Radio one analsys 1) Why does Radio One want to acquire the 12 urban stations from Clear Channel Communications in the top 50 markets along with nine stations in Charlotte‚ NC‚ Augusta‚ GA‚ and Indianapolis‚ IN? What benefits and risks? The Reasons for acquiring the 12 urban stations from Clear Channel could be the following: - Bigger African American Base: It would draw more African-American listeners than any other radio broadcaster and cover more African-American households than any
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| Radio One‚ Inc. | Memo To: Mr. Alfred Liggins III From: Team 5 Date: [ November 22‚ 2011 ] Re: Clear Channel Communications Inc. acquisitions Mr. Liggins The recent merger between Clear Channel Communications Inc. and AMFM has presented a rare opportunity for Radio One‚ Inc. The proposed divestiture of Clear Channel will be the largest in the history of the industry. Radio One‚ Inc. can acquire 12 established urban stations in the top 50 markets‚ which rarely become available. Market
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Product‚ Pricing‚ and Channels Paper Todd Allen‚ Kevin Castro‚ Brisa‚ Gonzales‚ Saya Narvaza‚ Robert Thorson‚ and Slavica Vuckovic MKT / 421 February 18‚ 2015 Kenneth Peter Product‚ Pricing‚ and Channels Paper A detailed description of the features of your product or service including how it solves the needs of your target market: The Apple Watch II features a sapphire crystal screen‚ increased water resistance‚ and kinetic battery technology. The use of a sapphire crystal screen isn’t considered
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Audience Analysis Paper COM/ Professor: Maryann Lamer June 3‚ 2010 Audience Analysis When conducting an in-person meeting to a group of professional peers there are many things to consider. It is customary and recommended that before one embarks on such a mission to analyze potential options in which to proceed and potential barriers that may arise that will ultimately detract from the success of the meeting. The following is the findings of conducted research into a suggested process in
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all your calculations without using time to reconstruct your numbers. Make additional assumptions if necessary‚ but make them explicitly. Good luck. Questions 1. Why does Radio One want to acquire the 12 urban stations from Clear Channel Communications in the top 50 markets along with the 9 stations in Charlotte‚ North Carolina‚ Augusta‚ Georgia‚ and Indianapolis‚ Indiana? What are the benefits and risks? 2. What price should Radio One offer on a discounted cash flow analysis assuming all
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internet radio station that is doing business in an entirely new way‚ and all by harnessing self-service‚ disintermediation‚ mass customization‚ and high technology. What makes Pandora Radio different from traditional radio conglomerates such as Clear Channel‚ the largest owner of AM‚ FM‚ and XM radio stations in America‚ is that listeners of Pandora are able to customize what they are listening to in real-time (Loeb). Pandora utilizes the technology of the Music Genome Project‚ a technology that can identify
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Comm/400 Communication Channel and Context Matrices Part I – Communication Channel Matrix Fill in descriptions of the characteristics and examples‚ pros‚ cons‚ and recommended etiquette of each communication channel. Communication Channel Matrix |Communication channel |Characteristics and |Pros |Cons |Etiquette for managers and | | |examples | | |staff
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Product‚ Pricing‚ and Channels Paper Michael Walker MKT/421 March 31‚ 2015 Arnie Goldberg Product‚ Pricing‚ and Channels Paper In the highly anticipated launch of the Apple Watch‚ many wonder what the packaging will look like and how will it add value to the product. First‚ Lets say Apple has a good track record of packaging all its’ products creating value and excitement. The Apple Watch is no exception to the rule. Apple has determined that the Apple Watch will come in three different packaging
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Product‚ Pricing‚ and Channels Paper MKT/421 Product‚ Pricing‚ and Channels Paper The following paper reviews how the Magnolia Bakery‚ offers its products and services to a target markets that are considering fresh bread from the oven every day delivery at the customers’ doors‚ early in the morning‚ for family breakfast. This discussion reviews include several areas such as the product features and benefits; the phases of the product’s lifecycle; the packaging of the product; the pricing strategy
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stations from Clear Channel Communications in the top 50 markets along with the nine stations in Charlotte‚ NC‚ Augusta‚ GA‚ and Indianapolis‚ IN? What are the benefits and risks? After the Telecommunication act in 1996 significant consolidation occurred in the Radio Industry‚ thereafter Radio companies were able to obtain cost savings by acquiring multiple stations in one area and reaching economies of scale. The nation’s two biggest radio company - AMFM and Clear Channel – was just about to
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