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    Cognitive Bias

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    incorporate behavioural finance into their analysis of an investor’s portfolio. The use of behavioural finance concepts will create the following opportunities for HelloWallet. Availability Bias: People will be influenced more by what they can easily retrieve from memory. Availability bias is a human cognitive bias‚ which causes us to overestimate probabilities of events associated with memorable occurrences. A prime example of this would be plane crashes. Plane crashes are extremely rare; however

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    gender bias

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    Gender Bias in Education by Amanda Chapman of D ’Youville College "Sitting in the same classroom‚ reading the same textbook‚ listening to the same teacher‚ boys and girls receive very different educations." (Sadker‚ 1994) In fact‚ upon entering school‚ girls perform equal to or better than boys on nearly every measure of achievement‚ but by the time they graduate high school or college‚ they have fallen behind. (Sadker‚ 1994) However‚ discrepancies between the performance of girls and the performance

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    Aggregation Bias

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    What appears on the next page is a graph representing “aggregation bias” in data. Per Bakken’s report‚ he assumes that there are no differences between stand-alone retail properties (such as Walgreens) and strip-mall retail properties. He even uses a case study to “prove” that there are no differences in rents between strip and stand-alone retail properties. However‚ by looking at the graph on the next page‚ it is possible to find a stand-alone retail property (from Submarket B) that overlaps with

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    Hindsight Bias

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    Hindsight bias: Hindsight bias is when you know something right after it happens and not while it is happening. Some people call it the I-knew-it-all-along phenomenon. This is where you watch a sports game and when the game is over‚ think to yourself that you knew they would loose‚ when in fact you were on the edge of your seat waiting to see how the game was going to end and if your team would win or not. (Myers‚ 2010‚ p.16.) I have had several instances where hindsight bias has

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    Confirmation Bias

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    confirmation bias can easily influence our perceptions and holding certain beliefs can also generate their own confirmation; regardless of the statistics‚ facts‚ or proof. Our preconception of our society‚ world‚ or even any given situation will greatly influence how we will interpret those things and situations or by the beliefs that we hold. Since most people tend to side with information that confirms how they may perceive a situation‚ a good example could be gun control and the bias that may arise

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    Media Bias

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    Detecting Media Bias Jeffrey E. Ferreiras University of Phoenix Critical and Creative Thinking 16 December 2012 Aimee Nichols When reading the media one must always consider that media may be bias‚ people may have incentives or hidden agendas and the facts may be conflicting. In order to properly evaluate and decide what information makes sense and what seems like a lie the audience should practice critical reading. A critical reader is able to separate fact from interpretation; to

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    Heuristics and Bias

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    Running head: Heuristics and Bias Heuristics and Bias Ebony J. Travis American Intercontinental University Professor Walter McCord Decision Making BUS300-0704A-03 October 27‚ 2007 Volvo: A Consumer’s Choice As an employee of It’s Electric‚ I have been delegated the assignment of picking a line of automobiles to use as company cars. On the grounds of economy and longevity‚ I am looking to purchase Volvo’s after some research on Consumer Reports. Through an exclusive fleet program

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    Media Bias

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    Reformulating News Media Bias: A New Theoretical and Methodological Approach By Peter Brinson Allegations of media bias are nothing new in the United States. Though conservatives have been the most vocal in recent years‚ liberals have also been known to argue that the news media systematically presents information in a way that privileges the opposition’s viewpoint. This debate has been carried out in the popular press as well‚ with each side struggling to provide the definitive proof that the

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    Detecting Bias

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    Detecting Media Bias Everyone has their opinion. How much opinion should be allowed when it comes to the news? Is it possible to see a reporter’s bias when they report the events happening in our towns‚ states‚ country‚ or the world? This is when the reader‚ listener‚ or viewer needs to follow specific tips to understand the information at hand. The public has the ability to differentiate between facts and impressions. Recently‚ there was an article online about a bill that has stumbled in

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    Bias in writing

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    Bias in writing Writing has many goals. Those goals can be to inform or persuade the reader. The key here is to be objective. Complete objectivity is not possible because bias is inevitable. Bias is when a person prefers an idea and he or she does not give an equal chance to another idea. By not giving the opposing idea a chance‚ the topic is being clouded. Bias can occur when certain language or stereotyping or one sided opinions are used to convey a message to the reader. The reader would get

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