"Cola wars swot analysis" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 3 of 50 - About 500 Essays
  • Satisfactory Essays

    Cola Wars

    • 272 Words
    • 2 Pages

    Based on the case “Cola Wars Continue: Coke and Pepsi in 2010‚” use game theory approach/analysis to explain the competitive behavior of Coke and Pepsi making specific references to actions taken by each firm and the different “battlefields.” What conclusions can you draw about the competitive strategies pursued by both companies? At the time the Case was written was there a winner? Should both companies have acted differently?Based on the case “Cola Wars Continue: Coke and Pepsi in 2010‚” use game

    Premium Pepsi Coca-Cola Cola

    • 272 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Cola Wars

    • 3319 Words
    • 14 Pages

    This report is based upon the information from the Harvard business case: “Cola Wars Continue: Coke and Pepsi in the Twenty-First Century”. Both Coca Cola Company and PepsiCo are the largest players in the Carbonated Soft Drinks (CSD) industry. The purpose of this report is to gain insight into the possible strategies that can be applied‚ in order to expand the overall throat share in the future. History revealed that a highly competitive strategy that was utilized in the past by both companies resulted

    Premium Coca-Cola Marketing Pepsi

    • 3319 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    Cola Wars

    • 18130 Words
    • 73 Pages

    9-706-447 REV: APRIL 16‚ 2009 DAVID B. YOFFIE Cola Wars Continue: Coke and Pepsi in 2006 For more than a century‚ Coca-Cola and Pepsi-Cola vied for “throat share” of the world’s beverage market. The most intense battles in the so-called cola wars were fought over the $66 billion carbonated soft drink (CSD) industry in the United States.1 In a “carefully waged competitive struggle” that lasted from 1975 through the mid-1990s‚ both Coke and Pepsi achieved average annual revenue growth of around

    Premium Coca-Cola

    • 18130 Words
    • 73 Pages
    Powerful Essays
  • Good Essays

    Cola Wars

    • 633 Words
    • 3 Pages

    Why and how can Coke and Pepsi sustain their profits in the wake of flattening demand and the growing popularity of non-carbonated drinks? The ‘Cola Wars’ have through the years shown the intense competition between Coca-Cola and PepsiCo. While the competition to gain new market share may no longer be as intense‚ the two companies are still fighting to remain relevant with a continued demand of their products. As the U.S. has shown an interest in non-carbonated drinks‚ domestic demand for carbonated

    Premium Coca-Cola Pepsi Soft drink

    • 633 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    visits and (5) sales through third-partywholesalers of the products.Since Coca Cola Company has an obligation-forwarding attempt to make their large customerslike hotels‚ giant supermarket chains in addition to the national event outlets in the major cities.Moreover‚ retailers of Coca Cola Company have in fact sold Coca Cola products. According tothe opportunity to sell Coca Cola‚ products throughout supermarket chains‚ Coca Cola Companyclearly‚ have to concentrate on this increasing option also develop

    Premium Coca-Cola Coca-Cola

    • 1490 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Cola Wars

    • 1118 Words
    • 5 Pages

    WEEK 1 DISCUSSION STRUCTURAL FORCES EFFECTS on COLA DRINKS INDUSTRY SUPPLY CHAIN by GIDAGA ALFRED HOOO31960 ABSTRACT Carbonated soft drinks branded under Coca Cola and Pepsi Cola remain major household names in the soft drinks industry. Spanning operation from the original Franchise agreement of 1899 to-date‚ is an indication of managerial ingenuity of strategy design‚ implementation and control. Profitability and sustainability as a key issue in business operations necessitates these

    Premium Coca-Cola Soft drink Pepsi

    • 1118 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    The Cola Wars

    • 4960 Words
    • 20 Pages

    doubt that the most spirited and intense competition in the beverage world is between coca-cola and Pepsi. Coca-cola was invented and first marketed in 1886‚ followed by Pepsi in 1898. Coca cola was named after the coca leaves and cola nuts John Pemberton used to make it‚ and Pepsi after the beneficial effects its creator‚ Caleb Bradham‚ claimed it had on dyspepsia. For many years‚ Coca cola had the cola market cornered. Pepsi was a distant‚ nonthreatening contester. In a simplified sense you

    Premium Coca-Cola Pepsi Cola

    • 4960 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    Cola Wars Case Analysis

    • 2656 Words
    • 11 Pages

    COMPANY OVERVIEW Coca-Cola‚ the world’s largest producer and marketer of nonalcoholic beverages claims a 10% market share worldwide selling about 500 million servings annually. On a worldwide scale‚ Coca-Cola divides and segments their operations into 5 different segments: • North America • Africa • Asia • Europe‚ Eurasia‚ and Middle East • Latin America As each segment is different‚ but equally important to their success‚ Coca-Cola’s largest driver comes from the Europe‚ Eurasia‚ and Middle

    Premium Middle East Coca-Cola Brand

    • 2656 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    Cola Wars

    • 1579 Words
    • 7 Pages

    Cola Wars Pepsico – Profile PepsiCo is one of the world’s leading producers of snack foods and beverages including Pepsi soda. Its principal businesses include: Frito-Lay snacks‚ Pepsi-Cola beverages‚ Gatorade sports drinks‚ Tropicana juices and Quaker foods. PepsiCo brands are available in nearly 200 countries and territories. The company operates in four divisions: PepsiCo Americas Foods (PAF)‚ PepsiCo Americas Beverages (PAB)‚ PepsiCo Europe‚ and PepsiCo Asia‚ Middle East and Africa (AMEA).

    Premium Coca-Cola Financial ratios

    • 1579 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    SWOT Analysis of Coca-Cola Company Coca-Cola is the world’s largest soft-drink company which manufactures and markets non-alcoholic beverage concentrates and syrups. Besides the well-known Coca-Cola and Coke brands the company offers more than 500 brands in over 200 countries or territories and serves 1.6 billion servings each day. It is headquartered in Atlanta‚ Georgia.   Strengths   1. Coca-Cola is the world’s most valuable brand and has strong brand loyalty. 2. Wide variety of

    Premium Coca-Cola

    • 656 Words
    • 3 Pages
    Good Essays
Page 1 2 3 4 5 6 7 8 9 50