1.0 Case Study : Microsoft in India 1. Why does Microsoft’s traditional strategy of one size fits all not work well in emerging markets such as India? There are four main marketing strategies. It can be categorized as Globalization strategy‚ transnational strategy‚ internationalization strategy and localization strategy. As shown in diagram 1.0. Emphasis on local responsiveness high low low
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* Microsoft Windows * Microsoft Windows is the most commonly used operating system in personal computers and is installed‚ distributed‚ and sold by most successful businesses in the United States. A discussion of what makes Windows the best choice for an operating system for a personal computer is included here. This discussion will examine the points why Windows is a popular operating system and compare it to other operating systems. With discussion points of memory management‚ process management
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features arise in the study of the learners’ language‚ most especially errors in writing. In this article‚ I will give a brief background of the errors of the learners. I will also try to encapsulate some of my observations and experiences in dealing with language errors and probably suggest ways on how to appropriately address them. Hopefully‚ this will be an eye opener to a lot of English language teachers and practitioners that errors are important in both learning and teaching ESL. The Context
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ASSIGNMENT OF BUSINESS TO BUSINESS “MICROSOFT CORPORATION – THE DESIGN OF MICROSOFT SUPPORT NETWORK 1.0” BY KUNAL CHAKRABARTI‚ EPGP-03-042 SABYASACHI MAHAPATRA‚ EPGP-03-072 SOURAV MISHRA‚ EPGP-03-237 BACKGROUND: Microsoft Product Support Services (PSS) is the group who answers the phone when you call technical support for help. When you call PSS‚ the tech support representative will ask you how you’re going to pay for the call. Rates vary depending on whether you
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Microsoft PowerPoint Microsoft PowerPoint‚ usually just called PowerPoint‚ is a non-free commercial presentation program developed by Microsoft. It is part of the Microsoft Office suite‚ and runs on Microsoft Windows and Apple’s Mac OS X operating system. The current versions are Microsoft Office PowerPoint 2010 for Windows and Microsoft Office PowerPoint 2011 for Mac. History Originally designed for the Macintosh computers‚ the initial release was called "Presenter"‚ developed by Dennis Austin[not
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What is a Database? A database is simply a collection of related information. For example‚ if you gathered together all your photographs‚ you would have a database of photographs. If you collected all your photographs that included your dog‚ you would have either a more targeted database or a subset of your larger database. If your database is small (for example‚ your home insurance policies)‚ you can probably manage the information manually. In such instances‚ you might use a traditional management
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Background The beginning of Microsoft Inc. started with Bill Gates and Paul Allen writing computer program code for local businesses and municipalities. In 1975 they were inspired by an issue of Popular Electronics that showed the new Altair microcomputer kit‚ manufactured by MITS Computer. Bill Gates and Paul Allen wrote a version of BASIC‚ a computer programming language‚ for the machine. Later that year Bill Gates left Harvard University to work full time developing programming languages for
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eGraphical user interface From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search "GUI" redirects here. For other uses‚ see GUI (disambiguation). A screenshot of the GNOME Shell GUI. The Xerox Alto was the first device to use a graphical user interface. In computing‚[1] graphical user interface (GUI‚ sometimes pronounced ’gooey ’)[2] is a type of user interface that allows users to interact with electronic devices through graphical icons and visual indicators such as secondary
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Is Microsoft a monopoly or not? In order to understand if Microsoft is a monopoly one must first know the definition of a monopoly. A monopoly is a firm that is the sole seller of a product that has little or no substitutes. This automatically should arouse many thoughts in the minds of “us” as consumers. For all these years have we been monopolized by a producer of a product just because there were limited sources in the same fields? Yes and no should be the floating answer. Microsoft for years
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The Microsoft office platform includes 3 features: Word‚ Excel and PowerPoint. Each program has it own individual characteristics that can be useful to any type of working environment. Microsoft Word is a full-featured word processing program that all you to create many types of personal and business documents‚ including flyers‚ letters‚ memos‚ resumes‚ reports‚ fax cover sheets‚ mailing labels‚ etc. With Word you can easily attach files. It helps you create a “good heading structure.” It ensures
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