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    DECLARATION We hereby declare that‚ this project is the result of our own original research and no part of it has been presented for any purpose. Other people’s ideas used have been duly acknowledged. Candidates Name: …………………………… Signature……………………………………… Date…………………………………………… Candidates Name: …………………………… Signature……………………………………… Date…………………………………………… Candidates Name: …………………………… Signature……………………………………… Date…………………………………………… Candidates Name: …………………………… Signature………………………………………

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    The Business Enterprise Trust Case What are the basic facts? Merck & Co. Inc. is one of the world’s largest pharmaceutical companies in the world for producers of prescription drugs. Merck had sales of 1.98 billion and net income of 307 million in 1978 and continues to steadily rise. Merck invested hundreds of millions of dollars each year in research and allocate the funds amongst various projects. On average it would take approximately 12 years and 200 million dollars to bring a new drug into

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    Measuring Gdp

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    Chapter 21: Measuring GDP and Economic Growth Problem: 1 a. Aggregate expenditure: Aggregate expenditure is the sum of consumption expenditure‚ investment‚ government expenditure‚ and net exports i.e. AE = C + I + G + (X – M) In the figure‚ B is consumption expenditure‚ D is investment‚ C is government expenditure‚ and E is net exports. Therefore Aggregate Expenditure = $7‚064 billion + $1‚624 billion + $1‚840 billion + (−$330 billion) which is $10‚198 billion. b. Aggregate income:

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    Smart Car Case

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    SMART CAR CASE 1. What is Smart’s competitive advantage? Its brand image? The Smart Car‚ made by DaimlerChrysler‚ offers a cost focus and focused differentiation. It brand image is very narrowly focused. Smart appeals to single people (or families with no children)‚ who primarily do city driving and want a no frills automobile that is economical and eco-friendly. Some advantages that Smart brings to the table are as follows. First‚ the vehicle has an exceptional look that appeal to those who

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    Measuring Poverty

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    Measuring poverty Poverty is the condition of lacking basic human needs such as food‚ clean water‚ health care‚ clothing‚ and shelter due to the inability to afford them. This is also referred to as absolute poverty or destitution. Relative poverty is the condition of having fewer resources or less income than others within a society or country‚ or compared to worldwide averages. When measured‚ poverty may be absolute or relative poverty. Absolute poverty refers to a set standard which is consistent

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    Case: Car Financing in China 1. Suggest reasons for a company to enter the Chinese market for auto financing. • Statistically proven‚ the Chinese market has exploded in the past couple days. • It may be inferred that since Chinese market is used to deal with other huge companies that they also will be knowledgeable/experienced of how to get the auto financing running. • It would be easy to integrate because they already have numerous network partners to leverage‚ such as Isuzu‚ Suzuki

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    Planning and Measuring

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    Planning and Measuring Performance MGT 521/Management March 18‚ 2013 Planning and Measuring Performance All organizations need appropriate standards to measure organizational performance. Those standards are usually determined based on goals set by the company or industry principles. Some of the goals for Kellogg are to strengthen its brand through advertising and consumer promotion and to increase revenue to an estimated $15 billion annually with Pringles business. Standards to evaluate these

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    Wisner Rents Canoes is a small family owned company located on the Muskegon River in Newaygo‚ MI. The company rents out tubes‚ kayaks‚ canoes‚ rafts‚ and fishing boats. All rentals include transportation. Bringing your own equipment to be transported is also allowed. When I began at Wisner’s‚ I noticed a series of issues that were causing severe lag times and customer dissatisfaction. In an attempt to increase efficiency‚ I decided to begin working on a standard operating procedure that would become

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    SERVICE QUALITY PERCEPTIONS IN FAST-FOOD RESTAURANTS IN PAKISTAN Abstract People spend regularly on food items throughout the world and they prefer different tastes as in their cultures‚ the people of south Asia usually love spicy foods but many fast food and Chinese restaurants have also developed their business in the region providing high quality foods and developing their brands in the region. There are many fast food restaurants in Pakistan facilitating their customers with variety of

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    the GAPS model of Service Quality using a personal example: Service Name: Bell Essential Plus Internet Service Existence of a Gap: Yes Expected Service (description of expectation): The expectation was (without reading the fine print‚ which is obscure and not indicative of essential information for new customers) that upon subscribing to Bell Essential Plus I’d be able to download media content and browse the internet at a speed of “5mbps”. Perceived Service (description of

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