http://www.slideshare.net/himadrisingha/barilla-spa-a-case-on-supply-chain-integration http://www.scribd.com/doc/22320494/Barilla-SpA http://www2.newpaltz.edu/~liush/MOIT/Barilla%20Case%20Study.pdf http://www.scribd.com/doc/7325445/Barilla-SpA-Case-Solution http://www.youtube.com/watch?v=PQgBY5wn0aE The Barilla SpA (Harvard Case) Qian Wang Tsai-Lan Huang Xiaoqing Ge February 2‚ 2000 Summary The JITD initiative at Barrila drew a lot of internal and external objections which
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09 Pepsi & Coke 08 Fall In May‚ 1886‚ Coca Cola was introduced by John Pemberton a pharmacist from Atlanta‚ Georgia. John Pemberton started brewing his coca cola formula in a three legged brass kettle in his backyard. Pharmacists Caleb Bradham in New Bern‚ North Carolina first made competitor Pepsi in the 1890’s. The brand was trademarked on June 16‚ 1903. These companies have brand identification and customer loyalties that have made them a historical landmark. Today Pepsi and Coke control
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1. Introduction 1.1 Product to be delivered & General background It is reported that Michael Dell establishes the Dell Computer Corporation in 1984 which develop quickly expand market share of computer industry date back the early 1990’s‚ Michigan Technological University (2010). Dell website (2012) mentioned that the objective of Dell is to be global IT leader by building and inspiring IT solutions and services that give customers the power to do more. It also said that Dell offer laptops
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Coke and Pepsi Learn to Compete in India CASE STUDY 2 International Marketing 1. The political environment in India has proven to be critical to company performance for both PepsiCo and Coca- Cola India. What specific aspects of the political environment have played key roles? Could these effects have been anticipated prior to market entry? If not‚ could developments in the political arena have been handled better by each company? There are several specific aspects of the political environment
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1 Components of Supply Chain Management (SCM) The main elements of a supply chain include purchasing‚ operations‚ distribution‚ and integration. The supply chain begins with purchasing. Purchasing managers or buyers are typically responsible for determining which products their company will sell‚ sourcing product suppliers and vendors‚ and procuring products from vendors at prices and terms that meets profitability goals. Supply chain operations focus on demand planning‚ forecasting‚ and inventory
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Supply Chain Management Chapter 15 Pricing and Revenue Management in the Supply Chain Lecturer: Wilmer Jorge © 2007 Pearson Education 15-1 Outline The Role of Revenue Management in the Supply Chain Revenue Management for Multiple Customer Segments Revenue Management for Perishable Assets Revenue Management for Seasonable Demand Revenue Management for Bulk and Spot Customers Using Revenue Management in Practice Summary of Learning Objectives © 2007 Pearson Education 15-2 The Role
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Choose an organization delivering goods and/or services globally. Provide a background of the organization and fully describe six components of the organization’s supply chain. Examine the potential problems related to each of the components described and explain the approaches of the organization for solving the problems. Write a 4–5 page report that: addresses the concerns the following functions might have about this proposed change: • Addresses the importance of quality management and measurement
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|Module Number: MO0358 | |Strategic Supply Chain Management | |(Individual Project) |
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a policy that both companies have implemented successfully. Give examples for each company from the case. 5. How can Pepsi and Coke confront the issues of water use in the manufacture of their products? How can they diffuse further boycotts or demonstrations against the products? How effective are activist groups like the one that launched the campaign in California? Should Coke address the group directly or just let the furor subside? 6. Which of the two companies do you think has better long-term
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Have you ever wondered if the sugar content in Coke and Pepsi has altered you or your friends preference? In this experiment‚ we tested to see if the sugar content changes peoples preference over Coke and Pepsi. We chose this experiment because we would like to see how people change their opinions of their favorite soda‚ after we have informed them of the sugar content. This experiment of Coke vs Pepsi is tied into chemistry by the percentage of the compound/sugar in each can of soda. Background
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