COKE CLASSIC VERSES PEPSI THE CHOICE OF A NEW GENERATION 11/15/99 The American Soft drink has become an internationally recognized icon. As a children we choose our preference Coca-Cola or Pepsi-cola. We go to restaurants and ask for it by name‚ and if for some ungodly reason‚ we are forced to submit to one or the other we do it with reluctance and hesitation. Coke-cola and Pepsi-cola have integrated and weave itself‚ into our daily lives‚ through fast food‚ celebrities‚ and controversy
Premium Coca-Cola
IndiaFounder- Ravi Kant JaipuriaKey People- Ravi Kant Jaipuria (Chairperson & CEO)Products- Pizza Costa Coffee KFC Pepsi Diet Pepsi Mountain Dew Aquafina 7up Mirinda Slice TropicanaRevenue- 15 billion INRWebsite-
Premium Pepsi
Coke vs Pepsi Week 5 Case Study Question #1 Question #2 Question #3 Question #4 Can you make poor investment decisions and be profitable? What evidence do you see from the companies’ results that indicate how well they made investment decisions (capital budgeting). A company can make poor investment decisions and still remain profitable‚ but only for a time. A company cannot continually make poor investment decisions and remain profitable forever. When looking at the Coke vs Pepsi case study
Premium Investment Interest
OPEC Oligopoly Chelsea Weber OPEC Oligopoly Organization of Petroleum Exporting Countries (OPEC) has been called many names; monopoly‚ oligopoly‚ cartel‚ or all of the above. Reading further will give information on to why OPEC is an oligopoly. To give you a brief background on OPEC‚ explain to you how OPEC acts like a cartel and of why OPEC is a successful oligopoly and cartel. Is OPEC a successful oligopoly? Some people refer to OPEC as a cartel which is another name for oligopoly. Some people
Premium OPEC Petroleum Saudi Arabia
Economic and Social benefits of collusion: Collusive oligopoly can bring about economic benefits to consumers. Firstly‚ cartels results in a uniform market structure with one price and one level of output produced. The result is greater consumer or business confidence‚ as expenditure can be more easily planned. One example of where prices were maintained relatively constant would be oil in the 1990s; where OPEC aimed to charge between $25 and $35 per barrel of oil. In doing so‚ businesses requiring
Premium Oligopoly Cartel Petroleum
ECONOMICS ASSIGNMENT (Ms. Randeep Kaur) SUBMITTED BY: JATINDER PAL SINGH MBA-General Roll No. 12 UBS TELECOM INDUSTRY ’Indian Telecom Industry’ is the fifth largest and fastest growing industry in the world. Three types of players exists in ’ Telecom Industry India ’ community - * State owned companies like - BSNL and MTNL. * Private Indian owned companies like - Reliance Infocom and Tata Teleservices. * Foreign invested companies like - Hutchison-Essar‚ Bharti Airtel Tele-Ventures‚
Premium Bharti Airtel Oligopoly Sunil Mittal
of the major strategies adopted by Pepsi. The thesis also takes about how Pepsi is doing all over the world and in India. INTRODUCTION INTRODUCTION With the re-entry of Coca-cola in the Indian market‚ Pepsi had to go in for more aggressive marketing to sustain its market share. That was the Initial phase of the Cola Wars in India”. There are many who feel that Pepsi had the first mover advantage in
Premium
School of Business Economics and Management Course: Introduction to Marketing Team Project: Marketing Plan For Pepsi For 2013 Team Members: Tamara Popovska Shkurte Lamallari Milorad Stojanov Panche Damjanski Fall 2012 Contents 1 - EXECUTIVE SUMMARY 4 2 – SITUATION ANALYSIS 5 2.1 SWOT 6 2.1.1 STRENGTHS
Premium Marketing
Why do oligopolies suffer from price rigidity and interdependence? (15) An oligopoly is where a few large firms have the majority of the market share. Oligopolies often suffer from price rigidity‚ which is when prices stay inflexible and sticky and can be demonstrated on a diagram called the kinked demand curve. They also often suffer from interdependence‚ which is where the actions from one firm will have an effect on the sales and revenue of other large firms in the market. The
Premium Marketing Oligopoly Economics
Questions for Discussion: What markets should Pepsi target for Aquafina? What recommendations would you make foradvertising objectives‚ message strategy‚ andmessage execution for Aquafina? What advertising media recommendationswould you make for Aquafina‚ and how wouldyou evaluate the effectiveness of those mediaand your advertising? What sales promotion and public relationsrecommendations would you make forAquafina? What recommendations would you make forpromoting Aquafina Sparkling
Premium Coca-Cola Soft drink Pepsi