Data mining Data mining is simply filtering through large amounts of raw data for useful information that gives businesses a competitive edge. This information is made up of meaningful patterns and trends that are already in the data but were previously unseen. The most popular tool used when mining is artificial intelligence (AI). AI technologies try to work the way the human brain works‚ by making intelligent guesses‚ learning by example‚ and using deductive reasoning. Some of the more popular
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Coke v. Pepsi – 5 Forces Analysis Industry concentrate produces High intensity (depends on price/advertising cost/ high number of substitutes(low calorie drinks/no carb drinks/ not carbonated drinks like orange juice) Pepsi products /Coke products New Entrants (barriers/rivalry) High Intensity-Brand recognition dominant market/ patents on style and colors Network relationships & high cost of entry established such as distribution‚ warehouse‚ bottlers‚ and shelf-location high marketing
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Consumer Behaviour Assignment CIA-II Topic: Comparative Study of Pepsi and Coca-cola [pic] The Battle of the Giants Soft Drink Industry The Soft Drink Industry consists of establishments primarily engaged in manufacturing non-alcoholic‚ carbonated beverages‚ mineral waters and concentrates and syrups for the manufacture of carbonated beverages. Establishments primarily engaged in manufacturing fruit juices and non-carbonated fruit drinks are classified in canned and
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SOLUTION MINING A Laboratory Exercise in Extracting Copper from a Synthetic Copper Ore Your Name __Mel Hine______________________ Partner’s Name __Jay Ranson____________________ Date _October 2‚ 2012____________ Introduction This laboratory exercise involves the use of dilute sulfuric acid (H2SO4) to leach copper
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YOFFIE RENEE KIM Cola Wars Conti inue: Coke an Peps in 201 C nd si 10 Fo more than a century‚ Co and Pepsi vied for “th or oke hroat share” o the world’s beverage m of s market. The most intense battles in the so-called col wars were fought over the $74 billio carbonated soft m b la e on drink (CSD) indus stry in the Un nited States.1 In a “carefu ully waged co ompetitive str ruggle” that l lasted from 1975 through the mid-199 both Cok and Pepsi a h 90s‚ ke achieved
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Management and Mechanical Engineering‚ University of Udine‚ Via delle Scienze 208 33100 Udine (UD)‚ Italy Corresponding Author: Gianluca Zanutto Office: (+39) 0432 55 82 96 Fax: (+39) 0432 55 82 51 e-mail: zanutto@uniud.it 1 Abstract This study analyzes the most widewpread methodologies available in literature used to measure complexity. The research moves from a theoretical physic perspective‚ through the Complexity Theory‚ to a manufacturing system. On these subjects‚ two classification
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COMPANY CASE BRITIVIC : CREATING A BRAND FLAVOUR Selected britvic brand : Questions for discussion: 1. core benefit of pepsi : A drink for refreshment without alcohol. Actual product of pepsi: • brand name: pepsi • quality level: excellent • design n packaging: regular (275ml)‚ disposable (500ml)‚ can (300ml)‚ regular (1 liter)‚ disposable (1.5 liter)‚ jumbo (2.5liter). • features : black colour with
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Data Mining And Statistical Approaches In Identifying Contrasting Trends In Reactome And Biocarta By Sumayya Iqbal SP09-BSB-036 Zainab Khan SP09-BSB-045 BS Thesis (Feb 2009-Jan 2013) COMSATS Institute of Information Technology Islamabad- Pakistan January‚ 2013 COMSATS Institute of Information Technology Data Mining And Statistical Approaches In Identifying Contrasting Trends In Reactome And Biocarta A Thesis Presented to COMSATS Institute of Information Technology‚ Islamabad In
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company launched 200 ml bottles (namely Chota Coke) priced at Rs.5. CCI announced that it would mostly use the 200 ml bottles in rural areas‚ as it was very price-sensitive. It was also mostly felt that the 200 ml bottles priced at Rs.5 would increase the rate of consumption in rural market. Reports showed
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Distribution 9 Profitability Analysis 11 Financial Analyses 12 SWOT and Ansoff Matrix Analyses 12 Where Should Pepsi and Coca-Cola head? 14 Keep status quo price competition and marketing mix? 14 Initiate Price War to enhance profitability while holding the rest of marketing mix? 14 Bottling drinking water‚ should the strategy be the same as CSD? 15 Should Coca-Cola and PepsiCo going in different strategies? 16 Industry Marketing Mix 16 Appendices 20 Figure A1: U.S. Liquid Consumption
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