"Colgate standardization n adaption marketing" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 6 of 50 - About 500 Essays
  • Powerful Essays

    Colgate Project

    • 14894 Words
    • 60 Pages

    CERTIFICATE This is to certify that the Financial Report based on the Annual Reports of COLGATE PALMOLIVE (INDIA) LTD. is submitted by Ms. Ankita. M. Dalwani to N.R. Institute of Business Administration‚ affiliated to Gujarat University‚ in the partial fulfillment of the requirements for the completion of “Practical Studies” in the area of Financial Management at the Second Year of the B.B.A. Program for the year 2009-2010. ___________________ _________________ ____________________

    Premium Financial ratio Financial ratios Generally Accepted Accounting Principles

    • 14894 Words
    • 60 Pages
    Powerful Essays
  • Good Essays

    Case Study: Colgate

    • 1016 Words
    • 5 Pages

    product qualifies a marketing concept. A product is more than a person‚ place or thing. Nothing is more important to a marketing strategy than the ?product concept?. A product is anything that can be offered to a market for attention‚ acquisition‚ use‚ or consumption and that might satisfy a want or need; it includes physical objects‚ services‚ persons‚ places‚ organizations‚ and ideas. In fact‚ finding the right product concept is one of the four critical objectives of marketing. Toothpaste is

    Premium Marketing Brand management Brand

    • 1016 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Colgate Pricing Strategy

    • 1128 Words
    • 5 Pages

    In a highly competitive oral care market‚ Colgate holds its’ own‚ and maintains a category leadership position. The company ’s strategies to category growth are accomplished by long-term‚ joint planning with retailers; understanding consumers and how they shop; and employing integrated marketing to demonstrate the benefits of new products. The company has long been on the voyage to establish the best brush possible‚ and in doing so‚ has developed a number of impeccable products along the way

    Premium Toothpaste Colgate-Palmolive New York City

    • 1128 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    MBA-SEM II Marketing professionals emphasize on creating‚ maintaining‚ protecting‚ and enhancing brands. There are four stages in life of any product i.e. Introduction‚ Growth‚ Maturity and Decline. The same stages also faced by COLGATE Toothpaste brand. This research is an endeavor in the direction to find out what business strategies did Colgate adopted and how has it reached and maintained its brand name and market share till

    Premium Colgate-Palmolive Brand Brand management

    • 1568 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Colgate-Palmolive: Colgate-Palmolive Back to Basics Strategic Cost Management Prof: Dr. K.Sontake Prasseedha Raghavan Introduction: Introduction My case is about how Colgate Palmolive India Ltd used the fundamental 4P marketing concept to turn the trend and be a proactive competitor in the FMCG market. Snap Shot: Snap Shot Colgate-Palmolive was incorporated in India in the year 1937 . Launched Colgate Dental Cream .... and became a company dedicated to the oral health of the Nation .

    Premium Toothpaste Colgate-Palmolive Pricing

    • 1232 Words
    • 5 Pages
    Good Essays
  • Good Essays

    General Adaption Syndrome- (Stress Response) Three Stages: Consistent way the body reacts to stress; typically involves elevated levels of epinephrine and glucocorticoids Alarm reaction- mediated by norepinephrine from the sympathetic nervous system‚ and epi from the adrenal medulla. They prepare body for flight or fight. Angiotensin and aldosterone levels also increase. Angiotensin raises BP‚ aldosterone promotes sodium and H2O conservation‚ which helps offset possible losses by sweating and bleeding

    Premium Cortisol Psychology Stress

    • 290 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Colgate Case Study

    • 1003 Words
    • 4 Pages

    Colgate-Palmolive Case Study Executive Summary Colgate-Palmolive (CP) plans to launch a new toothbrush in the US tentatively named The Precision Toothbrush. The Precision is expected to develop the super-premium market for CP as well as to reinforce and enhance CP’s brand image. Key recommendations conclude in this case study are as follow • Target therapeutic and cosmetic consumers • Position Precision in the super-premium segment and reposition to the mainstream market during its maturity

    Premium Marketing Toothpaste Colgate-Palmolive

    • 1003 Words
    • 4 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Audit Lite N' Easy

    • 10624 Words
    • 43 Pages

    Marketing Audit: Lite n’ Easy Table of Contents 1. Executive Summary 4 2. Introduction 5 3. Relevant Environments 5 4. Competitive Situation Analysis 7 5. SWOT Analysis 8 6. Position on the GE (General Electric) Grid 9 7. Market Research Needs 10 8. Consumer Behaviour Issues Relevant To The Purchase And Consumption Of Product 12 9. Target Segments and Core Benefits 14 10. Positioning Strategy 16 11. Product and Branding Strategy 18 12. Pricing Strategy 20 13. Distribution Strategy

    Premium Marketing

    • 10624 Words
    • 43 Pages
    Powerful Essays
  • Satisfactory Essays

    Formula: for NaoH N NaoH = grm KHP / ml NaoH x KHp /1000ml Formula: for HCL (NV) HCL = (NV) NaoH or N HCL V HCL = N NaOH V NaoH N HCL = VNAOH (NNaoH) / VHCL (for more info page 62-63 of the photocopy) KHP = Potassium hydrogen phthalate = KHC8H4O4 = Mw - 204.23 Trial 1: NNaoH = 1grm / 20.6 x 204.23 /1000 = 1grm / 4.21 = 0.24 normal NHCL = 20.6 (0.24) / 39.5 = 4.94 / 39.5 = 0.125 or 0.13 Trial 2: NNaoH = 1grm / 20.8 x 204.23 /1000

    Premium Sodium hydroxide PH

    • 270 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    What is the main business problem the firm is facing? The main business problem facing Colgate-Palmolive (CP) is deciding the positioning of Colgate Precision. CP has the opportunity to position Precision as mainstream or niche. By our definition‚ mainstream would target engaged brushers (brushing multiple times a day and highly involved in multiple facets of oral hygiene)‚ while niche would focus on customers who have one specific identifiable concern‚ namely gum disease in this case.  What are

    Premium Marketing Oral hygiene Revenue

    • 612 Words
    • 5 Pages
    Powerful Essays
Page 1 2 3 4 5 6 7 8 9 10 50