Promotion of Colgate-Palmolive Promotion is a communication means the merits of the product and persuade customers to buy it . Promotion has following four distinct elements. Personal selling ‚ Advertising ‚ Sales Promotion‚and Public relations which can be used as such or can be used in combination to promote the product . ADVERTISEMENT Colgate primarily used advertisements as its main promotion strategies. Its different products which are designed for different segments are targeted to the
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When one thinks of women and the role of women within the early eras‚ it is easy to assume that they took a subservient role to that of the men who tended to be the dominating of the two sexes. In terms of Cleopatra however‚ she managed to defy all of these stereotypes. Cleopatra VII was the last Pharaoh of Egypt. She reigned over Egypt in 51BC after the death of her father Ptolemy XII Auletes‚ with her two brothers Ptolemy XIII and Ptolemy VIX and her son Ptolemy XV Caesar. Even though Cleopatra’s
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Pharsalia to Egypt. Ptolemy‚ now sovereign after deposing his older sister‚ Cleopatra‚ attempts to curry favor with Caesar by presenting the conquerer with the head of Pompey‚ borne by his satraps‚ Pothinos and Achillas. To win Caesar’s support from her brother‚ Cleopatra hides herself in a rug‚ which Apollodorus‚ her minion‚ presents to Caesar. The Roman is immediately infatuated; banishing Ptolemy‚ he declares Cleopatra Egypt’s sole sovereign and takes her as his concubine. A son‚ Caesarion‚ is
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Cleopatra VII ruled ancient Egypt as co-regent (first with her two younger brothers and then with her son) for almost three decades. She became the last in a dynasty of Macedonian rulers founded by Ptolemy‚ who served as general under Alexander the Great during his conquest of Egypt in 332 B.C. Well-educated and clever‚ Cleopatra could speak various languages and served as the dominant ruler in all three of her co-regencies. Her romantic liaisons and military alliances with the Roman leaders Julius
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relationship with the Romans? http://departments.kings.edu/womens_history/cleop7.html After the removal of Persian rule in 332 B.C.‚ the Ptolemaic Dynasty would begin its rule in Egypt which would last over 300 years‚ ending with the death of Cleopatra VII in 30 B.C.. At one time Ptolemaic Egypt was one of the great powers of the world and expanded its rule without difficulties‚ but the inclusion of the Roman Empire into the Ptolemy dynasty’s affairs led to a decline in territories held‚ yet it
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Assignment: TMA0 2 Part 1: New version of Cleopatra The passage contains material that may lead us to believe‚ through the eyes of her assistant‚ referred to as her ‘flatters’‚ Cleopatra was weak and besotted by Antony‚ when in fact her assistants used mind games derived by Cleopatra herself to manipulate Antony and to turn him away from what was his life as a great Emperor and husband to Octavia. Plutarch suggests that Cleopatra is a very manipulative person who uses anyone to climb the
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The scarcity of objective information about Cleopatra has allowed poetic licence for each generation to interpret her story as it sees fit‚ reflecting the changes in society’s view of women‚ together with the preoccupations of each period. Cleopatra (1934) starred Claudette Colbert in a reprise of her previous romantic-comedy roles: lightweight‚ flirtatious and funny but this time in a revealing historical costume. The emphasis is on her romantic liaisons with Caesar and Antony rather than
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CERTIFICATE This is to certify that the Financial Report based on the Annual Reports of COLGATE PALMOLIVE (INDIA) LTD. is submitted by Ms. Ankita. M. Dalwani to N.R. Institute of Business Administration‚ affiliated to Gujarat University‚ in the partial fulfillment of the requirements for the completion of “Practical Studies” in the area of Financial Management at the Second Year of the B.B.A. Program for the year 2009-2010. ___________________ _________________ ____________________
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Colgate-Palmolive: Cleopatra (1)Evaluate the results of the market survey carried out in advance of the release of “Cleopatra” after analysing the Canadian soap market. If you believe the market survey was not appropriate‚ explain specifically how you would have modified it. The results of the market survey carried out in advance of the release of “Cleopatra” were less significant in confirming that there was a real strong demand for Cleopatra in the target Quebec market. This is mainly because
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The Admirer’s of Cleopatra VII “I will not be triumphed over.” This quote has been stated by one of the most influential and powerful women of our time. She was a courageous woman who was not only intelligent‚ but possessed a rare‚ exotic beauty that is talked about even today. This great empress is none other than the Queen of Egypt‚ Cleopatra. This glorious lady celebrated love affairs with Julius Caesar and Mark Antony which made Cleopatra VII one of the most interesting people who ever lived
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