BRAND PORTFOLIO METAPHORS BASED ON AAKER’S BRAND PORTFOLIO STRATEGY Kent Dahl kentd@kth.se Different Relevancein Different Contexts Proffesional World Indek/IPD‚ Guest Lecturer Master Thesis‚ Endorsed by Uggla Educational World Educational Music World Professional Music World Music World Internal& ExternalPerspectives What a weak sub‐ brand! Portfolio Roles No‚ it’s a Linchpin brand! Product Defining Roles ProductDefiningRoles
Premium Brand Logo Brand management
Portfolio of the poor 1.1.1The most basic objective The most basic objective for households of the poor is to make sure that there’s food on the table every day‚ and not just on days when income flows in. And when it comes to managing money‚ they put a premium on the flexibility and convenience of their financial tools‚ even though those tools were not always reliable. Diary households in both the urban and rural areas of all three countries are often characterized by frequent small-scale transactions
Premium Household income in the United States Cash flow
University of Information Technology and Sciences Portfolio analysis Course Title: Financial Management Course Code: FIN-241 Prepared For: Mukhta Rani Sorkar Lecturer University of Information Technology and Sciences Submitted By: Name ID Md.Asif Anwar ID. 10510305 Md.Jafar Reza Khan
Premium Mutual fund Hedge fund
application development challenge to many finance and insurance companies. Investment in modernizing architectures does not always immediately realize operational and customer-perceivable value mandated of agile environments. And top-down service portfolio management does not consider architecture impact on decision making to make the priorities and investment realistic. To address these challenges we provide the Agile Modernization Framework (AMF) for systematic decision-making that includes bottom-up
Premium Information technology management Decision making Business process modeling
Employee Portfolio Management Plan Riordan Manufacturing is a worldwide plastics manufacturer employing 550 people with projected yearly earnings of $46 million. The Riordan Manufacturing industry focuses on materials to provide solutions to the customers’ challenges. Six Sigma‚ leading edge R and d and exceeding ISO 9000 standards define the attitude and abilities of Riordan Manufacturing. First of all‚ this year Riordan Manufacturing is recently taking a series of self-assessment surveys- they
Premium Emotion Manufacturing Assessment
Senior Portfolio Reflection Middle school and high school has been a very interesting experience for me. It has definitely been one exciting‚ yet scary‚ roller coaster. Overall‚ I feel like I have been equipped for not only college‚ but also life as a whole. School has taught me many things‚ both academically and emotionally. It has revealed my true colors‚ both good and bad‚ and as a result‚ has molded me into who I am today. In 6th grade‚ I joined band class. I picked out the flute as my
Premium High school Education College
Section A Now‚ in no more than a one page Word document (aim for around 500 words)‚ create a new list‚ once again prioritizing the MDGs and targets from development you would like to see in your country. However‚ this list should not only be the original list that you placed in the Discussions: it should also incorporate the replies you got from your peers and the Discussions that took place in the rest of your group. Include on this one page an explanation of how you arrived at your final list
Premium Microsoft Office Microsoft Microsoft Word
University of Phoenix Material Employee Portfolio: Motivation Action Plan Determine the motivational strategy or strategies that would likely be most appropriate for each of your three employees on basis of their individual characteristics. Indicate how you would leverage their employee evaluations to motivate each of the three employees. Describe one or more of the motivational theories and explain how the theories connect to each of your selected motivational strategies. Team Member Name
Premium Motivation
Portfolio Reflection Essay The beginning of high school I was a seed in English class. I was not particularly good at English and had doubts on whether I should ask the teacher to move me down to the college prep class. Just like a seed‚ I was a plain little student sitting in an honors class. Maybe from last year’s English class‚ I was fully aware my writing was not anything special. That was what I thought because I compared myself to my friends‚ but for sure‚ one thing I was positive was that
Free Writing High school
OJT PORTFOLIO CDO FOODSPHERE INC. Submitted to: Prof. Ramos Submitted by: Garcia‚ Jonine A. BSEntrepreneurship 3C-Marketing ACKNOWLEDGEMENT PRELIMINARIES: Title Page …………………………………………………………………………………………………………………………. Acknowledgement ………………………………………………………………………………………………………….....ii Table of Contents ……………………………………………………………………………………………………………..iii I. COMPANY PROFILE * VISION AND MISSION * CORE VALUES‚ OBJECTIVES‚ PHILOSOPHIES (IF ANY) * HISTORICAL BACKGROUND * ORGANIZATIONAL
Premium Food Quality assurance Food industry