Jollibee Foods Corporation (A) From the brief description in the case‚ ascertain the underlying structure and economics of the fast food industry. The fast food industry began in California and spread throughout the world. THe major goal was to serve time-constrained customers by providing good-quality food in a clean dining environment and at a low price. Profitability depended on high customer traffic and tight operations management. Store location was critical as it involved large investments
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Jollibee Foods 1. On what key resources and capabilities did Jollibee build its market position in the Philippines? Jollibee’s success in its home market developed as a result of its ability to better meet the needs of the Filipino customer. Although its success was mediated by the political and economic crises of 1983‚ Jollibee was still able to deliver a product that both cheaper and better tasting than that of McDonald’s. • As one of the “5 Fs‚” flexibility was an asset of Jollibee. The
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Customer Service Jollibee is no stranger to great service. In fact‚ it’s an operations cornerstone instilled in every employee and manager. But these days‚ it’s a new kind of service that has Jollibee abuzz. It’s called community service—service that goes beyond the corporation’s interests and focuses on making a difference in the lives of Filipinos. Over the past years and before the establishment of Jollibee Foundation‚ the Jollibee Foods Corporation (JFC) through the brands Jollibee‚ Chowking‚ Greenwich
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Empowerment: What Is It? Abstract Many use the term empowerment without understanding what it really means. A literature review resulted in no clear definition of the concept‚ especially one that could cross-disciplinary lines. This article defines empowerment as a multi-dimensional social process that helps people gain control over their own lives. It is a process that fosters power in people for use in their own lives‚ their communities and in their society‚ by acting on issues they define as
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JOLLIBEE FOOD CORPORATION Medium – Term Strategic Plan Prepared by [pic] Date 30th October‚ 2009 STRATEGIC PLAN FORMART Page I. Introduction 3 II. Brief Description of the Company 3 III. Mission/ Vision/ Values 4 IV. SWOT Analysis 4 V. Business Objectives 5 VI. Key Strategies 6 VII. Key Activities 6 Introduction Nowadays‚ the environment of business is more severe. This is a
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Jollibee Foods Corporation Jollibee Foods Corporation (JFC) was incorporated on January 28‚ 1978. JFC’s principal business is the development‚ operation‚ and franchising of quick-service restaurants under the trade name "Jollibee". In the Philippines‚ JFC also has‚ as subsidiaries‚ Fresh N’ Famous Foods‚ Inc.‚ which develops‚ operates and franchises quick-service restaurants under the trade names "Chowking"; "Greenwich"; Red Ribbon Bakeshop‚ Inc.‚ which develops‚ operates and franchises restaurants
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Instructor Submitted by: MATTHEW LARR G. ESTOPEREZ Name of student July 5‚ 2008 I. BACKGROUND OF THE STUDY The case gives an idea about how the competition influenced Jollibee’s strategy‚ both domestic and international. Jollibee ‚which was a Filipino chain of restaurants‚ was forced to change their strategy with the entry of McDonalds in Philippines‚ which later transformed the company into a global company .The company faced serious challenges with their international exposure
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August 31‚ 2010 SM INVESTMENTS CORPORATION Code of Ethics/Policies SMIC adopted a Code of Ethics on September 21‚ 2007 to re-affirm the company’s commitment to the highest standards of ethics‚ good governance‚ competence and integrity in pursuing the company’s mission and vision to serve the best interest of its customers‚ stakeholders and the country. The Code provides that the company strives to render adequate‚ reliable and efficient customer
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Jollibee is the largest fast food chain in the Philippines‚ operating a nationwide network of over 750 stores. A dominant market leader in the Philippines‚ Jollibee enjoys the lion’s share of the local market that is more than all the other multinational brands combined. The company has also embarked on an aggressive international expansion plan in the USA‚ Vietnam‚ Hong Kong‚ Saudi Arabia‚ Qatar and Brunei‚ firmly establishing itself as a growing international QSR player. A company that values
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Jollibee Foods Corporation: International Expansion 1.1. What sources of competitive advantage was it able to develop against McDonald’s in its home market? Firstly‚ Jollibee was the first mover in the sector of burgers in Philippines‚ shaping customer preferences and expectations‚ instead of McDonald’s or KFC. Secondly‚ Jollibee was young‚ and very small in comparison of McDonald’s whose force worldwide is standardization. The burger company serves millions of exactly identical sandwich
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