagues in the digital revolution. Thank you for considering my challenges constructively‚ as they are intended. Thanks to Lilly for giving me yearning‚ and Ellery for giving me eccentricity‚ to Lena for the mrping‚ and to Lilibell‚ for teaching me to read anew. CONTENTS PREFACE PART ONE What is a Person? Chapter 1 Missing Persons Chapter 2 An Apocalypse of Self-Abdication Chapter 3 The Noosphere Is Just Another Name for Everyone‟s Inner Troll PART
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Case studies Introduction A summary of the case analysis process C-2 Preparing an effective case analysis – the full story C-5 Case 1 Hearing with the aid of implanted technology: The case of Cochlear™‚ an Australian high-technology leader C-19 Case 2 The Australian retail wars: Coles Myer and Woolworths battle for brand value C-26 Case 3 eBay.com: Profitably managing growth from start-up to 2000 C-32 Case 4 Gillette and the men’s wet-shaving market C-50 Case 5 Gunns and the greens: Governance issues
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Instructor Guide to Text and Media Human Anatomy & Physiology Eighth Edition Theresa Bissell Ivy Tech Community College Laura Steele Ivy Tech Community College Benjamin Cummings San Francisco Boston New York Cape Town Hong Kong London Madrid Mexico City Montreal Munich Paris Singapore Sydney Tokyo Toronto Editor-in-Chief: Serina Beauparlant Assistant Editor: Nicole Graziano Managing Editor: Wendy Earl Production Editor: Leslie Austin Copyeditor: Anna Reynolds Trabucco Compositor:
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CHAPTER 1 Interest in the human body and how it functions probably developed when our ancestors began to think about the reasons why people became ill and died. All earlier cultures had someone designated as a healer who was responsible for finding plants and herbs that cured body disorders. This healer also was responsible for praying or invoking the assistance of past ancestors to help in the healing process. As cultures developed and science began to evolve‚ interest in and knowledge about
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