Consumer stocks have been the centre of attention in the stock markets for over two years now. But with prices rising and higher interest rates expanding loan repayments‚ will the Indian consumer remain unaffected? We ran an analysis of listed companies in consumer segments such as auto‚ apparel‚ jewellery‚ FMCG and so on over the past four quarters to figure out whether all is well with consumer spending. We found that while some sectors maintained the tempo of sales growth‚ others saw growth
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Surf Excel Brand Management 12/18/2012 Shikhar Mehra MBA Tech (Marketing) Roll No. 364 Brand Management Table of Contents Introduction .................................................................................................................................................. 2 Brand Mission ............................................................................................................................................... 3 Brand Vision .................................
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Effective negotiation skills are becoming increasingly important for today’s global business. A lot of time is spent negotiating in a global setting as companies and individuals conduct business. This paper will attempt to critically assess the significance of cross cultural negotiation skills for the success of international mergers and alliances. To begin with let the definition of negotiation be deduced. Daniels‚ Radebaugh and Sullivan (2004) identify negotiation as a sequence of actions in
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Name of the Researcher – Dr. Y. S. Vaishampayan Abstract: The Role of Subsidiary Companies from the Perspectives of Growth and Development THEME - Role of Competition‚ Flexibility and Trade in Economic Growth This Research Paper throws light on the efforts of Indian corporations in their objectives of maximization of shareholders wealth. To achieve this‚ they have taken the route of subsidiarization. This Paper only takes the results achieved by Indian business corporations in fulfilling
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B. Banerjee(1982): "Cash management: A Practical approach " the world press Pvt. Ltd. p.57. capital) FMCG companies are having greater advantages because of brand image and lower • Debasis Sur (1997): “Working capital management in Colgate Palmolive (India) Ltd. -A case study"‚ The Management operating cost for their product (because of strong Accountant‚ November. influence of brands). • In FMCG companies early cash realisation and • Khan and Jain(2004): "Financial Management"
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The financial statements of proctor & Gamble can be found in the annual report. But what these numbers really mean can be found by the use of ratios. In order to give you a more in depth analysis of Proctor & Gamble’s financial position we used several ratios. Activity ratios. These ratios measure whether a company is able to convert account within their balance sheet into cash. Showing us how fast a company can generate into cash and thus sales and ultimately more revenue. We used four ratios
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DIVERSE SUCCESSION PLANNING (DSP) INTRODUCTION “The future of many organizations is likely to depend on their mastery of diverse succession planning given that building bench strength among women and minorities will be critical in the competitive war for talent”. (Charles R. Greer and Meghna Virick‚ 2008.) They stressed further: “Aside from the leadership provided by CEOs and diversity officers‚ management of diversity should be embraced by the entire leadership team and not perceived as the
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BRANDING DECISIONS IN RURAL MARKETING (Sonal Purohit‚ Kahkashan Qayyum) “The rural consumer is discerning and the rural market is vibrant. At the current rate of growth‚ it will soon out strip the urban market. The rural market is not sleeping any longer. We are.” So sad Mr. Adi Gogrej of Godrej industries. This makes it clear that the importance of rural market at present competition is to capture market share and consumer loyalty. India is shining then! India is Unique in many ways. A population
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Colgate=s Distasteful Toothpaste Colgate is a very well known company in the United States remembered for its toothpaste. It not only specializes in personal care but in household care as well. The New York based company also included Ajax‚ Fab‚ and Hill pet foods. Even though Colgate is one of the largest toothpaste brands in United States‚ they still have to be careful about the decisions they make overseas. Colgate is well known in other countries such as Australia‚ Latin America‚ Canada
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