PEST analysis PEST analysis stands for "Political‚ Economic‚ Social‚ and Technological analysis" and describes a framework of macroenvironmental factors used in the environmental scanning component of strategic management. It is a part of the external analysis when conducting a strategic analysis or doing market research and gives a certain overview of the different macroenvironmental factors that the company has to take into consideration. It is a useful strategic tool for understanding market
Free PEST analysis Strategic management Management
Colombia‚ a republic in South America‚ its in the northwestern part of the continent‚ and bounded on the north by Panama and the Caribbean Sea‚ on the east by Venezuela and Brazil‚ on the south by Peru and Ecuador‚ and on the west by the Pacific Ocean. Colombia is the only country of South America with coasts on both the Caribbean Sea and the Pacific Ocean. The total land area of the country is 1‚141‚748 sq km (440‚831 sq mi). The capital and largest city is Bogotá. "The distinguishing topographical
Free Colombia
Presentation of the city Medellin is the second-largest city in Colombia; it is situated in the Antioquia region near the Andes in South America. In 2012‚ the population was 2‚7 million of inhabitants but with the metropolitan area of Medellin‚ the population was more than 3‚5 million people. Medellin is not the capital of the country – it is Bogota. During the 19th century‚ Medellin was a dynamic commercial center‚ first exporting gold‚ then producing and exporting coffee. The Medellin
Premium City Colombia Urban design
Ng Boon Peng Title: Case Study On Nando’s Restaurant Date: 14/5/2014 Student ID: 32503102 Content Page Introduction Environment Analysis 2.1: Internal and External factors for Nando’s SWOT Analysis Table 1.: SWOT Analysis PEST Analysis Table 2.: PEST analysis Conclusions Appendix Introduction This report is to outline business analysis on Nando’s restaurant in Singapore. In this report‚ we will perform environment analysis on the market in Singapore. We will make use of SWOT analysis
Premium Marketing PEST analysis Singapore
PEST Analyses A PEST analysis (also sometimes called a STEP‚ PESTLE or STEEP analysis) looks at the external business environment. PEST stands for Political‚ Economic‚ Sociocultural and Technological. Technological factors in this case‚ include ecological / environmental aspects - the second E in STEEP and PESTLE‚ while legislative factors are included under Political (the L in PESTLE). The analysis examines the impact of each of these factors (and their interplay with each other) on the business
Premium PEST analysis SWOT analysis Marketing
The PEST or PESTLE Analysis templates PESTLE analysis template Other than the main headings‚ the questions and issues in the template below are examples and not exhaustive - add your own and amend these prompts to suit your situation‚ the experience and skill level of whoever is completing the analysis‚ and what you aim to produce from the analysis. The context upon which a PESTLE analysis is undertaken can help to determine how to interpret facts and information discovered. |PEST/ PESTLE Analysis
Premium PEST analysis SWOT analysis Strategic management
What is PESTLE Analysis? Originally known as PEST Analysis‚ this is a macro environmental framework used to understand the impact of the external factors on the organization and is used as strategic analytical technique. PEST stands for "Political‚ Economic‚ Social‚ and Technological” factors. Francis Aguilar is referred to as the originator of this tool. He talked about ETPS – Economic‚ Technological‚ Political‚ and Social– as the four important factors for Scanning the Business Environment
Premium Law Strategic management SWOT analysis
During the 1970 and 1990’s‚ Colombia experienced the worst time in all its history. It was the time when Pablo Escobar was alive‚ making society and the government feared from his actions. It’s not a lie to say Escobar‚ made Colombia one of the most dangerous places in the world. Killing Pablo written by Mark Bowden is an investigative- journalism narrative‚ telling the story about the fast rise and fierce fall of one of the wealthiest‚ most violent and dominant criminal in all time. The author
Premium Colombia Pablo Escobar
A LEVEL OF ACHIEVEMENT BUSINESS STUDIES A LEVEL RESOURCES. Issue 3 Sept 2004 Page 1 PEST Analysis A PEST analysis examines the Political‚ Economic‚ Social and Technological environments that affect industries and companies. (PEST analysis is also known STEP analysis). It is now recognised by marketing professionals that in the longer term survival and success of a business is dependant upon the external environment a business operates within. It is not enough to say we have the right marketing
Premium Macroeconomics Marketing Inflation
PEST Analysis Understanding "Big Picture" Forces of Change (Also known as PESTLE‚ PESTEL‚ PESTLIED‚ STEEPLE and SLEPT Analysis) PEST Analysis is a simple‚ useful and widely-used tool that helps you understand the "big picture" of your Political‚ Economic‚ Socio-Cultural and Technological environment. As such‚ it is used by business leaders worldwide to build their vision of the future. It is important for these reasons: • First‚ by making effective use of PEST Analysis‚ you ensure that what
Premium Economics PEST analysis Analysis