Chapter – 1 1.1 Introduction of the Company: Bata Bangladesh is affiliated to the Bata Shoe Organization‚ the world’s largest footwear manufacturing and marketing organization. Started operation in Bangladesh in 1962‚ Incorporation in Bangladesh in 1972. Currently‚ Bata Bangladesh operates 2 manufacturing plant Tongi and Dhamrai‚ Bata Bangladesh is producing around 110‚000 pairs of shoes daily. It has a modern tannery with the latest technological facilities to process 5 million square feet
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Introduction Since 1942 Bata Pakistan has been offering its services to its valued customers by offer quality products. It was incorporated in Pakistan as Bata Shoe Company (Pakistan) Limited in 1951 and went public to become Bata Pakistan Limited in the year 1979. Since its inception‚ the company has not only maintained a good reputation of manufacturing high quality footwear for all segments. Bata Pakistan is serving its valued customers through a strong retail network comprising of more than
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DIRECTORS 6 NOTICE OF MEETING 4 COMPANY INFORMATION 7 PRODUCT DEVELOPMENT & MERCHANDISING 9 MANUFACTURING 8 10 MARKETING OPERATIONS HUMAN RESOURCES 12 CHAIRMAN’S STATEMENT 21 AUDITORS’ REPORT 16 DIRECTORS’ REPORT 22 STATEMENT OF FINANCIAL POSITION 24 STATEMENT OF CHANGES IN EQUITY (GROUP) 23 24 25 26 57 STATEMENT OF COMPREHENSIVE INCOME STATEMENT OF CHANGES IN EQUITY (COMPANY) STATEMENT OF CASH FLOWS NOTES TO THE ACCOUNTS
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market target to be reached with a distinct marketing mix.Now a days‚ companies cannot avoid the process segmenting market.BATA has segmented the whole market to smaller group of buyers who have differences in characteristics‚ needs or behaviors.As the different segments need different products‚ BATA has tried to deliver different products for their selected segments.Four very important variables of market segmentation of BATA are discussed in following table: Variables | Segmenting
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Summary 1580: The Bata family’s ties to shoemaking in Czechoslovakia Village of Zlin 1894: The family began to make transition from cobblers to industrialists The Bata Shoes business experienced steady growth Until 1939: The Bata Shoes had network in 28 countries World War II happened. In 3/1939‚ with Germany on the verge of invading country Thomas J.Bata fled to Canada with 180 Czechoslovakian (his managers and their families). Since that time‚ The Bata Shoes Company growth worldwide
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Chapter-1. 1. Introduction: Dividend policy refers to the policy chalked out by companies regarding the amount it would pay to their shareholders as dividend. These policies shape the attitude of the investors and the financial market in general towards the concerned company. Bata is a global company with activities on five continents controlled by four Meaningful Business Units (MBU). Each of these units specializes in region-specific tasks‚ such as product development‚ purchasing‚ or marketing
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RESEARCH REPORT ON ROLE OF VISUAL MERCHANDISING IN FOOTWEAR IN BATA STORE FOR THE PARTIAL FULFILMENT OF THE REQUIREMENTS FOR THE AWARD OF THE DEGREE OF POST GRADUATE DIPLOMA IN RETAIL MARKETING AND MANAGEMENT Supervisor: Candidate: Dr. RITU BAJAJ Kanika Malhotra Rinky
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INTRODUCTION TO FINANCIAL STRATEGIES OF A COMPANY It is important for a business to have a clear financial strategy. This is true for both new companies and those with a long history. The strategy constitutes your company ’s guiding principles in all its financial decisions. Different scenarios demand varying strategies for the business. Of course the strategy must be re-evaluated whenever the business undergoes changes in its financial circumstances. Factors involved When you plan your
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A company is considered to be successful when it is sustainable and able to make a good profit‚ in other words‚ have a good return to its shareholders; to achieve that‚ the company has to be competitive by being able to deliver a greater value with the same price‚ or a comparable value with a lower price. Marketing strategy is the most important aspect which makes some firms more successful than others. It is a matter of what a company can offer while the others can not. Ikea and Southwest Airline
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The Wendy’s Company Dave Thomas opened our first Wendy’s restaurant in 1969 in Columbus‚ Ohio. He opened the door to a new gold standard in quality food. When other restaurants were using frozen beef and mass-producing food‚ Dave developed an innovative method to prepare fresh‚ made-to-order hamburgers. Every day‚ we honor his legacy and continue to live through his values by using select‚ premium ingredients and serving food that’s made fresh with every order. Corporate Profile The Wendy’s
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